The What's Up Program
$1.58M
2025-2026 cycle
The What's Up Program is a political services vendor. In the 2025-2026 cycle The What's Up Program was paid $1.58M across 82 client committees, of which $188K flowed through Independent Expenditures rather than direct committee payments.
Part I Identity
Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.
Source split
$1.58M
=
$1.39M
(Schedule B)
+
$188K
(Independent Expenditures)
| Schedule B direct committee payments |
$1,390,855 | 152 rows | 88.1% |
| Independent Expenditures money this entity spent supporting candidates, NOT a committee paying them |
$187,500 | 2 rows | 11.9% |
- Activity span ALL TIME
- Oct 25, 2007 → May 8, 2026
- spans 18.5 years
- Disbursements ALL TIME
- 152
- Schedule B + IE rows
- Client committees ALL TIME
- 82
- distinct payers
Part II Activity in selected window
One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.
Spend trajectory
Monthly spend to this vendor over the last 12 months.
Jun 2025
May 2026
$538K
across 12 months
Top buyers
Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.
No buyer activity in this window.
No buyer activity in this window.
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 6 months · top 5
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| MIDDLETON II DAVID M HONORABLE MAYES 00081727 |
$150,000 | 1 |
| TEXAS FREEDOM FUND FOR THE ADVANCEMENT OF JUSTICE 00084766 |
$150,000 | 1 |
| FOX ALISON MRS ALI 00089904 |
$15,000 | 2 |
| SIEGEL CYNTHIA MS 00085135 |
$10,000 | 2 |
| GATES JR GARY W HONORABLE 00051418 |
$5,000 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 12 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| TEXAS FREEDOM FUND FOR THE ADVANCEMENT OF JUSTICE 00084766 |
$300,000 IE $150,000 · SB $150,000 |
2 |
| MIDDLETON II DAVID M HONORABLE MAYES 00081727 |
$150,000 | 1 |
| FOX ALISON MRS ALI 00089904 |
$45,020 | 3 |
| SIEGEL CYNTHIA MS 00085135 |
$25,000 | 4 |
| CURRY PATRICK J HONORABLE PAT 00087954 |
$20,000 | 2 |
| WARD RHONDA R MRS 00089755 |
$15,000 | 1 |
| GHUTZMAN MICHAEL H MR 00090092 |
$15,000 | 1 |
| NOBLE CANDACE T HONORABLE CANDY 00081273 |
$10,000 | 1 |
| TEXANS FOR CHARLES SCHWERTNER 00065997 |
$10,000 | 1 |
| HOPPER STEPHEN HONORABLE ANDY 00084941 |
$10,000 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 18 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| TEXAS FREEDOM FUND FOR THE ADVANCEMENT OF JUSTICE 00084766 |
$300,000 IE $150,000 · SB $150,000 |
2 |
| MIDDLETON II DAVID M HONORABLE MAYES 00081727 |
$150,000 | 1 |
| FOX ALISON MRS ALI 00089904 |
$45,020 | 3 |
| SIEGEL CYNTHIA MS 00085135 |
$25,000 | 4 |
| CURRY PATRICK J HONORABLE PAT 00087954 |
$20,000 | 2 |
| WARD RHONDA R MRS 00089755 |
$15,000 | 1 |
| GHUTZMAN MICHAEL H MR 00090092 |
$15,000 | 1 |
| NOBLE CANDACE T HONORABLE CANDY 00081273 |
$10,000 | 1 |
| TEXANS FOR CHARLES SCHWERTNER 00065997 |
$10,000 | 1 |
| HOPPER STEPHEN HONORABLE ANDY 00084941 |
$10,000 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 24 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| TEXAS FREEDOM FUND FOR THE ADVANCEMENT OF JUSTICE 00084766 |
$300,000 IE $150,000 · SB $150,000 |
2 |
| MIDDLETON II DAVID M HONORABLE MAYES 00081727 |
$150,000 | 1 |
| FOX ALISON MRS ALI 00089904 |
$45,020 | 3 |
| SIEGEL CYNTHIA MS 00085135 |
$25,000 | 4 |
| CURRY PATRICK J HONORABLE PAT 00087954 |
$20,000 | 2 |
| GHUTZMAN MICHAEL H MR 00090092 |
$15,000 | 1 |
| WARD RHONDA R MRS 00089755 |
$15,000 | 1 |
| FRIENDS OF TOM OLIVERSON 00080011 |
$12,500 | 2 |
| LIGON BRETT HONORABLE 00063334 |
$10,000 | 1 |
| DORAZIO MARK E HONORABLE 00085950 |
$10,000 | 1 |
By party
| Party | Amount | % |
|---|---|---|
| Democratic | $0 | 0.00% |
| Republican | $0 | 0.00% |
| Non-partisan | $1,578,355 | 100.00% |
Part III Reference tables
Full all-time and cycle-to-date data.
