THE BAKER GROUP LLC
$11.23M
2025-2026 cycle
THE BAKER GROUP LLC is a digital vendor. In the 2025-2026 cycle THE BAKER GROUP LLC was paid $11.23M across 24 client committees, of which $3.90M flowed through Independent Expenditures rather than direct committee payments.
Part I Identity
Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.
Source split
$11.23M
=
$7.33M
(Schedule B)
+
$3.90M
(Independent Expenditures)
| Schedule B direct committee payments |
$7,332,046 | 532 rows | 65.3% |
| Independent Expenditures money this entity spent supporting candidates, NOT a committee paying them |
$3,896,476 | 27 rows | 34.7% |
- Activity span ALL TIME
- Jun 14, 2007 → Oct 8, 2026
- spans 19.3 years
- Disbursements ALL TIME
- 532
- Schedule B + IE rows
- Client committees ALL TIME
- 24
- distinct payers
Part II Activity in selected window
One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.
Spend trajectory
Monthly spend to this vendor over the last 12 months.
Sep 2025
Aug 2026
$348K
across 12 months
Top buyers
Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 1 months · top 1
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| AMERICA PAC C00879510 |
$707,381 IE $707,381 |
6 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 3 months · top 2
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| AMERICA PAC C00879510 |
$707,381 IE $707,381 |
6 |
| BUILDING A NATIONAL KNOWLEDGEABLE SECURITY PAC C00832469 |
$3,750 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 6 months · top 6
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| AMERICA PAC C00879510 |
$707,381 IE $707,381 |
6 |
| HAGERTY, BILL TN · Senate REP |
$46,350 | 3 |
| WAGNER, ANN L. MO · House REP |
$18,000 | 3 |
| BUILDING A NATIONAL KNOWLEDGEABLE SECURITY PAC C00832469 |
$15,000 | 4 |
| CONSERVATIVES FOR AMERICAN EXCELLENCE INC. C00835967 |
$15,000 | 1 |
| BANKS, JAMES E. HON. IN · Senate REP |
$11,325 | 3 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 12 months · top 7
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| AMERICA PAC C00879510 |
$707,381 IE $707,381 |
6 |
| HAGERTY, BILL TN · Senate REP |
$139,050 | 9 |
| WAGNER, ANN L. MO · House REP |
$42,000 | 7 |
| BUILDING A NATIONAL KNOWLEDGEABLE SECURITY PAC C00832469 |
$38,750 | 10 |
| BANKS, JAMES E. HON. IN · Senate REP |
$35,225 | 9 |
| BLACKBURN TENNESSEE VICTORY FUND C00676395 |
$30,000 | 2 |
| CONSERVATIVES FOR AMERICAN EXCELLENCE INC. C00835967 |
$15,000 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 18 months · top 9
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| AMERICA PAC C00879510 |
$707,381 IE $707,381 |
6 |
| HAGERTY, BILL TN · Senate REP |
$231,750 | 15 |
| BLACKBURN TENNESSEE VICTORY FUND C00676395 |
$96,455 | 7 |
| BLACKBURN, MARSHA MRS. TN · Senate REP |
$86,532 | 5 |
| WAGNER, ANN L. MO · House REP |
$78,500 | 12 |
| BUILDING A NATIONAL KNOWLEDGEABLE SECURITY PAC C00832469 |
$58,750 | 14 |
| BANKS, JAMES E. HON. IN · Senate REP |
$55,300 | 13 |
| MAKING A RESPONSIBLE STAND FOR HOUSEHOLDS IN AMERICA PAC C00409276 |
$51,077 | 5 |
| CONSERVATIVES FOR AMERICAN EXCELLENCE INC. C00835967 |
$15,000 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 24 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| AMERICA PAC C00879510 |
$1,080,336 IE $1,080,336 |
9 |
| BLACKBURN, MARSHA MRS. TN · Senate REP |
$356,775 | 10 |
| HAGERTY, BILL TN · Senate REP |
$294,000 | 21 |
| BLACKBURN TENNESSEE VICTORY FUND C00676395 |
$186,455 | 13 |
| BANKS, JAMES E. HON. IN · Senate REP |
$170,335 | 19 |
| WAGNER, ANN L. MO · House REP |
$136,950 | 19 |
| MAKING A RESPONSIBLE STAND FOR HOUSEHOLDS IN AMERICA PAC C00409276 |
$111,077 | 11 |
| BUILDING A NATIONAL KNOWLEDGEABLE SECURITY PAC C00832469 |
$68,750 | 16 |
| CONSERVATIVES FOR AMERICAN EXCELLENCE INC. C00835967 |
$15,000 | 1 |
| BOOKER VICTORY FUND C00734319 |
$7,500 | 1 |
By party
Revenue by party
D · 0%
R · 100%
| Party | Amount | % |
|---|---|---|
| Democratic | $0 | 0.00% |
| Republican | $7,101,107 | 63.24% |
| Non-partisan | $4,127,415 | 36.76% |
Part III Reference tables
Full all-time and cycle-to-date data.
