VR RESEARCH
$5.49M
2025-2026 cycle
VR RESEARCH is a strategy & research vendor. In the 2025-2026 cycle VR RESEARCH was paid $5.49M across 124 client committees, of which $465K flowed through Independent Expenditures rather than direct committee payments.
Part I Identity
Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.
Source split
$5.49M
=
$5.03M
(Schedule B)
+
$465K
(Independent Expenditures)
| Schedule B direct committee payments |
$5,027,940 | 567 rows | 91.5% |
| Independent Expenditures money this entity spent supporting candidates, NOT a committee paying them |
$465,311 | 72 rows | 8.5% |
- Activity span ALL TIME
- Nov 25, 2007 → May 26, 2026
- spans 18.5 years
- Disbursements ALL TIME
- 567
- Schedule B + IE rows
- Client committees ALL TIME
- 124
- distinct payers
Part II Activity in selected window
One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.
Spend trajectory
Monthly spend to this vendor over the last 12 months.
Jun 2025
May 2026
$661K
across 12 months
Top buyers
Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.
No buyer activity in this window.
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 3 months · top 5
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| CALIFORNIANS FOR THE PEOPLE, SPONSORED BY BUSINESS OWNERS AND CONCERNED CITIZENS 1489677 |
$20,981 | 1 |
| CALIFORNIA TEACHERS ASSOCIATION INDEPENDENT EXPENDITURE COMMITTEE FOR 2010 1328666 |
$9,944 | 1 |
| HEALTH CARE SAVES LIVES C00888081 |
$6,979 IE $6,979 |
2 |
| COMMITTEE FOR WORKING FAMILIES, SPONSORED BY LABOR ORGANIZATIONS C00626119 |
$2,000 | 1 |
| 980020 980020 |
$615 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 6 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| 741666 741666 |
$80,606 | 5 |
| 980020 980020 |
$41,342 | 6 |
| MAHAN FOR GOVERNOR 2026; CALIFORNIA BACK TO BASICS SUPPORTING MATT 1487425 |
$39,687 | 1 |
| END CITIZENS UNITED C00573261 |
$35,424 | 3 |
| CALIFORNIA TEACHERS ASSOCIATION INDEPENDENT EXPENDITURE COMMITTEE FOR 2010 1328666 |
$22,844 | 2 |
| MATSUI, DORIS CA · House DEM |
$21,472 | 2 |
| CALIFORNIANS FOR THE PEOPLE, SPONSORED BY BUSINESS OWNERS AND CONCERNED CITIZENS 1489677 |
$20,981 | 1 |
| SEIU CALIFORNIA STATE COUNCIL - YES ON PROP 15 ( NONPROFIT 501 (C) (5) ) 1372681 |
$18,220 | 1 |
| HEALTH CARE SAVES LIVES C00888081 |
$15,979 IE $15,979 |
4 |
| CALIFORNIA ALLIANCE, A COALITION OF CONSUMER ATTORNEYS, CONSERVATIONISTS AND NURSES 1240727 |
$12,500 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 12 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| 741666 741666 |
$183,077 | 12 |
| 980020 980020 |
$112,513 | 12 |
| END CITIZENS UNITED C00573261 |
$99,452 | 9 |
