Versus Media Group

$1.42M 2025-2026 cycle

Versus Media Group is a political services vendor. In the 2025-2026 cycle Versus Media Group was paid $1.42M across 19 client committees.

○ Slowing (~2mo since last)

Part I Identity

Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.

Activity span ALL TIME
Apr 24, 2025 → Jun 29, 2026
spans 1.2 years
Disbursements ALL TIME
64
Schedule B rows
Client committees ALL TIME
19
distinct payers

Part II Activity in selected window

One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.

Spend trajectory

Monthly spend to this vendor over the last 12 months.

Jul 2025 Jun 2026
$1.41M across 12 months
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Top buyers

Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.

No buyer activity in this window.

VIEW 1 DIAGRAM DECORATIVE

Top buyers last 3 months · top 2

DCCC $141K — · 2 txns GOLDMAN, DANIEL $65K — · 2 txns VM Versus Media GROUP
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
DCCC
C00000935
 $141,000 2
GOLDMAN, DANIEL
NY · House DEM
 $64,980 2
View all buyers in research · last 3 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 6 months · top 8

GOLDMAN, DANIEL $317K Media · 17 txns ISRANI, RAKHI $303K — · 5 txns DCCC $145K — · 3 txns VILLARAIGOSA FOR GOVERNOR 2026-STRAIG… $81K Media · 2 txns PINTO, BROOKE $45K — · 3 txns ROTH, MICHAEL $10K — · 1 txn WINDER, BAYLY PHILIP CHRISTOPER $9K — · 1 txn OXMAN, DAVID $8K — · 1 txn VM Versus Media GROUP
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
GOLDMAN, DANIEL
NY · House DEM
 $317,396 17
ISRANI, RAKHI
CA · House DEM
 $302,723 5
DCCC
C00000935
 $145,200 3
VILLARAIGOSA FOR GOVERNOR 2026-STRAIGHT FROM THE HEART OF CALIFORNIA; ANTONIO
1486030
 $81,250 2
PINTO, BROOKE
DC · House DEM
 $45,141 3
ROTH, MICHAEL
NJ · House DEM
 $10,000 1
WINDER, BAYLY PHILIP CHRISTOPER
NJ · House DEM
 $9,300 1
OXMAN, DAVID
PA · House DEM
 $7,500 1
View all buyers in research · last 6 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 12 months · top 10

GOLDMAN, DANIEL $433K Media · 19 txns ISRANI, RAKHI $303K — · 5 txns DCCC $145K — · 3 txns VILLARAIGOSA FOR GOVERNOR 2026-STRAIG… $81K Media · 2 txns EDWARDS, AMANDA $80K Media · 7 txns PINTO, BROOKE $70K Media · 4 txns SNELL SMITH ASHLEY MRS $48K Digital · 2 txns STREETE SANDRE M HONORABLE $40K Media · 1 txn DIAZ CLARK DANIELLE T MRS $40K Digital · 1 txn LACORE, NANCY $30K — · 1 txn VM Versus Media GROUP
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
GOLDMAN, DANIEL
NY · House DEM
 $432,780 19
ISRANI, RAKHI
CA · House DEM
 $302,723 5
DCCC
C00000935
 $145,200 3
VILLARAIGOSA FOR GOVERNOR 2026-STRAIGHT FROM THE HEART OF CALIFORNIA; ANTONIO
1486030
 $81,250 2
EDWARDS, AMANDA
TX · House DEM
 $79,699 7
PINTO, BROOKE
DC · House DEM
 $70,141 4
SNELL SMITH ASHLEY MRS
00089708
 $48,071 2
STREETE SANDRE M HONORABLE
00081697
 $40,000 1
DIAZ CLARK DANIELLE T MRS
00089985
 $40,000 1
LACORE, NANCY
SC · House DEM
 $30,000 1
View all buyers in research · last 12 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 18 months · top 10

GOLDMAN, DANIEL $433K Media · 19 txns ISRANI, RAKHI $303K — · 5 txns DCCC $145K — · 3 txns VILLARAIGOSA FOR GOVERNOR 2026-STRAIG… $81K Media · 2 txns EDWARDS, AMANDA $80K Media · 7 txns PINTO, BROOKE $70K Media · 4 txns SNELL SMITH ASHLEY MRS $48K Digital · 2 txns DIAZ CLARK DANIELLE T MRS $40K Digital · 1 txn STREETE SANDRE M HONORABLE $40K Media · 1 txn VARTAN, GREGORY III $34K Media · 2 txns VM Versus Media GROUP
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
GOLDMAN, DANIEL
NY · House DEM
 $432,780 19
ISRANI, RAKHI
CA · House DEM
 $302,723 5
DCCC
C00000935
 $145,200 3
VILLARAIGOSA FOR GOVERNOR 2026-STRAIGHT FROM THE HEART OF CALIFORNIA; ANTONIO
1486030
 $81,250 2
EDWARDS, AMANDA
TX · House DEM
 $79,699 7
PINTO, BROOKE
DC · House DEM
 $70,141 4
SNELL SMITH ASHLEY MRS
00089708
 $48,071 2
DIAZ CLARK DANIELLE T MRS
00089985
 $40,000 1
STREETE SANDRE M HONORABLE
00081697
 $40,000 1
VARTAN, GREGORY III
NJ · House DEM
 $33,803 2
View all buyers in research · last 18 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 24 months · top 10

