CUMULUS MEDIA
$1.84M
2025-2026 cycle
CUMULUS MEDIA is a media vendor. In the 2025-2026 cycle CUMULUS MEDIA was paid $1.84M across 98 client committees, of which $790K flowed through Independent Expenditures rather than direct committee payments.
Part I Identity
Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.
Source split
$1.85M
=
$1.06M
(Schedule B)
+
$790K
(Independent Expenditures)
| Schedule B direct committee payments |
$1,056,937 | 238 rows | 57.2% |
| Independent Expenditures money this entity spent supporting candidates, NOT a committee paying them |
$789,693 | 37 rows | 42.8% |
- Activity span ALL TIME
- Sep 20, 2004 → Jun 1, 2026
- spans 21.7 years
- Disbursements ALL TIME
- 238
- Schedule B + IE rows
- Client committees ALL TIME
- 98
- distinct payers
Part II Activity in selected window
One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.
Spend trajectory
Monthly spend to this vendor over the last 12 months.
Jul 2025
Jun 2026
$94K
across 12 months
Top buyers
Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.
No buyer activity in this window.
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 3 months · top 4
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| MEYERS, SCOTT ALAN CA · House REP |
$6,250 | 1 |
| PEBET FOR JUDGE 2026 1487549 |
$999 | 1 |
| HAMILTON FOR JUDGE 2026; JENNIFER 1487687 |
$999 | 1 |
| WILVER, PATRICK GA · House DEM |
$513 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 6 months · top 8
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| PEBET FOR JUDGE 2026 1487549 |
$8,492 | 3 |
| HAMILTON FOR JUDGE 2026; JENNIFER 1487687 |
$8,492 | 3 |
| MEYERS, SCOTT ALAN CA · House REP |
$6,250 | 1 |
| FULCHER, RUSSELL ID · House REP |
$5,200 | 1 |
| RUIZ FOR SUPERIOR COURT JUDGE 2026; EDDIE 1487584 |
$4,998 | 1 |
| HAMMERSCHMIDT FOR JUDGE 2026 1487854 |
$4,994 | 1 |
| WESS, EVERETT W AL · Senate DEM |
$2,720 | 1 |
| WILVER, PATRICK GA · House DEM |
$2,563 | 3 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 12 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| 931447 931447 |
$26,250 | 1 |
| PEBET FOR JUDGE 2026 1487549 |
$8,492 | 3 |
| HAMILTON FOR JUDGE 2026; JENNIFER 1487687 |
$8,492 | 3 |
| UNRIGGED PAC C00912642 |
$8,040 | 1 |
| MEYERS, SCOTT ALAN CA · House REP |
$6,250 | 1 |
| WHITSON, STEWART VA · House REP |
$5,700 | 1 |
| THE EQUITY ALLIANCE FUND ACTION PAC C00827618 |
$5,300 IE $5,300 |
2 |
| FULCHER, RUSSELL ID · House REP |
$5,200 | 1 |
| RUIZ FOR SUPERIOR COURT JUDGE 2026; EDDIE 1487584 |
$4,998 | 1 |
| HAMMERSCHMIDT FOR JUDGE 2026 1487854 |
$4,994 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 18 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| 931447 931447 |
$36,750 | 2 |
| PEBET FOR JUDGE 2026 1487549 |
$8,492 | 3 |
| HAMILTON FOR JUDGE 2026; JENNIFER 1487687 |
$8,492 | 3 |
| UNRIGGED PAC C00912642 |
$8,040 | 1 |
| MEYERS, SCOTT ALAN CA · House REP |
$6,250 | 1 |
| WHITSON, STEWART VA · House REP |
$5,700 | 1 |
| THE EQUITY ALLIANCE FUND ACTION PAC C00827618 |
$5,300 IE $5,300 |
2 |
| FULCHER, RUSSELL ID · House REP |
$5,200 | 1 |
| RUIZ FOR SUPERIOR COURT JUDGE 2026; EDDIE 1487584 |
$4,998 | 1 |
| HAMMERSCHMIDT FOR JUDGE 2026 1487854 |
$4,994 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 24 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| VOTERS OF THESE 50 STATES OF AMERICA C00885947 |
$141,176 | 10 |
| FIELDS, CLEO LA · House DEM |
$94,713 | 8 |
| STOP HOUSTON MURDERS PAC 00086605 |
$38,016 | 3 |
| 931447 931447 |
$36,750 | 2 |
| PROTECT PATIENTS NOW, SPONSORED BY CALIFORNIA APARTMENT ASSOCIATION 1462796 |
$17,765 | 1 |
| FULCHER, RUSSELL ID · House REP |
$10,330 | 2 |
| SCHMITZ, JOHN PALMER MR. IN · House REP |
$9,975 | 1 |
| HAMILTON FOR JUDGE 2026; JENNIFER 1487687 |
$8,492 | 3 |
| PEBET FOR JUDGE 2026 1487549 |
$8,492 | 3 |
| UNRIGGED PAC C00912642 |
$8,040 | 1 |
By party
Revenue by party
D · 54%
R · 46%
| Party | Amount | % |
|---|---|---|
| Democratic | $363,149 | 19.69% |
| Republican | $305,317 | 16.56% |
| Non-partisan | $1,175,602 | 63.75% |
Part III Reference tables
Full all-time and cycle-to-date data.