| NO ON 32, SPONSORED BY EDUCATORS, FIREFIGHTERS, SCHOOL EMPLOYEES, HEALTH CARE PROVIDERS, POLICE OFFICERS AND LABOR ORGANIZATIONS OPPOSED TO SPECIAL EXEMPTIONS FROM CAMPAIGN FINANCE RULES FOR CORP... 1340076 |
$51,393 | 4 |
| MAHAN FOR GOVERNOR 2026; CALIFORNIA BACK TO BASICS SUPPORTING MATT 1487425 |
$39,687 | 1 |
| THOMPSON, MIKE MR. CA · House DEM |
$30,009 | 1 |
| CALIFORNIA TEACHERS ASSOCIATION INDEPENDENT EXPENDITURE COMMITTEE FOR 2010 1328666 |
$22,844 | 2 |
| 743579 743579 |
$21,872 | 3 |
| MATSUI, DORIS CA · House DEM |
$21,472 | 2 |
| CALIFORNIANS FOR THE PEOPLE, SPONSORED BY BUSINESS OWNERS AND CONCERNED CITIZENS 1489677 |
$20,981 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 18 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| END CITIZENS UNITED C00573261 |
$188,519 | 15 |
| 741666 741666 |
$183,077 | 12 |
| 980020 980020 |
$112,513 | 12 |
| NO ON 32, SPONSORED BY EDUCATORS, FIREFIGHTERS, SCHOOL EMPLOYEES, HEALTH CARE PROVIDERS, POLICE OFFICERS AND LABOR ORGANIZATIONS OPPOSED TO SPECIAL EXEMPTIONS FROM CAMPAIGN FINANCE RULES FOR CORP... 1340076 |
$51,393 | 4 |
| MAHAN FOR GOVERNOR 2026; CALIFORNIA BACK TO BASICS SUPPORTING MATT 1487425 |
$39,687 | 1 |
| THOMPSON, MIKE MR. CA · House DEM |
$30,009 | 1 |
| BAINS FOR ASSEMBLY 2026; DR. JASMEET 1477778 |
$27,500 | 1 |
| CALIFORNIA TEACHERS ASSOCIATION INDEPENDENT EXPENDITURE COMMITTEE FOR 2010 1328666 |
$22,844 | 2 |
| 743579 743579 |
$21,872 | 3 |
| MATSUI, DORIS CA · House DEM |
$21,472 | 2 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 24 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| 741666 741666 |
$196,397 | 13 |
| END CITIZENS UNITED C00573261 |
$188,519 | 15 |
| 980020 980020 |
$137,268 | 22 |
| NO ON 32, SPONSORED BY EDUCATORS, FIREFIGHTERS, SCHOOL EMPLOYEES, HEALTH CARE PROVIDERS, POLICE OFFICERS AND LABOR ORGANIZATIONS OPPOSED TO SPECIAL EXEMPTIONS FROM CAMPAIGN FINANCE RULES FOR CORP... 1340076 |
$51,393 | 4 |
| MAHAN FOR GOVERNOR 2026; CALIFORNIA BACK TO BASICS SUPPORTING MATT 1487425 |
$39,687 | 1 |
| THOMPSON, MIKE MR. CA · House DEM |
$30,009 | 1 |
| BAINS FOR ASSEMBLY 2026; DR. JASMEET 1477778 |
$27,500 | 1 |
| SREEKRISHNAN FOR ASSEMBLY 2024 SPONSORED BY LABOR, BUSINESS, AND COMMUNITY ORGANIZATIONS; NURSES AND EDUCATORS SUPPORTING TARA 1474932 |
$26,654 | 4 |
| SHARP-COLLINS FOR ASSEMBLY 2024, SPONSORED BY WOMENS ADVOCATES, CRIMINAL JUSTICE REFORM ADVOCATES, EDUCATORS AND LABOR ORGANIZATIONS; HEALTHCARE WORKERS AND EDUCATORS FOR DR. 1475248 |
$22,878 | 2 |
| CALIFORNIA TEACHERS ASSOCIATION INDEPENDENT EXPENDITURE COMMITTEE FOR 2010 1328666 |
$22,844 | 2 |
By party
Revenue by party
D · 100%
R · 0%
| Party | Amount | % |
|---|---|---|
| Democratic | $664,589 | 12.10% |
| Republican | $0 | 0.00% |
| Non-partisan | $4,828,662 | 87.90% |
Part III Reference tables
Full all-time and cycle-to-date data.