Money flow through this vendor
Where their ad buys point
IE payers (left) → races the buys targeted (right) · independent-expenditure filings onlyNo activity in the last 1 months.
No activity in the last 3 months.
No activity in the last 6 months.
Cycle-over-cycle trajectory
current cycle earlier election cycle off-cycle year quarterly · 9 years
Per-quarter totals
| Year | Q | Cycle | Total | Txns | Top buyer · share | Top category · share | Cum. (cycle) | YoY % |
|---|---|---|---|---|---|---|---|---|
| 2017 | Q3 | 2016 | $500 | 1 | FRIENDS OF TOM OLIVERSON 100% | Media 100% | $500 | — |
| 2018 | Q1 | 2018 | $113K | 10 | MILLER SID HONORABLE 22% | Print & Mail 53% | $113K | — |
| 2018 | Q2 | 2018 | $15K | 2 | JOHNSON JR CHARLES R MR CHU… 67% | Print & Mail 67% | $128K | — |
| 2018 | Q3 | 2018 | $45K | 3 | DEVINE JOHN P HONORABLE 33% | Other / Unclassified 100% | $173K | — |
| 2018 | Q4 | 2018 | $10K | 2 | LOMBARDINO JAMES T HONORABLE 50% | Media 50% | $183K | — |
| 2019 | Q2 | 2018 | $5K | 1 | LOMBARDINO JAMES T HONORABLE 100% | Media 100% | $188K | — |
| 2019 | Q4 | 2018 | $5K | 1 | FRIENDS OF DAN HUBERTY DISS… 100% | Print & Mail 100% | $193K | — |
| 2020 | Q1 | 2020 | $33K | 4 | LOMBARDINO JAMES T HONORABLE 46% | Media 71% | $33K | -71% |
| 2020 | Q3 | 2020 | $11K | 3 | PAUL DENNIS R HONORABLE 48% | Other / Unclassified 76% | $43K | -77% |
| 2020 | Q4 | 2020 | $2K | 2 | FRIENDS OF LARRY TAYLOR 50% | Other / Unclassified 50% | $45K | -80% |
| 2021 | Q4 | 2020 | $15K | 1 | MILLER SID HONORABLE 100% | Print & Mail 100% | $60K | +200% |
| 2022 | Q1 | 2022 | $40K | 8 | HULL LACEY M HONORABLE 20% | Media 59% | $40K | +23% |
| 2022 | Q2 | 2022 | $15K | 1 | KLICK STEPHANIE D HONORABLE 100% | Media 100% | $55K | — |
| 2024 | Q1 | 2024 | $230K | 18 | DEVINE JOHN P HONORABLE 13% | Media 55% | $230K | +475% |
| 2024 | Q2 | 2024 | $12K | 2 | LOMBARDINO JAMES T HONORABLE 65% | Other / Unclassified 65% | $242K | -23% |
| 2024 | Q4 | 2024 | $22K | 5 | FINLEY LEE HONORABLE 23% | Media 55% | $264K | — |
| 2025 | Q4 | 2024 | $13K | 2 | FRIENDS OF TOM OLIVERSON 60% | Print & Mail 60% | $276K | — |
| 2026 | Q1 | 2026 | $355K | 23 | MIDDLETON II DAVID M HONORA… 42% | Media 18% | $355K | +54% |
| 2026 | Q2 | 2026 | $170K | 4 | TEXAS FREEDOM FUND FOR THE … 88% | Print & Mail 4% | $525K | +1378% |
Revenue by service category
No category revenue in this window.