Money flow through this vendor
Where their ad buys point
IE payers (left) → races the buys targeted (right) · independent-expenditure filings onlyCycle-over-cycle trajectory
current cycle earlier election cycle off-cycle year quarterly · 10 years
Per-quarter totals
| Year | Q | Cycle | Total | Txns | Top buyer · share | Top category · share | Cum. (cycle) | YoY % |
|---|---|---|---|---|---|---|---|---|
| 2017 | Q2 | 2016 | $125K | 2 | AFRICAN AMERICAN VOTER REGI… 100% | Digital 100% | $125K | — |
| 2017 | Q2 | 2018 | $26K | 3 | SLF PAC 100% | Digital 100% | $26K | — |
| 2017 | Q3 | 2016 | $125K | 2 | AFRICAN AMERICAN VOTER REGI… 100% | Digital 100% | $250K | — |
| 2017 | Q3 | 2018 | $24K | 4 | SLF PAC 95% | Digital 100% | $50K | — |
| 2017 | Q4 | 2018 | $67K | 7 | BLACKBURN, MARSHA MRS. 61% | Digital 100% | $117K | — |
| 2018 | Q1 | 2018 | $161K | 12 | BLACKBURN, MARSHA MRS. 46% | Digital 100% | $278K | — |
| 2018 | Q2 | 2018 | $203K | 19 | BLACKBURN, MARSHA MRS. 33% | Digital 100% | $481K | — |
| 2018 | Q3 | 2018 | $233K | 18 | AFRICAN AMERICAN VOTER REGI… 43% | Digital 100% | $715K | — |
| 2018 | Q4 | 2018 | $192K | 11 | BLACKBURN, MARSHA MRS. 44% | Digital 100% | $907K | — |
| 2019 | Q1 | 2020 | $25K | 4 | ROSE, JOHN W. 60% | Digital 100% | $25K | — |
| 2019 | Q2 | 2020 | $33K | 7 | CASSIDY, WILLIAM M. 45% | Digital 100% | $58K | +27% |
| 2019 | Q3 | 2018 | $75K | 1 | AFRICAN AMERICAN VOTER REGI… 100% | Digital 100% | $982K | -40% |
| 2019 | Q3 | 2020 | $81K | 7 | ROSE, JOHN W. 62% | Digital 100% | $139K | +240% |
| 2019 | Q4 | 2020 | $31K | 6 | CASSIDY, WILLIAM M. 49% | Digital 100% | $170K | -54% |
| 2020 | Q1 | 2020 | $121K | 8 | AFRICAN AMERICAN VOTER REGI… 64% | Digital 100% | $291K | -25% |
| 2020 | Q2 | 2020 | $102K | 10 | GEORGIANS FOR KELLY LOEFFLER 44% | Digital 100% | $392K | -50% |
| 2020 | Q3 | 2020 | $230K | 14 | HAGERTY, BILL 27% | Digital 100% | $622K | -1% |
| 2020 | Q4 | 2020 | $1.18M | 17 | HAGERTY, BILL 66% | Digital 100% | $1.8M | +516% |
| 2020 | Q4 | 2022 | $20K | 1 | GEORGIANS FOR KELLY LOEFFLER 100% | Digital 100% | $20K | — |
| 2021 | Q1 | 2022 | $167K | 10 | GEORGIANS FOR KELLY LOEFFLER 58% | Digital 100% | $187K | +567% |
| 2021 | Q2 | 2022 | $80K | 13 | DOLAN FOR OHIO22 34% | Digital 100% | $267K | +142% |
| 2021 | Q3 | 2022 | $88K | 15 | CITIZENS FOR FREE ENTERPRISE 29% | Digital 100% | $355K | +9% |