Cycle-over-cycle trajectory
current cycle earlier election cycle off-cycle year quarterly · 10 years
Per-quarter totals
| Year | Q | Cycle | Total | Txns | Top buyer · share | Top category · share | Cum. (cycle) | YoY % |
|---|---|---|---|---|---|---|---|---|
| 2017 | Q1 | 2016 | $12K | 4 | 980020 51% | Strategy & Research 100% | $12K | — |
| 2017 | Q2 | 2016 | $18K | 2 | MILLION MORE VOTERS, SPONSO… 75% | Strategy & Research 100% | $30K | — |
| 2017 | Q2 | 2018 | $51K | 7 | C00633982 54% | Strategy & Research 100% | $51K | — |
| 2017 | Q3 | 2016 | $17K | 3 | 741666 75% | Strategy & Research 100% | $47K | — |
| 2017 | Q3 | 2018 | $50K | 6 | KING, ANGUS S. JR. 34% | Strategy & Research 100% | $101K | — |
| 2017 | Q4 | 2016 | $45K | 2 | VILLARAIGOSA FOR GOVERNOR 2… 77% | Strategy & Research 100% | $92K | — |
| 2017 | Q4 | 2018 | $52K | 7 | KING, ANGUS S. JR. 43% | Strategy & Research 100% | $154K | — |
| 2018 | Q1 | 2018 | $182K | 19 | C00662213 18% | Strategy & Research 100% | $335K | — |
| 2018 | Q2 | 2018 | $69K | 13 | 741666 35% | Strategy & Research 100% | $405K | — |
| 2018 | Q3 | 2018 | $72K | 9 | TEXAS JUSTICE & PUBLIC SAFE… 29% | Strategy & Research 100% | $477K | — |
| 2018 | Q4 | 2018 | $15K | 6 | CALIFORNIA STATE COUNCIL OF… 42% | Strategy & Research 100% | $492K | — |
| 2019 | Q1 | 2018 | $107K | 3 | 741666 79% | Strategy & Research 100% | $599K | +798% |
| 2019 | Q1 | 2020 | $3K | 2 | HARDER, JOSH 55% | Strategy & Research 100% | $3K | — |
| 2019 | Q2 | 2018 | $42K | 1 | 741666 100% | Strategy & Research 100% | $641K | +133% |
| 2019 | Q2 | 2020 | $3K | 2 | C00694455 100% | Strategy & Research 100% | $6K | -94% |
| 2019 | Q3 | 2018 | $25K | 1 | 980020 100% | Strategy & Research 100% | $666K | +46% |
| 2019 | Q3 | 2020 | $17K | 2 | CARBAJAL, SALUD O. 92% | Strategy & Research 100% | $22K | -66% |
| 2019 | Q4 | 2018 | $33K | 2 | 980020 81% | Strategy & Research 100% | $699K | -26% |
| 2019 | Q4 | 2020 | $37K | 4 | C00725101 52% | Strategy & Research 100% | $59K | -30% |
| 2020 | Q1 | 2020 | $17K | 2 | JONES-SAWYER FOR ASSEMBLY 2… 77% | Strategy & Research 100% | $76K | -90% |
| 2020 | Q2 | 2020 | $85K | 10 | NO ON PROP 22, SPONSORED BY… 43% | Strategy & Research 100% | $162K | +23% |
| 2020 | Q3 | 2020 | $87K | 11 | 980020 62% | Strategy & Research 100% | $248K | +20% |
| 2020 | Q4 | 2020 | $42K | 10 | ATKINS 2020; RE-ELECT SENAT… 27% | Strategy & Research 100% | $290K | +172% |
| 2021 | Q1 | 2020 | $24K | 2 | 980020 100% | Strategy & Research 100% | $314K | -78% |
| 2021 | Q1 | 2022 | $6K | 1 | WATERS, MAXINE MS 100% | Strategy & Research 100% | $6K | +118% |
| 2021 | Q2 | 2020 | $23K | 3 | 980020 85% | Strategy & Research 100% | $337K | -44% |
| 2021 | Q2 | 2022 | $41K | 2 | LASRY, ALEX 59% | Strategy & Research 100% | $47K | +1327% |
| 2021 | Q3 | 2020 | $70K | 5 | CHIU FOR ASSEMBLY 2022; DAV… 36% | Strategy & Research 100% | $407K | +180% |
| 2021 | Q3 | 2022 | $41K | 4 | LASRY, ALEX 55% | Strategy & Research 100% | $88K | +144% |
| 2021 | Q4 | 2020 | $35K | 2 | CONSUMER ATTORNEYS INITIATI… 71% | Strategy & Research 100% | $442K | +5% |
| 2021 | Q4 | 2022 | $16K | 3 | PFAFF, BRAD 55% | Strategy & Research 100% | $103K | -58% |