Money flow through this vendor
Money flow through this vendor
top payers (left) → broadcast stations clients buy from (right)No activity in the last 1 months.
Money flowed in during the last 3 months, but no itemized outflow is on the public record for this window.
Money flowed in during the last 6 months, but no itemized outflow is on the public record for this window.
Where their ad buys point
IE payers (left) → races the buys targeted (right) · independent-expenditure filings onlyNo activity in the last 1 months.
No activity in the last 3 months.
No activity in the last 6 months.
Outflow is on record for the last 24 months, but no itemized payers are.
Cycle-over-cycle trajectory
current cycle earlier election cycle off-cycle year quarterly · 9 years
Per-quarter totals
| Year | Q | Cycle | Total | Txns | Top buyer · share | Top category · share | Cum. (cycle) | YoY % |
|---|---|---|---|---|---|---|---|---|
| 2017 | Q1 | 2018 | $3K | 2 | REPUBLICAN PARTY OF FRESNO … 100% | Media 100% | $3K | — |
| 2017 | Q3 | 2018 | $7K | 2 | FRIENDS OF ROBERT KENNEDY JR 100% | Media 100% | $9K | — |
| 2018 | Q1 | 2018 | $3K | 3 | ADRIENNE BELL 2018 76% | Media 100% | $12K | — |
| 2018 | Q2 | 2018 | $97K | 12 | COALITION TO RESTORE CALIFO… 51% | Media 100% | $110K | — |
| 2018 | Q3 | 2018 | $25K | 4 | BORGEAS FOR SENATE 2018 61% | Media 100% | $134K | — |
| 2018 | Q4 | 2018 | $39K | 13 | VOTE MIMI METHVIN 31% | Media 100% | $173K | — |
| 2020 | Q1 | 2020 | $54K | 13 | FUGAZI 4 ASSEMBLY 2020 FOR … 47% | Media 100% | $54K | +1817% |
| 2020 | Q2 | 2020 | $70 | 1 | ADRIENNE BELL FOR CONGRESS 100% | Media 100% | $54K | -100% |
| 2020 | Q3 | 2020 | $25K | 11 | VILLAPUDUA FOR THE 13TH ASS… 38% | Media 100% | $79K | +3% |
| 2020 | Q4 | 2020 | $24K | 11 | FULCHER, RUSSELL 31% | Media 100% | $103K | -37% |
| 2021 | Q1 | 2020 | $7K | 3 | SAVE AMARILLO PAC 53% | Media 100% | $110K | — |
| 2021 | Q2 | 2020 | $860 | 1 | AMARILLO TAXPAYERS POLITICA… 100% | Media 100% | $111K | — |
| 2021 | Q2 | 2022 | $8K | 3 | GIGLIO FOR CONGRESS 88% | Media 100% | $8K | — |
| 2021 | Q3 | 2022 | $850 | 2 | TOM DUNN FOR CONGRESS 59% | Media 100% | $9K | — |
| 2021 | Q4 | 2022 | $6K | 4 | CONSERVATIVES OF 86% | Media 100% | $15K | — |
| 2022 | Q1 | 2022 | $15K | 11 | EARLY FOR CALIFORNIA ATTORN… 91% | Media 100% | $30K | -72% |
| 2022 | Q2 | 2022 | $112K | 29 | GIGLIO FOR CONGRESS 24% | Media 100% | $142K | +158360% |
| 2022 | Q3 | 2022 | $2K | 2 | DUARTE, JOHN 55% | Media 100% | $144K | -92% |
| 2022 | Q4 | 2022 | $9K | 5 | CLEVELAND FOR SENATE COMMIT… 64% | Media 100% | $153K | -61% |
