STRATEGIC IMPACT

$7.14M 2025-2026 cycle

STRATEGIC IMPACT is a print & mail vendor. In the 2025-2026 cycle STRATEGIC IMPACT was paid $7.14M across 47 client committees, of which $1.25M flowed through Independent Expenditures rather than direct committee payments.

Print & Mail ● Recent

Part I Identity

Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.

Source split

$7.14M = $5.90M (Schedule B) + $1.25M (Independent Expenditures)
Schedule B
direct committee payments		 $5,897,925 423 rows 82.6%
Independent Expenditures
money this entity spent supporting candidates, NOT a committee paying them		 $1,246,025 67 rows 17.4%
Activity span ALL TIME
May 6, 2010 → May 11, 2026
spans 16.0 years
Disbursements ALL TIME
423
Schedule B + IE rows
Client committees ALL TIME
47
distinct payers

Part II Activity in selected window

One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.

Spend trajectory

Monthly spend to this vendor over the last 12 months.

Apr 2025 Mar 2026
$300K across 12 months
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Top buyers

Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.

No buyer activity in this window.

VIEW 1 DIAGRAM DECORATIVE

Top buyers last 3 months · top 1

ECHOLS, MICHAEL CHARLES $27K Print & Mail · 2 txns SI STRATEGIC IMPACT
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
ECHOLS, MICHAEL CHARLES
LA · House REP
 $27,261 2
View all buyers in research · last 3 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 6 months · top 4

EVANS, JEANNIE $180K Strategy & Research · 3 txns MACLEOD, SCOTT $57K Strategy & Research · 5 txns ECHOLS, MICHAEL CHARLES $27K Print & Mail · 2 txns ALABAMA REPUBLICAN PARTY $4K Digital · 1 txn SI STRATEGIC IMPACT
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
EVANS, JEANNIE
IL · Senate REP
 $180,240 3
MACLEOD, SCOTT
TX · House REP
 $56,918 5
ECHOLS, MICHAEL CHARLES
LA · House REP
 $27,261 2
ALABAMA REPUBLICAN PARTY
C00044776
 $3,722 1
View all buyers in research · last 6 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 12 months · top 5

EVANS, JEANNIE $180K Strategy & Research · 3 txns MACLEOD, SCOTT $57K Strategy & Research · 5 txns GORDON, DEANNA $31K Strategy & Research · 4 txns ECHOLS, MICHAEL CHARLES $27K Print & Mail · 2 txns ALABAMA REPUBLICAN PARTY $4K Digital · 1 txn SI STRATEGIC IMPACT
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
EVANS, JEANNIE
IL · Senate REP
 $180,240 3
MACLEOD, SCOTT
TX · House REP
 $56,918 5
GORDON, DEANNA
KY · House REP
 $30,743 4
ECHOLS, MICHAEL CHARLES
LA · House REP
 $27,261 2
ALABAMA REPUBLICAN PARTY
C00044776
 $3,722 1
View all buyers in research · last 12 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 18 months · top 8

EVANS, JEANNIE $180K Strategy & Research · 3 txns MACLEOD, SCOTT $57K Strategy & Research · 5 txns GORDON, DEANNA $31K Strategy & Research · 4 txns ECHOLS, MICHAEL CHARLES $27K Print & Mail · 2 txns COMER, JAMES $27K Print & Mail · 1 txn EVANS, JERRY $6K Print & Mail · 2 txns ALABAMA REPUBLICAN PARTY $5K Digital · 2 txns MOVE US FORWARD PAC $1K Print & Mail · 1 txn SI STRATEGIC IMPACT
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
EVANS, JEANNIE
IL · Senate REP
 $180,240 3
MACLEOD, SCOTT
TX · House REP
 $56,918 5
GORDON, DEANNA
KY · House REP
 $30,743 4
ECHOLS, MICHAEL CHARLES
LA · House REP
 $27,261 2
COMER, JAMES
KY · House REP
 $27,029 1
EVANS, JERRY
IL · House REP
 $5,749 2
ALABAMA REPUBLICAN PARTY
C00044776
 $4,908 2
MOVE US FORWARD PAC
C00867192
 $1,391 1
View all buyers in research · last 18 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 24 months · top 10