| 2022 | Q1 | 2022 | $88K | 9 | HANEY FOR ASSEMBLY 2022, SP… 29% | Strategy & Research 100% | $191K | +404% |
| 2022 | Q2 | 2022 | $348K | 15 | 980020 45% | Strategy & Research 100% | $538K | +307% |
| 2022 | Q3 | 2022 | $122K | 15 | 980020 28% | Strategy & Research 100% | $660K | +41% |
| 2022 | Q4 | 2022 | $105K | 15 | 980020 35% | Strategy & Research 100% | $766K | +153% |
| 2023 | Q1 | 2022 | $3K | 1 | NO ON 27 - CALIFORNIANS FOR… 100% | Strategy & Research 100% | $769K | -87% |
| 2023 | Q1 | 2024 | $1K | 1 | PETERS, SCOTT 100% | Strategy & Research 100% | $1K | -79% |
| 2023 | Q2 | 2022 | $33K | 1 | 741666 100% | Strategy & Research 100% | $802K | +43% |
| 2023 | Q2 | 2024 | $17K | 1 | C00633982 100% | Strategy & Research 100% | $19K | -58% |
| 2023 | Q3 | 2022 | $109K | 6 | YIU FOR STATE SENATE 2024; … 32% | Strategy & Research 100% | $912K | +56% |
| 2023 | Q3 | 2024 | $5K | 1 | HARDER, JOSH 100% | Strategy & Research 100% | $24K | -88% |
| 2023 | Q4 | 2022 | $101K | 5 | 980020 89% | Strategy & Research 100% | $1.01M | +188% |
| 2023 | Q4 | 2024 | $15K | 1 | HARPER, FRANK EUGENE HILL 100% | Strategy & Research 100% | $38K | -5% |
| 2024 | Q1 | 2024 | $102K | 11 | 980020 24% | Strategy & Research 86% | $141K | +17% |
| 2024 | Q2 | 2024 | $98K | 11 | 741666 39% | Strategy & Research 100% | $239K | -72% |
| 2024 | Q3 | 2024 | $81K | 11 | SREEKRISHNAN FOR ASSEMBLY 2… 27% | Strategy & Research 100% | $320K | -33% |
| 2024 | Q4 | 2024 | $36K | 16 | 980020 52% | Strategy & Research 100% | $356K | -66% |
| 2025 | Q1 | 2024 | $962 | 1 | MILLER AND JOHNSON FOR CALP… 100% | Strategy & Research 100% | $357K | -70% |
| 2025 | Q1 | 2026 | $58K | 3 | END CITIZENS UNITED 100% | Strategy & Research 100% | $58K | +4509% |
| 2025 | Q2 | 2024 | $28K | 1 | BAINS FOR ASSEMBLY 2026; DR… 100% | Strategy & Research 100% | $384K | -18% |
| 2025 | Q2 | 2026 | $31K | 3 | END CITIZENS UNITED 100% | Strategy & Research 100% | $89K | +82% |
| 2025 | Q3 | 2024 | $103K | 8 | 741666 77% | Strategy & Research 100% | $487K | -6% |
| 2025 | Q3 | 2026 | $20K | 2 | END CITIZENS UNITED 100% | Strategy & Research 100% | $109K | +305% |
| 2025 | Q4 | 2024 | $88K | 7 | 980020 47% | Strategy & Research 100% | $575K | -13% |
| 2025 | Q4 | 2026 | $74K | 5 | END CITIZENS UNITED 59% | Strategy & Research 100% | $183K | +401% |
| 2026 | Q1 | 2026 | $284K | 22 | 741666 30% | Strategy & Research 89% | $467K | +177% |
| 2026 | Q2 | 2026 | $81K | 8 | CALIFORNIA TEACHERS ASSOCIA… 28% | Digital 26% | $549K | -17% |
Revenue by service category
No category revenue in this window.
Per-category breakdown · cycle-to-date
| Category | Total spend | Txns | Avg check | % of total | Top buyer · share | Last paid |
|---|---|---|---|---|---|---|
| Strategy & Research | $4,909,831 | 556 | $9K | 99.0% | 980020 27% | 3mo ago |
| Other / Unclassified | $27,400 | 2 | $14K | 0.6% | NEWMAN FOR SENATE 2024; JOSH 53% | 3mo ago |
| Digital | $20,981 | 1 | $21K | 0.4% | CALIFORNIANS FOR THE PEOPLE… 100% | 2mo ago |
| Software & Tech | $615 | 1 | $615 | 0.0% | 980020 100% | 2mo ago |
Client retention
Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.