GOLDMAN, DANIEL $433K Media · 19 txns ISRANI, RAKHI $303K — · 5 txns DCCC $145K — · 3 txns VILLARAIGOSA FOR GOVERNOR 2026-STRAIG… $81K Media · 2 txns EDWARDS, AMANDA $80K Media · 7 txns PINTO, BROOKE $70K Media · 4 txns SNELL SMITH ASHLEY MRS $48K Digital · 2 txns DIAZ CLARK DANIELLE T MRS $40K Digital · 1 txn STREETE SANDRE M HONORABLE $40K Media · 1 txn VARTAN, GREGORY III $34K Media · 2 txns VM Versus Media GROUP
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
GOLDMAN, DANIEL
NY · House DEM
 $432,780 19
ISRANI, RAKHI
CA · House DEM
 $302,723 5
DCCC
C00000935
 $145,200 3
VILLARAIGOSA FOR GOVERNOR 2026-STRAIGHT FROM THE HEART OF CALIFORNIA; ANTONIO
1486030
 $81,250 2
EDWARDS, AMANDA
TX · House DEM
 $79,699 7
PINTO, BROOKE
DC · House DEM
 $70,141 4
SNELL SMITH ASHLEY MRS
00089708
 $48,071 2
DIAZ CLARK DANIELLE T MRS
00089985
 $40,000 1
STREETE SANDRE M HONORABLE
00081697
 $40,000 1
VARTAN, GREGORY III
NJ · House DEM
 $33,803 2
View all buyers in research · last 24 mo →

By party

Revenue by party

100% D
D · 100%
R · 0%
PartyAmount%
Democratic $1,192,206 84.10%
Republican $0 0.00%
Non-partisan $225,384 15.90%

Part III Reference tables

Full all-time and cycle-to-date data.

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Cycle-over-cycle trajectory

20252026 Q2 2025 (2026 cycle): $8KQ3 2025 (2026 cycle): $92KQ4 2025 (2024 cycle): $8KQ4 2025 (2026 cycle): $95KQ1 2026 (2026 cycle): $374KQ2 2026 (2026 cycle): $842K Q2Q4Q1Q2 $842K

current cycle earlier election cycle off-cycle year quarterly · 2 years

Per-quarter totals
Year Q Cycle Total Txns Top buyer · share Top category · share Cum. (cycle) YoY %
2025 Q2 2026 $8K 1 ONE GIANT LEAP PAC 100% Media 100% $8K —
2025 Q3 2026 $92K 8 EDWARDS, AMANDA 49% Media 100% $100K —
2025 Q4 2024 $8K 1 KELLMAN FOR LIEUTENANT GOVE… 100% Other / Unclassified 100% $8K —
2025 Q4 2026 $95K 10 PINTO, BROOKE 26% Media 95% $194K —
2026 Q1 2026 $374K 15 GOLDMAN, DANIEL 49% Media 63% $568K —
2026 Q2 2026 $842K 29 ISRANI, RAKHI 36% Media 7% $1.41M —
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Revenue by service category

No category revenue in this window.

No category revenue in this window.

Revenue by service category

last 6 months · hover bars for cycle context
Media — cycle-to-date Total: $482K across 26 disbursements (avg $19K/check) Top buyer: GOLDMAN, DANIEL (38% of category) Last paid: 3mo ago · no prior-cycle baseline Media $124K

Revenue by service category

last 12 months · hover bars for cycle context
Media — cycle-to-date Total: $482K across 26 disbursements (avg $19K/check) Top buyer: GOLDMAN, DANIEL (38% of category) Last paid: 3mo ago · no prior-cycle baseline Media $427K Digital — cycle-to-date Total: $88K across 3 disbursements (avg $29K/check) Top buyer: SNELL SMITH ASHLEY MRS (55% of category) Last paid: 6mo ago · no prior-cycle baseline Digital $88K Fundraising — cycle-to-date Total: $8K across 1 disbursements (avg $8K/check) Top buyer: HOUSTON WOMEN WIN (100% of category) Last paid: 7mo ago · no prior-cycle baseline Fundraising $8K Print & Mail — cycle-to-date Total: $5K across 2 disbursements (avg $3K/check) Top buyer: OXMAN, DAVID (89% of category) Last paid: 7mo ago · no prior-cycle baseline Print & Mail $5K