| 2023 | Q3 | 2022 | $248 | 3 | 741921 100% | Media 100% | $153K | — |
| 2023 | Q3 | 2024 | $20K | 1 | CASEY, STEPHEN M 100% | Media 100% | $20K | +2253% |
| 2023 | Q4 | 2024 | $2K | 1 | EARLY, ERIC 100% | Media 100% | $22K | -63% |
| 2024 | Q1 | 2024 | $59K | 14 | VILLAPUDUA FOR STATE SENATE… 67% | Media 100% | $81K | +295% |
| 2024 | Q2 | 2024 | $17K | 8 | JON MYERS FOR VIRGINIA 45% | Media 100% | $98K | -84% |
| 2024 | Q3 | 2024 | $93K | 9 | FIELDS, CLEO 70% | Media 100% | $191K | +4235% |
| 2024 | Q4 | 2024 | $254K | 29 | VOTERS OF THESE 50 STATES O… 56% | Media 100% | $445K | +2591% |
| 2025 | Q3 | 2024 | $37K | 2 | 931447 100% | Media 100% | $482K | +14719% |
| 2025 | Q3 | 2026 | $6K | 1 | WHITSON, STEWART 100% | Media 100% | $6K | -71% |
| 2025 | Q4 | 2026 | $8K | 1 | UNRIGGED PAC 100% | Media 100% | $14K | +265% |
| 2026 | Q2 | 2026 | $44K | 14 | HAMILTON FOR JUDGE 2026; JE… 19% | Media 23% | $57K | +152% |
Stations this firm's clients buy from
Stations this firm's clients buy from top 15 + 63 additional stations · $15,438,360 · Los Angeles, CA dominant market
Broadcast stations that committees who pay CUMULUS MEDIA also pay directly on their Schedule B filings. We can't prove CUMULUS MEDIA routed money to these stations, but the concentration signal reveals the market network this firm's clients spend on.
| Station | Market | Network | Total client spend | Buys | Activity window |
|---|---|---|---|---|---|
| KCBS-TV | Los Angeles, CA | CBS | $1,926,228 | 9 | Aug 2024 → Oct 2024 |
| KABC-TV | Los Angeles, CA | ABC | $1,894,488 | 11 | Aug 2024 → Jun 2026 |
| KNBC-TV | Los Angeles, CA | NBC | $1,671,610 | 9 | Aug 2024 → Oct 2024 |
| KTTV-TV | Los Angeles, CA | Fox | $1,121,332 | 9 | Aug 2024 → Oct 2024 |
| KGO-TV | San Francisco, CA | ABC | $1,027,500 | 9 | Aug 2024 → Oct 2024 |
| KPIX-TV | San Francisco, CA | CBS | $909,768 | 9 | Aug 2024 → Oct 2024 |
| KTVU-TV | San Francisco, CA | Fox | $797,130 | 9 | Aug 2024 → Nov 2024 |
| KNTV | San Jose, CA | NBC | $712,776 | 9 | Aug 2024 → Oct 2024 |
| KCRA-TV | Sacramento, CA | NBC | $509,229 | 14 | Jan 2024 → Oct 2024 |
| KTLA-TV | Los Angeles, CA | CW | $467,500 | 9 | Aug 2024 → Oct 2024 |
| KOVR-TV | Sacramento, CA | CBS | $399,118 | 9 | Aug 2024 → Oct 2024 |
| KXTV | Sacramento, CA | NBC | $316,476 | 9 | Aug 2024 → Oct 2024 |
| KCAL-TV | Los Angeles, CA | CBS | $299,940 | 9 | Aug 2024 → Oct 2024 |
| KNSD-TV | San Diego, CA | NBC | $298,733 | 9 | Aug 2024 → Oct 2024 |
| KFMB-TV | San Diego, CA | CBS | $272,238 | 9 | Aug 2024 → Oct 2024 |
Revenue by service category
No category revenue in this window.
