WATERSHED STRATEGY, INC

$526K 2025-2026 cycle

WATERSHED STRATEGY, INC is a digital vendor. In the 2025-2026 cycle WATERSHED STRATEGY, INC was paid $526K across 2 client committees, of which $238K flowed through Independent Expenditures rather than direct committee payments.

Digital ○ Slowing (~2mo since last)

Part I Identity

Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.

Source split

$526K = $288K (Schedule B) + $238K (Independent Expenditures)
Schedule B
direct committee payments
$288,208 30 rows 54.8%
Independent Expenditures
money this entity spent supporting candidates, NOT a committee paying them
$238,083 7 rows 45.2%
Activity span ALL TIME
Feb 1, 2024 → Jul 9, 2026
spans 2.4 years
Disbursements ALL TIME
30
Schedule B + IE rows
Client committees ALL TIME
2
distinct payers

Part II Activity in selected window

One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.

Spend trajectory

Monthly spend to this vendor over the last 12 months.

Aug 2025 Jul 2026
$131K across 12 months
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Top buyers

Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.

No buyer activity in this window.

VIEW 1 DIAGRAM DECORATIVE

Top buyers last 3 months · top 2

BARR, CALLIE $28K — · 1 txn FIGHT LIKE HELL PAC $7K — · 1 txn WS WATERSHED STRATEGY, INC
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
BARR, CALLIE
MI · House DEM
$27,500 1
FIGHT LIKE HELL PAC
C00842104
$7,200 1
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 6 months · top 2

BARR, CALLIE $45K — · 2 txns FIGHT LIKE HELL PAC $44K Digital · 3 txns WS WATERSHED STRATEGY, INC
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
BARR, CALLIE
MI · House DEM
$44,500 2
FIGHT LIKE HELL PAC
C00842104
$44,400 3
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 12 months · top 3

FIGHT LIKE HELL PAC $77K Digital · 7 txns AMERICAN COLLEGE OF OB-GYNS PAC (OB-G… $50K — · 1 txn BARR, CALLIE $45K — · 2 txns WS WATERSHED STRATEGY, INC
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
FIGHT LIKE HELL PAC
C00842104
$76,500 7
AMERICAN COLLEGE OF OB-GYNS PAC (OB-GYN PAC)
C00364158
$50,000
IE $50,000
1
BARR, CALLIE
MI · House DEM
$44,500 2
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 18 months · top 4

FIGHT LIKE HELL PAC $107K Digital · 13 txns AMERICAN COLLEGE OF OB-GYNS PAC (OB-G… $50K — · 1 txn BARR, CALLIE $45K — · 2 txns MODSQUAD ACTION $15K — · 1 txn WS WATERSHED STRATEGY, INC
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
FIGHT LIKE HELL PAC
C00842104
$106,500 13
AMERICAN COLLEGE OF OB-GYNS PAC (OB-GYN PAC)
C00364158
$50,000
IE $50,000
1
BARR, CALLIE
MI · House DEM
$44,500 2
MODSQUAD ACTION
C90023284
$15,000
IE $15,000
1
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 24 months · top 4

AMERICAN COLLEGE OF OB-GYNS PAC (OB-G… $198K — · 5 txns FIGHT LIKE HELL PAC $162K Digital · 21 txns BARR, CALLIE $45K — · 2 txns MODSQUAD ACTION $15K — · 1 txn WS WATERSHED STRATEGY, INC
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
AMERICAN COLLEGE OF OB-GYNS PAC (OB-GYN PAC)
C00364158
$198,083
IE $198,083
5
FIGHT LIKE HELL PAC
C00842104
$162,042 21
BARR, CALLIE
MI · House DEM
$44,500 2
MODSQUAD ACTION
C90023284
$15,000
IE $15,000
1

By party

Revenue by party

100% D
D · 100%
R · 0%
PartyAmount%
Democratic $81,261 15.44%
Republican $0 0.00%
Non-partisan $445,031 84.56%

Part III Reference tables

Full all-time and cycle-to-date data.

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Money flow through this vendor

Where their ad buys point

IE payers (left) → races the buys targeted (right) · independent-expenditure filings only

No activity in the last 1 months.

No activity in the last 3 months.

No activity in the last 6 months.

