KCBA

$1.58M total cycle spend · 0 client committees · 208 disbursements · activity Sep 13, 2000 → Apr 23, 2026

Media NBC affiliate Salinas, CA ● Recent
Call sign: KCBA · Network: NBC · Market: Salinas, CA · Owner: Hearst Television

12-month spend trajectory

May 2025 Apr 2026
$7K across 12 months
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Top buyers last 1 months · top 1

STEYER FOR GOVERNOR 2026 $786 Media · 7 txns K KCBA

Top buyers last 3 months · top 2

A MORE AFFORDABLE CALIFORNIA, SPONSOR… $2K Other / Unclassified · 4 txns STEYER FOR GOVERNOR 2026 $786 Media · 7 txns K KCBA

Top buyers last 6 months · top 2

A MORE AFFORDABLE CALIFORNIA, SPONSOR… $2K Other / Unclassified · 4 txns STEYER FOR GOVERNOR 2026 $786 Media · 7 txns K KCBA

Top buyers last 12 months · top 3

NEWSOM'S BALLOT MEASURE COMMITTEE; GO… $3K Other / Unclassified · 4 txns A MORE AFFORDABLE CALIFORNIA, SPONSOR… $2K Other / Unclassified · 4 txns STEYER FOR GOVERNOR 2026 $786 Media · 7 txns K KCBA

Top buyers last 18 months · top 3

NEWSOM'S BALLOT MEASURE COMMITTEE; GO… $3K Other / Unclassified · 4 txns A MORE AFFORDABLE CALIFORNIA, SPONSOR… $2K Other / Unclassified · 4 txns STEYER FOR GOVERNOR 2026 $786 Media · 7 txns K KCBA

Top buyers last 24 months · top 3

NEWSOM'S BALLOT MEASURE COMMITTEE; GO… $3K Other / Unclassified · 4 txns A MORE AFFORDABLE CALIFORNIA, SPONSOR… $2K Other / Unclassified · 4 txns STEYER FOR GOVERNOR 2026 $786 Media · 7 txns K KCBA
Filer Total spend Disbursements Last paid
NO ON PROPOSITION 86, CALIFORNIANS AGAINST UNACCOUNTABLE TAXES, A COALITION OF TAXPAYERS, BUSINESSES AND LAW ENFORCEMENT
1286420
$210,647 8 20y ago
AREIAS FOR SENATE 2002, RUSTY
1240503
$164,940 15 24y ago
POIZNER FOR INSURANCE COMMISSIONER, STEVE
1276770
$144,548 15 20y ago
PHARMACEUTICAL RESEARCH AND MANUFACTURERS OF AMERICA CALIFORNIA INITIATIVE FUND
1274444
$143,251 5 20y ago
741666
741666
$109,310 36 20y ago
EQUALITY FOR CALIFORNIA FAMILIES
1259396
$101,180 8 18y ago
980194
980194
$100,525 5 24y ago
SCHWARZENEGGER - 2006, CALIFORNIANS FOR
1261585
$95,895 8 20y ago
810163
810163
$72,574 9 8y ago
LAIRD FOR STATE SENATE 2010, FRIENDS OF JOHN
1327133
$53,040 7 16y ago
COMMITTEE TO PROTECT OUR HEALTH INSURANCE, A COALITION OF DOCTORS, NURSES, CONSUMERS, TEACHERS AND LABOR UNIONS
1261319
$45,662 9 21y ago
SHELLEY FOR SECRETARY OF STATE - EVERY VOTE COUNTS
1234309
$44,926 11 24y ago
NO ON 75, EDUCATORS, FIREFIGHTERS, SCHOOL EMPLOYEES, HEALTH CARE GIVERS AND LABOR ORGANIZATIONS OPPOSED TO PAYCHECK DECEPTION
1277769
$43,385 7 21y ago
REDISTRICT CALIFORNIA - YES ON 77, WITH MAJOR FUNDING PROVIDED BY ARNOLD SCHWARZENEGGER AND STEVE POIZNER FOR INSURANCE COMMISSIONER
1279790
$36,474 6 21y ago
ALLIANCE FOR CALIFORNIA'S RENEWAL
1302319
$32,929 9 18y ago
YES ON 50. COALITION OF CONSERVATIONISTS, BUSINESS, WATER & ENGINEERING COS., OWNERS OF OPEN SPACE.
1245318
$32,850 3 23y ago
NO ON 77, A COALITION OF WORKING PEOPLE, ENTREPENEURS, EDUCATORS, FINANCE & INVESTORS AND CONCERNED CITIZENS
1279513
$27,395 3 20y ago
LOCKYER FOR TREASURER 2010
1293126
$14,636 7 16y ago
NO ON 77 - CALIFORNIANS FOR FAIR REPRESENTATION
1276320
$14,102 3 20y ago
CABALLERO FOR SENATE 2010, ANNA
1317482
$12,695 6 16y ago

Table = cycle-to-date totals across all buyers. The Sankey above filters to the time window you select.

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Cycle-over-cycle trajectory

quarterly · last 4 cycles
2018202020242026 Q4 cycle 2018: $35KQ4 cycle 2020: $3KQ4 cycle 2024: $3KQ1 cycle 2026: $2KQ2 cycle 2026: $786 Q4Q4Q2 $35K

even-year cycle (election) odd-year cycle (off-cycle)

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Revenue by service category

Revenue by service category

last 1 months
Media $786

Revenue by service category

last 3 months
Media $786

Revenue by service category

last 6 months
Media $786

Revenue by service category

last 12 months
Media $786

Revenue by service category

last 18 months
Media $786

Revenue by service category

last 24 months
Media $786
Show as table (cycle-to-date with disbursement counts)
Category Total spend Disbursements
Other / Unclassified $1,558,863 194
Media $23,202 14
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Recent activity last 20 disbursements

Date Filer Purpose Amount
Apr 23, 2026 1485077 Ad Buy $315
Apr 23, 2026 1485077 Ad Buy $106
Apr 23, 2026 1485077 Ad Buy $106
Apr 23, 2026 1485077 Ad Buy $15
Apr 23, 2026 1485077 Ad Buy $106
Apr 23, 2026 1485077 Ad Buy $128
Apr 23, 2026 1485077 Ad Buy $11
Mar 26, 2026 1484835 $553
Mar 17, 2026 1484835 $578
Mar 13, 2026 1484835 $578
Mar 9, 2026 1484835 $578
Oct 23, 2025 1380675 $1,165
Oct 23, 2025 1380675 $740
Oct 23, 2025 1380675 $740
Oct 23, 2025 1380675 $833
Oct 27, 2020 1419393 TV Ads $3,350
Oct 22, 2018 810163 $17,500
Oct 22, 2018 810163 $17,500
Oct 20, 2012 1352407 $2,865
Oct 22, 2010 1293126 $2,712
See all 208 disbursements → Download CSV