research · vendor

TEXAS STRATEGY GROUP

$3.67M total cycle spend · 4 client committees · 93 disbursements · activity Sep 28, 2023 → Mar 3, 2026

Media ○ Slowing (~3mo since last)

12-month spend trajectory

Apr 2025 Mar 2026
$1.82M across 12 months

Revenue by party

100% R
D · 0%
R · 100%
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Top buyers last 12 months · top 3

BRANDON HERRERA VICTORY COMMITTEE $936K Media · 19 txns HERRERA, BRANDON $855K Media · 25 txns BECAUSE REAL AMERICANS NEVER DOUBT OU… $25K Media · 1 txn TS TEXAS STRATEGY GROUP

Top buyers last 6 months · top 3

BRANDON HERRERA VICTORY COMMITTEE $832K Media · 10 txns HERRERA, BRANDON $792K Media · 17 txns BECAUSE REAL AMERICANS NEVER DOUBT OU… $25K Media · 1 txn TS TEXAS STRATEGY GROUP

Top buyers last 3 months · top 1

BRANDON HERRERA VICTORY COMMITTEE $265K Media · 3 txns TS TEXAS STRATEGY GROUP
Filer Total spend Disbursements Last paid
HERRERA, BRANDON
TX · House REP
$2,384,925 55 3mo ago
BRANDON HERRERA VICTORY COMMITTEE
C00850925
$1,504,301 34 3mo ago
BECAUSE REAL AMERICANS NEVER DOUBT OUR NATION
C00916825
$25,000 1 3mo ago
BASED PAC
C00850917
$6,106 2 2y ago
MANUFACTURERS PAC OF TEXAS
00059363
$500 1 11y ago

Table = cycle-to-date totals across all buyers. The Sankey above filters to the time window you select.

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Money flow through this vendor

top payers (left) → top revenue categories (right)
TEXAS STRATEGY GROUP BRANDON HERRERA VICTORY COM… $936K HERRERA, BRANDON $855K BECAUSE REAL AMERICANS NEVE… $25K Media $1.82M Total in: $1.82M Total out: $1.82M
TEXAS STRATEGY GROUP BRANDON HERRERA VICTORY COM… $832K HERRERA, BRANDON $792K BECAUSE REAL AMERICANS NEVE… $25K Media $1.65M Total in: $1.65M Total out: $1.65M
TEXAS STRATEGY GROUP BRANDON HERRERA VICTORY COM… $265K Media $265K Total in: $265K Total out: $265K
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Cycle-over-cycle trajectory

quarterly · last 2 cycles
20242026 Q1 cycle 2024: $838KQ2 cycle 2024: $1.13MQ3 cycle 2024: $50KQ4 cycle 2024: $60KQ4 cycle 2024: $20KQ1 cycle 2026: $9KQ1 cycle 2026: $1.51MQ2 cycle 2026: $224Q3 cycle 2026: $83KQ4 cycle 2026: $226K Q1Q3Q4Q1Q3Q4 $1.51M

even-year cycle (election) odd-year cycle (off-cycle)

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Revenue by service category

Revenue by service category

last 12 months
Media $1.82M

Revenue by service category

last 6 months
Media $1.65M

Revenue by service category

last 3 months
Media $265K
Show as table (cycle-to-date with disbursement counts)
Category Total spend Disbursements
Media $3,920,833 93
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Recent activity last 20 disbursements

Date Filer Purpose Amount
Mar 3, 2026 BRANDON HERRERA VICTORY COMMITTEE COMPLIANCE CONSULTING $805
Feb 25, 2026 BRANDON HERRERA VICTORY COMMITTEE MEDIA PLACEMENT $250,000
Feb 23, 2026 BRANDON HERRERA VICTORY COMMITTEE MEDIA PLACEMENT $14,000
Feb 10, 2026 BRANDON HERRERA VICTORY COMMITTEE MEDIA PLACEMENT $250,000
Feb 10, 2026 BRANDON HERRERA VICTORY COMMITTEE MEDIA PLACEMENT $250,000
Feb 9, 2026 HERRERA, BRANDON MEDIA PLACEMENT $25,000
Feb 6, 2026 BECAUSE REAL AMERICANS NEVER DOUBT OUR NATION PAC STRATEGY CONSULTING $25,000
Feb 5, 2026 HERRERA, BRANDON CAGING $18
Feb 5, 2026 HERRERA, BRANDON MEDIA PLACEMENT $100,000
Feb 3, 2026 HERRERA, BRANDON COMPLIANCE CONSULTING $805
Feb 3, 2026 HERRERA, BRANDON COMPLIANCE CONSULTING $555
Feb 2, 2026 HERRERA, BRANDON MEDIA PLACEMENT $200,000
Jan 30, 2026 HERRERA, BRANDON MEDIA PLACEMENT $100,000
Jan 29, 2026 HERRERA, BRANDON MEDIA PLACEMENT $200,000
Jan 28, 2026 HERRERA, BRANDON DATABASE $2,550
Jan 22, 2026 HERRERA, BRANDON PRINTING $36,394
Jan 15, 2026 BRANDON HERRERA VICTORY COMMITTEE COMPLIANCE CONSULTING $805
Jan 15, 2026 BRANDON HERRERA VICTORY COMMITTEE COMPLIANCE CONSULTING $805
Jan 12, 2026 HERRERA, BRANDON MEDIA PLACEMENT $50,000
Jan 7, 2026 HERRERA, BRANDON CAGING $18
See all 93 disbursements → Download CSV