| 2021 | Q4 | 2020 | $155K | 2 | AFRICAN AMERICAN VOTER REGI… 100% | Digital 100% | $1.96M | — |
| 2021 | Q4 | 2022 | $109K | 16 | WAGNER, ANN L. 37% | Digital 100% | $464K | +253% |
| 2022 | Q1 | 2022 | $98K | 15 | BLACKBURN TENNESSEE VICTORY… 36% | Digital 100% | $562K | -19% |
| 2022 | Q2 | 2022 | $88K | 15 | BLACKBURN TENNESSEE VICTORY… 34% | Digital 100% | $651K | -13% |
| 2022 | Q3 | 2022 | $90K | 14 | BLACKBURN TENNESSEE VICTORY… 48% | Digital 100% | $741K | -61% |
| 2022 | Q4 | 2022 | $95K | 9 | BLACKBURN TENNESSEE VICTORY… 37% | Digital 100% | $836K | -92% |
| 2023 | Q1 | 2024 | $88K | 10 | BLACKBURN TENNESSEE VICTORY… 51% | Digital 100% | $88K | -47% |
| 2023 | Q2 | 2024 | $128K | 15 | BLACKBURN TENNESSEE VICTORY… 35% | Digital 100% | $216K | +60% |
| 2023 | Q3 | 2024 | $219K | 20 | BLACKBURN, MARSHA MRS. 39% | Digital 100% | $435K | +148% |
| 2023 | Q4 | 2024 | $159K | 18 | BLACKBURN, MARSHA MRS. 37% | Digital 100% | $594K | +46% |
| 2024 | Q1 | 2024 | $177K | 17 | BLACKBURN, MARSHA MRS. 37% | Digital 100% | $771K | +80% |
| 2024 | Q2 | 2024 | $174K | 18 | BLACKBURN, MARSHA MRS. 38% | Digital 100% | $944K | +96% |
| 2024 | Q3 | 2024 | $350K | 21 | BLACKBURN, MARSHA MRS. 60% | Digital 100% | $1.29M | +288% |
| 2024 | Q4 | 2024 | $272K | 22 | BANKS, JAMES E. HON. 35% | Digital 100% | $1.57M | +187% |
| 2025 | Q1 | 2026 | $394K | 18 | BLACKBURN, MARSHA MRS. 57% | Digital 100% | $394K | +350% |
| 2025 | Q2 | 2026 | $215K | 20 | HAGERTY, BILL 22% | Digital 100% | $609K | +67% |
| 2025 | Q3 | 2026 | $208K | 19 | BLACKBURN, MARSHA MRS. 27% | Digital 100% | $818K | -5% |
| 2025 | Q4 | 2026 | $104K | 13 | HAGERTY, BILL 44% | Digital 100% | $922K | -34% |
| 2026 | Q1 | 2026 | $67K | 8 | HAGERTY, BILL 69% | Strategy & Research 69% | $989K | -62% |
| 2026 | Q2 | 2026 | $124K | 16 | HAGERTY, BILL 37% | — | $1.11M | -28% |
| 2026 | Q3 | 2026 | $25K | 3 | HAGERTY, BILL 61% | — | $1.14M | -93% |
Revenue by service category
No category revenue in this window.
No category revenue in this window.
No category revenue in this window.
Per-category breakdown · cycle-to-date
| Category | Total spend | Txns | Avg check | % of total | Top buyer · share | Last paid |
|---|---|---|---|---|---|---|
| Digital | $7,119,496 | 507 | $14K | 99.4% | AFRICAN AMERICAN VOTER REGI… 20% | 8mo ago |
| Strategy & Research | $46,350 | 3 | $15K | 0.6% | HAGERTY, BILL 100% | 7mo ago |
Client retention
Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.