COMER, JAMES $392K Print & Mail · 5 txns NEWHOUSE, DAN $335K Print & Mail · 8 txns EVANS, JEANNIE $180K Strategy & Research · 3 txns MERCURI, ROBERT W $126K Print & Mail · 11 txns EVANS, JERRY $103K Print & Mail · 15 txns ROB MERCURI VICTORY COMMITTEE $79K Print & Mail · 7 txns DOBSON, CAROLEENE $70K Print & Mail · 7 txns MACLEOD, SCOTT $57K Strategy & Research · 5 txns NRCC $49K Print & Mail · 1 txn ILLINOIS REPUBLICAN PARTY - FEDERAL $47K Print & Mail · 2 txns SI STRATEGIC IMPACT
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
COMER, JAMES
KY · House REP
 $391,968 5
NEWHOUSE, DAN
WA · House REP
 $335,450 8
EVANS, JEANNIE
IL · Senate REP
 $180,240 3
MERCURI, ROBERT W
PA · House REP
 $125,800 11
EVANS, JERRY
IL · House REP
 $102,540 15
ROB MERCURI VICTORY COMMITTEE
C00877779
 $79,430 7
DOBSON, CAROLEENE
AL · House REP
 $69,885 7
MACLEOD, SCOTT
TX · House REP
 $56,918 5
NRCC
C00075820
 $48,750 1
ILLINOIS REPUBLICAN PARTY - FEDERAL
C00005926
 $47,236 2
View all buyers in research · last 24 mo →

By party

Revenue by party

100% R
D · 0%
R · 100%
PartyAmount%
Democratic $0 0.00%
Republican $4,693,214 65.69%
Non-partisan $2,450,735 34.31%

Part III Reference tables

Full all-time and cycle-to-date data.

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Cycle-over-cycle trajectory

2017201820192020202120222023202420252026 Q1 2017 (2018 cycle): $23KQ2 2017 (2018 cycle): $19KQ3 2017 (2018 cycle): $12KQ4 2017 (2018 cycle): $46KQ1 2018 (2018 cycle): $51KQ2 2018 (2018 cycle): $176KQ3 2018 (2018 cycle): $263KQ4 2018 (2018 cycle): $402KQ1 2019 (2020 cycle): $553Q2 2019 (2020 cycle): $74KQ3 2019 (2020 cycle): $58KQ4 2019 (2020 cycle): $15KQ1 2020 (2020 cycle): $190KQ2 2020 (2020 cycle): $26KQ3 2020 (2020 cycle): $23KQ4 2020 (2020 cycle): $137KQ1 2021 (2022 cycle): $18KQ2 2021 (2022 cycle): $21KQ3 2021 (2022 cycle): $54KQ4 2021 (2022 cycle): $63KQ1 2022 (2022 cycle): $364KQ2 2022 (2022 cycle): $777KQ3 2022 (2022 cycle): $259KQ4 2022 (2022 cycle): $464KQ4 2022 (2024 cycle): $18KQ1 2023 (2024 cycle): $14KQ2 2023 (2024 cycle): $76KQ3 2023 (2024 cycle): $12KQ4 2023 (2024 cycle): $58KQ1 2024 (2024 cycle): $505KQ2 2024 (2024 cycle): $171KQ3 2024 (2024 cycle): $299KQ4 2024 (2024 cycle): $881KQ1 2025 (2026 cycle): $29KQ2 2025 (2026 cycle): $1KQ3 2025 (2026 cycle): $5KQ4 2025 (2026 cycle): $38KQ1 2026 (2026 cycle): $256K Q1Q3Q1Q3Q1Q3Q1Q3Q1Q3Q1Q3Q4Q2Q4Q2Q4Q2Q4Q1 $881K

