LIVERAMP
LIVERAMP is a digital vendor. In the 2025-2026 cycle LIVERAMP was paid $548K across 23 client committees.
Part I Identity
Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.
- Activity span ALL TIME
- Sep 3, 2014 → Apr 18, 2026
- spans 11.6 years
- Disbursements ALL TIME
- 52
- Schedule B rows
- Client committees ALL TIME
- 23
- distinct payers
Part II Activity in selected window
One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.
Spend trajectory
Monthly spend to this vendor over the last 12 months.
Top buyers
Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.
No buyer activity in this window.
No buyer activity in this window.
Top buyers last 6 months · top 1
| Filer | Total spend | Disbursements |
|---|---|---|
| VILLARAIGOSA FOR GOVERNOR 2026; ANTONIO 1471635 |
$21,480 | 1 |
Top buyers last 12 months · top 1
| Filer | Total spend | Disbursements |
|---|---|---|
| VILLARAIGOSA FOR GOVERNOR 2026; ANTONIO 1471635 |
$23,654 | 2 |
Top buyers last 18 months · top 2
| Filer | Total spend | Disbursements |
|---|---|---|
| VILLARAIGOSA FOR GOVERNOR 2026; ANTONIO 1471635 |
$24,172 | 3 |
| 963026 963026 |
$5,503 | 2 |
Top buyers last 24 months · top 3
| Filer | Total spend | Disbursements |
|---|---|---|
| VILLARAIGOSA FOR GOVERNOR 2026; ANTONIO 1471635 |
$24,172 | 3 |
| 963026 963026 |
$5,503 | 2 |
| 760960 760960 |
$4,038 | 1 |
By party
Revenue by party
| Party | Amount | % |
|---|---|---|
| Democratic | $351,972 | 64.22% |
| Republican | $0 | 0.00% |
| Non-partisan | $196,116 | 35.78% |
Part III Reference tables
Full all-time and cycle-to-date data.
Money flow through this vendor
Money flow through this vendor
top payers (left) → broadcast stations clients buy from (right)No activity in the last 1 months.
No activity in the last 3 months.
Cycle-over-cycle trajectory
current cycle earlier election cycle off-cycle year quarterly · 7 years
| Year | Q | Cycle | Total | Txns | Top buyer · share | Top category · share | Cum. (cycle) | YoY % |
|---|---|---|---|---|---|---|---|---|
| 2018 | Q4 | 2018 | $14K | 1 | CALIFORNIANS FOR SAFE DRINK… 100% | Digital 100% | $14K | — |
| 2019 | Q3 | 2020 | $10K | 2 | WARREN, ELIZABETH 100% | Digital 100% | $10K | — |
| 2019 | Q4 | 2020 | $33K | 4 | WARREN, ELIZABETH 93% | Digital 100% | $43K | — |
| 2020 | Q1 | 2020 | $114K | 13 | WARREN, ELIZABETH 82% | Digital 100% | $158K | — |
| 2020 | Q2 | 2020 | $207K | 3 | WARREN, ELIZABETH 100% | Digital 100% | $365K | — |
| 2020 | Q3 | 2020 | $39K | 3 | CALIFORNIA PUBLIC SAFETY AN… 99% | Digital 100% | $404K | — |
| 2020 | Q4 | 2020 | $68K | 5 | CALIFORNIA PUBLIC SAFETY AN… 86% | Digital 100% | $472K | +384% |
| 2022 | Q2 | 2022 | $6K | 1 | LEE FOR ASSEMBLY 2022; COAL… 100% | Digital 100% | $6K | -97% |
| 2022 | Q3 | 2022 | $2K | 1 | KEEPING CALIFORNIANS WORKIN… 100% | Digital 100% | $7K | -96% |
| 2022 | Q4 | 2022 | $3K | 2 | CALIFORNIA APARTMENT ASSOCI… 52% | Digital 100% | $10K | -95% |
| 2024 | Q1 | 2024 | $10K | 5 | BRIGHTER FUTURE FOR ALL 71% | Digital 100% | $10K | — |
| 2024 | Q4 | 2024 | $4K | 1 | 760960 100% | Digital 100% | $14K | +28% |
| 2025 | Q1 | 2024 | $518 | 1 | VILLARAIGOSA FOR GOVERNOR 2… 100% | Digital 100% | $14K | — |
| 2025 | Q2 | 2024 | $6K | 2 | 963026 100% | Digital 100% | $20K | — |
| 2025 | Q3 | 2024 | $2K | 1 | VILLARAIGOSA FOR GOVERNOR 2… 100% | Digital 100% | $22K | — |
| 2026 | Q2 | 2026 | $21K | 1 | VILLARAIGOSA FOR GOVERNOR 2… 100% | — | $21K | — |
Stations this firm's clients buy from
Stations this firm's clients buy from top 15 + 30 additional stations · $2,948,799 · Sacramento, CA dominant market
Broadcast stations that committees who pay LIVERAMP also pay directly on their Schedule B filings. We can't prove LIVERAMP routed money to these stations, but the concentration signal reveals the market network this firm's clients spend on.