No category revenue in this window.
Per-category breakdown · cycle-to-date
| Category | Total spend | Txns | Avg check | % of total | Top buyer · share | Last paid |
|---|---|---|---|---|---|---|
| Media | $1,018,304 | 226 | $5K | 100.0% | VOTERS OF THESE 50 STATES O… 14% | 3mo ago |
Client retention
Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.
3
Anchor clients 3+ cycles
$28,699 · 3% of revenue
5
Repeat clients 2 cycles
$40,058 · 4% of revenue
90
One-time clients 1 cycle
$988,180 · 93% of revenue
Top 3 anchor clients · all-time
| Client | Cycles | All-time spend | Txns | First paid | Last paid |
|---|---|---|---|---|---|
| FULCHER, RUSSELL | 4 | $21,520 | 5 | 2020-10-19 | 2026-04-21 |
| DESHOTEL JOSEPH D HONORABLE | 3 | $3,978 | 4 | 2008-08-22 | 2016-10-25 |
| 741921 | 4 | $3,201 | 7 | 2015-09-02 | 2023-08-17 |
Geographic concentration
Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.
| State | Total spend | % of revenue | Clients | |
|---|---|---|---|---|
| CA | $639,664 | 62.2% | 36 | |
| LA | $121,767 | 11.8% | 2 | |
| TX | $79,823 | 7.8% | 16 | |
| AL | $47,419 | 4.6% | 6 | |
| ID | $37,873 | 3.7% | 4 | |
| RI | $24,155 | 2.3% | 3 | |
| VA | $22,825 | 2.2% | 5 | |
| SC | $22,308 | 2.2% | 5 | |
| IN | $9,975 | 1.0% | 1 | |
| OH | $8,040 | 0.8% | 1 | |
| TN | $7,761 | 0.8% | 4 | |
| AZ | $6,633 | 0.6% | 1 |
Notable disbursements
5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.
| Reason | Date | Filer | Category | Purpose | Amount |
|---|---|---|---|---|---|
| Largest all-time | 2018-05-23 | COALITION TO RESTORE CALIFORNIAS MIDDLE CLASS, INCLUDING ENERGY, MANUFACTURING AND TECHNOLOGY COMPANIES WHO PRODUCE GAS, OIL, JOBS AND PAY TAXES | Media | — | $49,895 |
| Largest all-time | 2022-05-10 | GIGLIO FOR CONGRESS | Media | MEDIA PLACEMENT | $27,317 |
| Largest all-time | 2024-10-16 | FIELDS, CLEO | Media | ADVERTISING | $26,299 |
| Largest all-time | 2025-09-11 | 931447 | Media | — | $26,250 |
| Largest all-time | 2014-10-29 | FAMILIES FOR PATIENT SAFETY | Media | — | $25,000 |
| Largest this cycle | 2025-11-26 | UNRIGGED PAC | Media | ADVERTISING - RADIO | $8,040 |
| Largest this cycle | 2026-05-11 | MEYERS, SCOTT ALAN | — | RADIO SPOT | $6,250 |
| Largest this cycle | 2025-09-05 | WHITSON, STEWART | Media | RADIO ADVERTISING | $5,700 |
| Largest this cycle | 2026-04-21 | FULCHER, RUSSELL | — | ADVERTISING - RADIO | $5,200 |
| Largest this cycle | 2026-05-05 | RUIZ FOR SUPERIOR COURT JUDGE 2026; EDDIE | — | — | $4,998 |
| Recent | 2026-06-01 | HAMILTON FOR JUDGE 2026; JENNIFER | — | — | $999 |
| Recent | 2026-06-01 | PEBET FOR JUDGE 2026 | — | — | $999 |
| Recent | 2026-05-18 | WILVER, PATRICK | — | DIGITAL AUDIO | $513 |