WATERSHED STRATEGY, INC AMERICAN COLLEGE OF OB-GYNS… $50K R. Todd Dr. Ivey (support) $50K Total in: $50K Total out: $50K
WATERSHED STRATEGY, INC AMERICAN COLLEGE OF OB-GYNS… $50K MODSQUAD ACTION $15K R. Todd Dr. Ivey (support) $50K Roy Cooper (support) $15K Total in: $65K Total out: $65K
WATERSHED STRATEGY, INC AMERICAN COLLEGE OF OB-GYNS… $198K MODSQUAD ACTION $15K Yadira Caraveo (support) $96K Kristin Lyerly (support) $52K R. Todd Dr. Ivey (support) $50K Roy Cooper (support) $15K Total in: $213K Total out: $213K
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Cycle-over-cycle trajectory

202420252026 Q1 2024 (2024 cycle): $17KQ2 2024 (2024 cycle): $40KQ3 2024 (2024 cycle): $36KQ4 2024 (2024 cycle): $35KQ1 2025 (2026 cycle): $15KQ2 2025 (2026 cycle): $15KQ3 2025 (2026 cycle): $10KQ4 2025 (2026 cycle): $15KQ1 2026 (2026 cycle): $32KQ2 2026 (2026 cycle): $46KQ3 2026 (2026 cycle): $28K Q1Q3Q1Q3Q1Q3 $46K

current cycle earlier election cycle off-cycle year quarterly · 3 years

Per-quarter totals
Year Q Cycle Total Txns Top buyer · share Top category · share Cum. (cycle) YoY %
2024 Q1 2024 $17K 2 FIGHT LIKE HELL PAC 100% Digital 100% $17K
2024 Q2 2024 $40K 3 FIGHT LIKE HELL PAC 100% Digital 100% $57K
2024 Q3 2024 $36K 4 FIGHT LIKE HELL PAC 100% Digital 100% $92K
2024 Q4 2024 $35K 4 FIGHT LIKE HELL PAC 100% Digital 100% $127K
2025 Q1 2026 $15K 3 FIGHT LIKE HELL PAC 100% Digital 100% $15K
2025 Q2 2026 $15K 3 FIGHT LIKE HELL PAC 100% Digital 100% $30K
2025 Q3 2026 $10K 2 FIGHT LIKE HELL PAC 100% Digital 100% $40K
2025 Q4 2026 $15K 3 FIGHT LIKE HELL PAC 100% Digital 100% $55K
2026 Q1 2026 $32K 2 FIGHT LIKE HELL PAC 100% Digital 100% $87K +93%
2026 Q2 2026 $46K 3 FIGHT LIKE HELL PAC 63% $134K +16%
2026 Q3 2026 $28K 1 BARR, CALLIE 100% $161K -23%
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Revenue by service category

No category revenue in this window.

No category revenue in this window.

Revenue by service category

last 6 months · hover bars for cycle context
Digital — cycle-to-date Total: $214K across 26 disbursements (avg $8K/check) Top buyer: FIGHT LIKE HELL PAC (100% of category) Last paid: 5mo ago · +68% vs prior cycle Digital $15K

Revenue by service category

last 12 months · hover bars for cycle context
Digital — cycle-to-date Total: $214K across 26 disbursements (avg $8K/check) Top buyer: FIGHT LIKE HELL PAC (100% of category) Last paid: 5mo ago · +68% vs prior cycle Digital $47K

Revenue by service category

last 18 months · hover bars for cycle context
Digital — cycle-to-date Total: $214K across 26 disbursements (avg $8K/check) Top buyer: FIGHT LIKE HELL PAC (100% of category) Last paid: 5mo ago · +68% vs prior cycle Digital $77K

Revenue by service category

last 24 months · hover bars for cycle context
Digital — cycle-to-date Total: $214K across 26 disbursements (avg $8K/check) Top buyer: FIGHT LIKE HELL PAC (100% of category) Last paid: 5mo ago · +68% vs prior cycle Digital $133K
Per-category breakdown · cycle-to-date
Category Total spend Txns Avg check % of total Top buyer · share Last paid
Digital $214,308 26 $8K 100.0% FIGHT LIKE HELL PAC 100% 5mo ago
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Client retention

Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.

0
Anchor clients 3+ cycles
$0 · 0% of revenue
1
Repeat clients 2 cycles
$243,708 · 85% of revenue
1
One-time clients 1 cycle
$44,500 · 15% of revenue
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Geographic concentration

Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.

State   Total spend % of revenue Clients
MI
$288,208 100.0% 2
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Notable disbursements

5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.

Reason Date Filer Category Purpose Amount
Largest all-time 2026-07-09 BARR, CALLIE DIGITAL CONSULTING $27,500
Largest all-time 2026-05-01 FIGHT LIKE HELL PAC DIGITAL CONSULTING $22,200
Largest all-time 2026-02-06 FIGHT LIKE HELL PAC Digital DIGITAL CONSULTING $17,100
Largest all-time 2026-04-29 BARR, CALLIE DIGITAL CONSULTING $17,000
Largest all-time 2026-03-26 FIGHT LIKE HELL PAC Digital DIGITAL CONSULTING $15,000
Recent 2026-06-25 FIGHT LIKE HELL PAC DIGITAL CONSULTING $7,200
2 raw FEC name variants collapsed into this canonical entity
See all 30 disbursements →