| Station | Market | Network | Total client spend | Buys | Activity window |
|---|---|---|---|---|---|
| KCRA-TV | Sacramento, CA | NBC | $699,155 | 7 | Feb 2024 → May 2026 |
| KOVR-TV | Sacramento, CA | CBS | $327,240 | 6 | Feb 2024 → May 2026 |
| KXTV | Sacramento, CA | NBC | $227,058 | 5 | Feb 2024 → May 2026 |
| KNBC-TV | Los Angeles, CA | NBC | $203,320 | 3 | Aug 2025 → Apr 2026 |
| KTLA-TV | Los Angeles, CA | CW | $164,815 | 3 | Aug 2025 → Apr 2026 |
| KGO-TV | San Francisco, CA | ABC | $162,818 | 6 | May 2022 → May 2026 |
| KABC-TV | Los Angeles, CA | ABC | $146,115 | 2 | Sep 2025 → Apr 2026 |
| KMAX-TV | Sacramento, CA | Independent | $125,025 | 5 | Feb 2024 → May 2026 |
| KTXL-TV | Sacramento, CA | Fox | $111,566 | 7 | Feb 2024 → May 2026 |
| KCBS-TV | Los Angeles, CA | CBS | $84,235 | 3 | Aug 2025 → Apr 2026 |
| KTVU-TV | San Francisco, CA | Fox | $64,345 | 2 | May 2026 → May 2026 |
| KSBW-TV | Salinas, CA | NBC | $63,648 | 3 | May 2022 → Aug 2025 |
| KNTV | San Jose, CA | NBC | $63,580 | 3 | Aug 2025 → May 2026 |
| KTTV-TV | Los Angeles, CA | Fox | $54,145 | 3 | Aug 2025 → Apr 2026 |
| KRON-TV | San Francisco, CA | NBC | $48,153 | 5 | May 2022 → May 2026 |
Revenue by service category
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No category revenue in this window.
No category revenue in this window.
| Category | Total spend | Txns | Avg check | % of total | Top buyer · share | Last paid |
|---|---|---|---|---|---|---|
| Digital | $526,607 | 51 | $10K | 100.0% | WARREN, ELIZABETH 65% | 12mo ago |
Client retention
Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.
Geographic concentration
Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.
| State | Total spend | % of revenue | Clients | |
|---|---|---|---|---|
| MA | $340,504 | 62.1% | 1 | |
| CA | $196,116 | 35.8% | 21 | |
| DC | $11,468 | 2.1% | 1 |
Notable disbursements
5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.
| Reason | Date | Filer | Category | Purpose | Amount |
|---|---|---|---|---|---|
| Largest all-time | 2020-06-29 | WARREN, ELIZABETH | Digital | SOFTWARE | $183,000 |
| Largest all-time | 2020-01-13 | WARREN, ELIZABETH | Digital | SOFTWARE | $55,504 |
| Largest all-time | 2020-09-24 | CALIFORNIA PUBLIC SAFETY AND REHABILITATION | Digital | Online Ads | $27,454 |
| Largest all-time | 2020-10-23 | CALIFORNIA PUBLIC SAFETY AND REHABILITATION | Digital | Online Ads | $26,867 |
| Largest all-time | 2020-10-02 | CALIFORNIA PUBLIC SAFETY AND REHABILITATION | Digital | Online Ads | $24,195 |
| Largest this cycle | 2026-04-18 | VILLARAIGOSA FOR GOVERNOR 2026; ANTONIO | — | — | $21,480 |
| Recent | 2025-05-28 | 963026 | Digital | — | $2,938 |
| Recent | 2025-04-02 | 963026 | Digital | — | $2,566 |
| Recent | 2025-08-12 | VILLARAIGOSA FOR GOVERNOR 2026; ANTONIO | Digital | — | $2,174 |
| Recent | 2025-02-24 | VILLARAIGOSA FOR GOVERNOR 2026; ANTONIO | Digital | — | $518 |