No category revenue in this window.
Per-category breakdown · cycle-to-date
| Category | Total spend | Txns | Avg check | % of total | Top buyer · share | Last paid |
|---|---|---|---|---|---|---|
| Media | $451,585 | 69 | $7K | 42.7% | LOMBARDINO JAMES T HONORABLE 12% | 6mo ago |
| Print & Mail | $314,270 | 41 | $8K | 29.7% | FOX ALISON MRS ALI 12% | 3mo ago |
| Other / Unclassified | $275,000 | 31 | $9K | 26.0% | MCCALLY SHARON S HONORABLE 18% | 6mo ago |
| Field & Voter Contact | $10,000 | 1 | $10K | 0.9% | MILLER SID HONORABLE 100% | 8y ago |
| Fundraising | $5,000 | 1 | $5K | 0.5% | MAGEE HOLLY R HONORABLE REN… 100% | 14y ago |
| Contributions & Transfers | $2,500 | 1 | $3K | 0.2% | FRIENDS OF DAN HUBERTY DISS… 100% | 9y ago |
Client retention
Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.
6
Anchor clients 3+ cycles
$223,500 · 16% of revenue
14
Repeat clients 2 cycles
$321,850 · 23% of revenue
62
One-time clients 1 cycle
$845,505 · 61% of revenue
Top 6 anchor clients · all-time
| Client | Cycles | All-time spend | Txns | First paid | Last paid |
|---|---|---|---|---|---|
| LOMBARDINO JAMES T HONORABLE | 6 | $63,000 | 9 | 2010-03-19 | 2024-04-09 |
| MILLER SID HONORABLE | 3 | $42,000 | 4 | 2018-01-25 | 2022-01-17 |
| FRIENDS OF TOM OLIVERSON | 5 | $40,500 | 8 | 2015-08-04 | 2025-10-06 |
| FRIENDS OF DAN HUBERTY DISSOLVED | 3 | $40,000 | 6 | 2016-01-13 | 2020-10-07 |
| LANDRUM MICHAEL HONORABLE | 3 | $23,000 | 3 | 2018-09-26 | 2024-10-15 |
| FRIENDS OF PAUL BETTENCOURT | 3 | $15,000 | 3 | 2016-01-21 | 2024-10-09 |
Geographic concentration
Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.
| State | Total spend | % of revenue | Clients | |
|---|---|---|---|---|
| TX | $1,390,855 | 100.0% | 82 |
Notable disbursements
5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.
| Reason | Date | Filer | Category | Purpose | Amount |
|---|---|---|---|---|---|
| Largest all-time | 2026-04-07 | TEXAS FREEDOM FUND FOR THE ADVANCEMENT OF JUSTICE | — | Link letter ad supporting Bo French | $150,000 |
| Largest all-time | 2026-03-31 | MIDDLETON II DAVID M HONORABLE MAYES | — | campaign advertising | $150,000 |
| Largest all-time | 2026-01-07 | FOX ALISON MRS ALI | Print & Mail | banner advertisement in the statewide Linkletter plus a headshot on the backpage | $30,020 |
| Largest all-time | 2014-01-28 | MCCALLY SHARON S HONORABLE | Other / Unclassified | Feature Full Page Ad | $30,000 |
| Largest all-time | 2024-01-05 | DEVINE JOHN P HONORABLE | Media | Campaign ads | $20,000 |
| Largest this cycle | 2026-01-06 | GHUTZMAN MICHAEL H MR | Media | Campaign Advertising | $15,000 |
| Largest this cycle | 2026-01-06 | WARD RHONDA R MRS | Media | Campaign Advertising Expense | $15,000 |
| Recent | 2026-04-21 | FOX ALISON MRS ALI | — | Ad for Link Letter | $7,500 |
| Recent | 2026-05-08 | FOX ALISON MRS ALI | Print & Mail | Ad in Link Letter | $7,500 |
| Recent | 2026-05-01 | SIEGEL CYNTHIA MS | — | Placement of Ad in Link Letter | $5,000 |