Revenue by service category

last 18 months · hover bars for cycle context
Media — cycle-to-date Total: $482K across 26 disbursements (avg $19K/check) Top buyer: GOLDMAN, DANIEL (38% of category) Last paid: 3mo ago · no prior-cycle baseline Media $482K Digital — cycle-to-date Total: $88K across 3 disbursements (avg $29K/check) Top buyer: SNELL SMITH ASHLEY MRS (55% of category) Last paid: 6mo ago · no prior-cycle baseline Digital $88K Fundraising — cycle-to-date Total: $8K across 1 disbursements (avg $8K/check) Top buyer: HOUSTON WOMEN WIN (100% of category) Last paid: 7mo ago · no prior-cycle baseline Fundraising $8K Print & Mail — cycle-to-date Total: $5K across 2 disbursements (avg $3K/check) Top buyer: OXMAN, DAVID (89% of category) Last paid: 7mo ago · no prior-cycle baseline Print & Mail $5K

Revenue by service category

last 24 months · hover bars for cycle context
Media — cycle-to-date Total: $482K across 26 disbursements (avg $19K/check) Top buyer: GOLDMAN, DANIEL (38% of category) Last paid: 3mo ago · no prior-cycle baseline Media $482K Digital — cycle-to-date Total: $88K across 3 disbursements (avg $29K/check) Top buyer: SNELL SMITH ASHLEY MRS (55% of category) Last paid: 6mo ago · no prior-cycle baseline Digital $88K Fundraising — cycle-to-date Total: $8K across 1 disbursements (avg $8K/check) Top buyer: HOUSTON WOMEN WIN (100% of category) Last paid: 7mo ago · no prior-cycle baseline Fundraising $8K Print & Mail — cycle-to-date Total: $5K across 2 disbursements (avg $3K/check) Top buyer: OXMAN, DAVID (89% of category) Last paid: 7mo ago · no prior-cycle baseline Print & Mail $5K
Per-category breakdown · cycle-to-date
Category Total spend Txns Avg check % of total Top buyer · share Last paid
Media $481,621 26 $19K 78.0% GOLDMAN, DANIEL 38% 3mo ago
Digital $88,071 3 $29K 14.3% SNELL SMITH ASHLEY MRS 55% 6mo ago
Other / Unclassified $34,450 2 $17K 5.6% VILLARAIGOSA FOR GOVERNOR 2… 76% 4mo ago
Fundraising $7,863 1 $8K 1.3% HOUSTON WOMEN WIN 100% 7mo ago
Print & Mail $5,418 2 $3K 0.9% OXMAN, DAVID 89% 7mo ago
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Client retention

Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.

0
Anchor clients 3+ cycles
$0 · 0% of revenue
0
Repeat clients 2 cycles
$0 · 0% of revenue
19
One-time clients 1 cycle
$1,417,589 · 100% of revenue
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Geographic concentration

Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.

State   Total spend % of revenue Clients
NY
$432,780 30.5% 1
CA
$392,173 27.7% 3
DC
$244,847 17.3% 4
TX
$207,770 14.7% 4
NJ
$53,103 3.7% 3
SC
$30,000 2.1% 1
VA
$29,700 2.1% 1
PA
$14,718 1.0% 1
KY
$12,500 0.9% 1
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Notable disbursements

5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.

Reason Date Filer Category Purpose Amount
Largest all-time 2026-06-29 DCCC — GENERIC CMTE. MEDIA BUYS $128,000
Largest all-time 2026-04-29 ISRANI, RAKHI — TELEVISION ADVERTISING $99,009
Largest all-time 2026-04-16 ISRANI, RAKHI — TELEVISION ADVERTISING $83,624
Largest all-time 2026-04-26 ISRANI, RAKHI — DIGITAL ADVERTISING $83,624
Largest all-time 2026-02-19 GOLDMAN, DANIEL Media MEDIA PRODUCTION SERVICES $62,022
Recent 2026-06-12 GOLDMAN, DANIEL — MEDIA PRODUCTION SERVICES $42,600
Recent 2026-06-17 GOLDMAN, DANIEL — MEDIA PRODUCTION SERVICES $22,380
Recent 2026-06-02 PINTO, BROOKE — VIDEO PRODUCTION $14,900
Recent 2026-06-18 DCCC — GENERIC CMTE. MEDIA SERVICES $13,000
View all disbursements in research →
4 raw FEC name variants collapsed into this canonical entity
See all 64 disbursements →