8
Anchor clients 3+ cycles
$6,268,779 · 85% of revenue
3
Repeat clients 2 cycles
$601,536 · 8% of revenue
13
One-time clients 1 cycle
$461,732 · 6% of revenue
Top 8 anchor clients · all-time
| Client | Cycles | All-time spend | Txns | First paid | Last paid |
|---|---|---|---|---|---|
| AFRICAN AMERICAN VOTER REGISTRATION EDUCATION AND PARTICIPATION PROJECT | 8 | $1,451,459 | 40 | 2007-06-14 | 2021-11-01 |
| BLACKBURN, MARSHA MRS. | 5 | $1,436,754 | 73 | 2017-11-01 | 2025-08-05 |
| HAGERTY, BILL | 4 | $1,158,221 | 61 | 2020-07-23 | 2026-07-01 |
| BLACKBURN TENNESSEE VICTORY FUND | 4 | $717,780 | 59 | 2019-04-09 | 2026-04-01 |
| CASSIDY, WILLIAM M. | 3 | $441,862 | 39 | 2017-09-22 | 2021-04-02 |
| MAKING A RESPONSIBLE STAND FOR HOUSEHOLDS IN AMERICA PAC | 4 | $399,004 | 44 | 2019-04-09 | 2025-08-05 |
| ROSE, JOHN W. | 4 | $360,749 | 71 | 2018-03-12 | 2024-11-01 |
| WAGNER, ANN L. | 3 | $302,950 | 44 | 2021-05-20 | 2026-07-01 |
Geographic concentration
Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.
| State | Total spend | % of revenue | Clients | |
|---|---|---|---|---|
| TN | $4,079,488 | 55.8% | 6 | |
| CA | $1,486,000 | 20.3% | 4 | |
| LA | $441,862 | 6.0% | 1 | |
| GA | $380,958 | 5.2% | 2 | |
| MO | $302,950 | 4.1% | 1 | |
| IN | $247,835 | 3.4% | 2 | |
| DC | $168,750 | 2.3% | 2 | |
| MD | $68,750 | 0.9% | 1 | |
| NE | $67,500 | 0.9% | 1 | |
| OH | $27,000 | 0.4% | 1 | |
| CO | $25,953 | 0.4% | 1 | |
| KS | $20,000 | 0.3% | 1 |
Notable disbursements
5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.
| Reason | Date | Filer | Category | Purpose | Amount |
|---|---|---|---|---|---|
| Largest all-time | 2020-11-16 | HAGERTY, BILL | Digital | POLITICAL STRATEGY CONSULTING/DATA SERVICES | $508,308 |
| Largest all-time | 2020-10-05 | HAGERTY, BILL | Digital | POLITICAL STRATEGY CONSULTING | $250,000 |
| Largest all-time | 2025-02-25 | BLACKBURN, MARSHA MRS. | Digital | POLITICAL STRATEGY CONSULTING/TRAVEL/SUPPLIES/ADVERTISING | $210,243 |
| Largest all-time | 2024-08-14 | BLACKBURN, MARSHA MRS. | Digital | POLITICAL STRATEGY CONSULTING | $150,000 |
| Largest all-time | 2021-11-01 | AFRICAN AMERICAN VOTER REGISTRATION EDUCATION AND PARTICIPATION PROJECT | Digital | — | $129,752 |
| Largest this cycle | 2025-01-15 | HAGERTY, BILL | Digital | POLITICAL STRATEGY CONSULTING | $30,000 |
| Largest this cycle | 2025-08-05 | BLACKBURN, MARSHA MRS. | Digital | TRAVEL/FOOD & BEVERAGE/SUBSCRIPTIONS | $26,532 |
| Largest this cycle | 2025-09-03 | HAGERTY, BILL | Digital | POLITICAL STRATEGY CONSULTING | $15,450 |
| Largest this cycle | 2025-03-10 | HAGERTY, BILL | Digital | POLITICAL STRATEGY CONSULTING | $15,450 |
| Recent | 2026-07-01 | HAGERTY, BILL | — | POLITICAL STRATEGY CONSULTING | $15,450 |
| Recent | 2026-07-01 | WAGNER, ANN L. | — | CAMPAIGN CONSULTING | $6,000 |
| Recent | 2026-06-25 | BANKS, JAMES E. HON. | — | STRATEGIC CONSULTING | $3,775 |
| Recent | 2026-06-25 | BUILDING A NATIONAL KNOWLEDGEABLE SECURITY PAC | — | STRATEGIC CONSULTING | $3,750 |
| Recent | 2026-08-04 | BUILDING A NATIONAL KNOWLEDGEABLE SECURITY PAC | — | STRATEGIC CONSULTING | $3,750 |