current cycle earlier election cycle off-cycle year quarterly · 10 years

Per-quarter totals
Year Q Cycle Total Txns Top buyer · share Top category · share Cum. (cycle) YoY %
2017 Q1 2018 $23K 2 C00632778 100% Print & Mail 100% $23K —
2017 Q2 2018 $19K 2 C00632778 60% Print & Mail 100% $42K —
2017 Q3 2018 $12K 4 BARR, GARLAND ANDY 44% Print & Mail 100% $53K —
2017 Q4 2018 $46K 8 LAMB, JONATHAN M. 66% Print & Mail 100% $99K —
2018 Q1 2018 $51K 7 MALEK, LUCAS TODD 53% Print & Mail 100% $150K —
2018 Q2 2018 $176K 16 BALDERSON, WILLIAM TROY 53% Print & Mail 100% $327K —
2018 Q3 2018 $263K 8 BALDERSON, WILLIAM TROY 77% Print & Mail 100% $589K —
2018 Q4 2018 $402K 15 COMER, JAMES 71% Print & Mail 100% $992K —
2019 Q1 2020 $553 1 C00698449 100% Print & Mail 100% $553 -98%
2019 Q2 2020 $74K 10 C00698449 64% Print & Mail 100% $75K +293%
2019 Q3 2020 $58K 9 MERRILL, JOHN H 55% Print & Mail 100% $133K +395%
2019 Q4 2020 $15K 4 CARL, JERRY LEE, JR 100% Print & Mail 100% $149K -66%
2020 Q1 2020 $190K 8 CARL, JERRY LEE, JR 79% Print & Mail 100% $338K +271%
2020 Q2 2020 $26K 6 CARL, JERRY LEE, JR 31% Print & Mail 100% $364K -85%
2020 Q3 2020 $23K 3 CARL, JERRY LEE, JR 100% Print & Mail 100% $387K -91%
2020 Q4 2020 $137K 8 WESTERMAN, BRUCE 59% Print & Mail 100% $524K -66%
2021 Q1 2022 $18K 6 CONSERVATIVE AMERICAN REPUB… 50% Print & Mail 100% $18K +3186%
2021 Q2 2022 $21K 8 CONSERVATIVE AMERICAN REPUB… 44% Print & Mail 100% $39K -72%
2021 Q3 2022 $54K 9 C00779132 44% Print & Mail 100% $93K -7%
2021 Q4 2022 $63K 11 C00791913 50% Print & Mail 100% $156K +309%
2022 Q1 2022 $364K 25 C00778936 41% Print & Mail 100% $520K +92%
2022 Q2 2022 $777K 39 C00778142 47% Print & Mail 100% $1.3M +2901%
2022 Q3 2022 $259K 29 NEWHOUSE, DAN 43% Print & Mail 100% $1.56M +1025%
2022 Q4 2022 $464K 22 C00790865 40% Print & Mail 100% $2.02M +239%
2022 Q4 2024 $18K 1 C00790865 100% Print & Mail 100% $18K —
2023 Q1 2024 $14K 3 COMER, JAMES 48% Print & Mail 100% $31K -25%
2023 Q2 2024 $76K 3 KEEPING AMERICA STRONG PAC 72% Print & Mail 100% $107K +269%
2023 Q3 2024 $12K 2 CARL, JERRY LEE, JR 100% Print & Mail 100% $119K -78%
2023 Q4 2024 $58K 11 CONSERVATIVE AMERICAN REPUB… 28% Print & Mail 100% $178K -8%
2024 Q1 2024 $505K 50 CARL, JERRY LEE, JR 24% Print & Mail 100% $682K +39%
2024 Q2 2024 $171K 19 DOBSON, CAROLEENE 29% Print & Mail 100% $853K -78%
2024 Q3 2024 $299K 21 NEWHOUSE, DAN 54% Print & Mail 100% $1.15M +16%
2024 Q4 2024 $881K 33 COMER, JAMES 41% Print & Mail 100% $2.03M +90%
2025 Q1 2026 $29K 2 COMER, JAMES 93% Print & Mail 93% $29K +116%
2025 Q2 2026 $1K 1 ALABAMA REPUBLICAN PARTY 100% Digital 100% $30K -98%
2025 Q3 2026 $5K 1 GORDON, DEANNA 100% Strategy & Research 100% $35K -58%
2025 Q4 2026 $38K 4 GORDON, DEANNA 67% Strategy & Research 100% $74K -34%
2026 Q1 2026 $256K 10 EVANS, JEANNIE 71% Strategy & Research 88% $329K -49%
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Revenue by service category

No category revenue in this window.

Revenue by service category

last 3 months · hover bars for cycle context
Print & Mail — cycle-to-date Total: $5.61M across 408 disbursements (avg $14K/check) Top buyer: COMER, JAMES (15% of category) Last paid: 2mo ago · +177% vs prior cycle Print & Mail $27K

Revenue by service category

last 6 months · hover bars for cycle context
Strategy & Research — cycle-to-date Total: $270K across 13 disbursements (avg $21K/check) Top buyer: EVANS, JEANNIE (67% of category) Last paid: 3mo ago · no prior-cycle baseline Strategy & Research $237K Print & Mail — cycle-to-date Total: $5.61M across 408 disbursements (avg $14K/check) Top buyer: COMER, JAMES (15% of category) Last paid: 2mo ago · +177% vs prior cycle Print & Mail $27K Digital — cycle-to-date Total: $5K across 2 disbursements (avg $2K/check) Top buyer: ALABAMA REPUBLICAN PARTY (100% of category) Last paid: 3mo ago · no prior-cycle baseline Digital $4K

Revenue by service category

last 12 months · hover bars for cycle context
Strategy & Research — cycle-to-date Total: $270K across 13 disbursements (avg $21K/check) Top buyer: EVANS, JEANNIE (67% of category) Last paid: 3mo ago · no prior-cycle baseline Strategy & Research $268K Print & Mail — cycle-to-date Total: $5.61M across 408 disbursements (avg $14K/check) Top buyer: COMER, JAMES (15% of category) Last paid: 2mo ago · +177% vs prior cycle Print & Mail $27K Digital — cycle-to-date Total: $5K across 2 disbursements (avg $2K/check) Top buyer: ALABAMA REPUBLICAN PARTY (100% of category) Last paid: 3mo ago · no prior-cycle baseline Digital $4K