9
Anchor clients 3+ cycles
$2,731,312 · 54% of revenue
16
Repeat clients 2 cycles
$408,300 · 8% of revenue
99
One-time clients 1 cycle
$1,888,329 · 38% of revenue
Top 9 anchor clients · all-time
| Client | Cycles | All-time spend | Txns | First paid | Last paid |
|---|---|---|---|---|---|
| 980020 | 10 | $1,311,605 | 148 | 2008-04-23 | 2026-04-29 |
| 741666 | 10 | $855,083 | 79 | 2008-07-31 | 2026-04-07 |
| NO ON 32, SPONSORED BY EDUCATORS, FIREFIGHTERS, SCHOOL EMPLOYEES, HEALTH CARE PROVIDERS, POLICE OFFICERS AND LABOR ORGANIZATIONS OPPOSED TO SPECIAL EXEMPTIONS FROM CAMPAIGN FINANCE RULES FOR CORP... | 3 | $119,521 | 14 | 2011-08-03 | 2025-11-26 |
| C00633982 | 4 | $101,817 | 18 | 2017-04-05 | 2023-04-17 |
| CALIFORNIA STATE COUNCIL OF SERVICE EMPLOYEES' PAC | 3 | $100,287 | 8 | 2014-07-18 | 2022-06-01 |
| HARDER, JOSH | 4 | $91,033 | 16 | 2017-09-19 | 2024-09-12 |
| 980228 | 4 | $79,336 | 10 | 2008-09-25 | 2014-10-21 |
| 990741 | 3 | $49,777 | 4 | 2011-12-05 | 2015-08-17 |
| 742204 | 3 | $22,852 | 4 | 2016-05-26 | 2021-04-28 |
Geographic concentration
Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.
| State | Total spend | % of revenue | Clients | |
|---|---|---|---|---|
| CA | $4,238,121 | 84.3% | 100 | |
| Unknown | $284,809 | 5.7% | 10 | |
| DC | $250,978 | 5.0% | 3 | |
| TX | $92,094 | 1.8% | 6 | |
| WI | $71,177 | 1.4% | 2 | |
| ME | $58,375 | 1.2% | 1 | |
| MI | $20,716 | 0.4% | 1 | |
| AZ | $11,671 | 0.2% | 1 |
Notable disbursements
5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.
| Reason | Date | Filer | Category | Purpose | Amount |
|---|---|---|---|---|---|
| Largest all-time | 2022-05-02 | NO ON 27 - CALIFORNIANS FOR TRIBAL SOVEREIGNTY AND SAFE GAMING, SPONSORED BY TRIBAL ORGANIZATIONS | Strategy & Research | — | $120,000 |
| Largest all-time | 2019-03-29 | 741666 | Strategy & Research | — | $84,000 |
| Largest all-time | 2008-07-03 | 980020 | Strategy & Research | — | $42,500 |
| Largest all-time | 2008-08-21 | 980020 | Strategy & Research | — | $42,500 |
| Largest all-time | 2019-05-08 | 741666 | Strategy & Research | — | $42,000 |
| Largest this cycle | 2026-02-23 | MAHAN FOR GOVERNOR 2026; CALIFORNIA BACK TO BASICS SUPPORTING MATT | Strategy & Research | — | $39,687 |
| Largest this cycle | 2025-03-04 | END CITIZENS UNITED | Strategy & Research | RESEARCH | $30,791 |
| Largest this cycle | 2025-10-14 | THOMPSON, MIKE MR. | Strategy & Research | CAMPAIGN RESEARCH | $30,009 |
| Largest this cycle | 2026-03-10 | 741666 | Strategy & Research | research | $29,625 |
| Largest this cycle | 2026-05-13 | CALIFORNIANS FOR THE PEOPLE, SPONSORED BY BUSINESS OWNERS AND CONCERNED CITIZENS | Digital | Digital Media/Oppose/Tom Steyer/Governor/Statewide | $20,981 |
| Recent | 2026-05-11 | CALIFORNIA TEACHERS ASSOCIATION INDEPENDENT EXPENDITURE COMMITTEE FOR 2010 | — | — | $9,944 |
| Recent | 2026-04-17 | MATSUI, DORIS | — | RESEARCH SERVICES | $9,172 |
| Recent | 2026-05-26 | COMMITTEE FOR WORKING FAMILIES, SPONSORED BY LABOR ORGANIZATIONS | — | RESEARCH SERVICES | $2,000 |
| Recent | 2026-04-29 | 980020 | Software & Tech | Data | $615 |