Revenue by service category

last 18 months · hover bars for cycle context
Strategy & Research — cycle-to-date Total: $270K across 13 disbursements (avg $21K/check) Top buyer: EVANS, JEANNIE (67% of category) Last paid: 3mo ago · no prior-cycle baseline Strategy & Research $270K Print & Mail — cycle-to-date Total: $5.61M across 408 disbursements (avg $14K/check) Top buyer: COMER, JAMES (15% of category) Last paid: 2mo ago · +177% vs prior cycle Print & Mail $59K Digital — cycle-to-date Total: $5K across 2 disbursements (avg $2K/check) Top buyer: ALABAMA REPUBLICAN PARTY (100% of category) Last paid: 3mo ago · no prior-cycle baseline Digital $5K

Revenue by service category

last 24 months · hover bars for cycle context
Print & Mail — cycle-to-date Total: $5.61M across 408 disbursements (avg $14K/check) Top buyer: COMER, JAMES (15% of category) Last paid: 2mo ago · +177% vs prior cycle Print & Mail $1.23M Strategy & Research — cycle-to-date Total: $270K across 13 disbursements (avg $21K/check) Top buyer: EVANS, JEANNIE (67% of category) Last paid: 3mo ago · no prior-cycle baseline Strategy & Research $270K Digital — cycle-to-date Total: $5K across 2 disbursements (avg $2K/check) Top buyer: ALABAMA REPUBLICAN PARTY (100% of category) Last paid: 3mo ago · no prior-cycle baseline Digital $5K
Per-category breakdown · cycle-to-date
Category Total spend Txns Avg check % of total Top buyer · share Last paid
Print & Mail $5,605,529 408 $14K 95.3% COMER, JAMES 15% 2mo ago
Strategy & Research $270,050 13 $21K 4.6% EVANS, JEANNIE 67% 3mo ago
Digital $4,908 2 $2K 0.1% ALABAMA REPUBLICAN PARTY 100% 3mo ago
#

Client retention

Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.

4
Anchor clients 3+ cycles
$2,168,086 · 37% of revenue
7
Repeat clients 2 cycles
$1,231,867 · 21% of revenue
36
One-time clients 1 cycle
$2,497,972 · 42% of revenue
Top 4 anchor clients · all-time
Client Cycles All-time spend Txns First paid Last paid
COMER, JAMES 5 $838,114 19 2017-07-10 2025-02-04
NEWHOUSE, DAN 3 $514,996 17 2018-05-12 2024-10-25
CARL, JERRY LEE, JR 3 $479,492 49 2019-04-17 2024-05-17
WESTERMAN, BRUCE 4 $335,484 16 2018-04-20 2023-03-01
#

Geographic concentration

Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.

State   Total spend % of revenue Clients
Unknown
$1,833,855 32.5% 20
KY
$880,754 15.6% 3
AL
$777,354 13.8% 4
WA
$514,996 9.1% 1
OH
$361,642 6.4% 1
AR
$335,484 5.9% 1
IL
$292,211 5.2% 2
VA
$180,240 3.2% 1
PA
$157,419 2.8% 1
WI
$144,840 2.6% 2
GA
$87,879 1.6% 2
IN
$73,712 1.3% 2
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Notable disbursements

5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.

Reason Date Filer Category Purpose Amount
Largest all-time 2024-10-15 COMER, JAMES Print & Mail MEDIA BUY/MEDIA PRODUCTION $355,389
Largest all-time 2018-10-18 COMER, JAMES Print & Mail MEDIA BUY $188,400
Largest all-time 2018-07-27 BALDERSON, WILLIAM TROY Print & Mail MEDIA BUY $180,000
Largest all-time 2022-06-16 C00778142 Print & Mail MEDIA PLACEMENT $147,138
Largest all-time 2022-10-19 C00790865 Print & Mail ADVERTISING - TV $135,250
Largest this cycle 2026-02-25 EVANS, JEANNIE Strategy & Research CAMPAIGN CONSULTING $74,012
Largest this cycle 2026-02-13 EVANS, JEANNIE Strategy & Research CAMPAIGN CONSULTING $74,012
Largest this cycle 2026-01-22 EVANS, JEANNIE Strategy & Research CAMPAIGN CONSULTING $32,216
Largest this cycle 2025-02-04 COMER, JAMES Print & Mail PRINTING/SIGNAGE $27,029
Largest this cycle 2026-02-11 MACLEOD, SCOTT Strategy & Research STRATEGIC CONSULTING $26,552
Recent 2026-03-12 ECHOLS, MICHAEL CHARLES Print & Mail GOTV DIRECT MAIL $19,729
Recent 2026-03-17 ECHOLS, MICHAEL CHARLES Print & Mail GOTV DIRECT MAIL $7,532
Recent 2026-02-25 MACLEOD, SCOTT Strategy & Research STRATEGIC CONSULTING $5,000
View all disbursements in research →
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