SOMETHING ELSE STRATEGIES LLC

$39.74M 2025-2026 cycle

SOMETHING ELSE STRATEGIES LLC is a strategy & research vendor. In the 2025-2026 cycle SOMETHING ELSE STRATEGIES LLC was paid $39.74M across 53 client committees, of which $31.07M flowed through Independent Expenditures rather than direct committee payments.

Strategy & Research ● Recent

Part I Identity

Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.

Source split

$39.74M = $8.68M (Schedule B) + $31.07M (Independent Expenditures)
Schedule B
direct committee payments		 $8,676,690 340 rows 21.8%
Independent Expenditures
money this entity spent supporting candidates, NOT a committee paying them		 $31,068,216 365 rows 78.2%
Activity span ALL TIME
May 12, 2011 → May 15, 2026
spans 15.0 years
Disbursements ALL TIME
340
Schedule B + IE rows
Client committees ALL TIME
53
distinct payers

Part II Activity in selected window

One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.

Spend trajectory

Monthly spend to this vendor over the last 12 months.

Apr 2025 Mar 2026
$719K across 12 months
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Top buyers

Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.

No buyer activity in this window.

VIEW 1 DIAGRAM DECORATIVE

Top buyers last 3 months · top 1

AMERICAN CONSERVATIVE FUND $63K Strategy & Research · 2 txns SE SOMETHING ELSE STRATEGIES LLC
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
AMERICAN CONSERVATIVE FUND
C00927186
 $62,500 2
View all buyers in research · last 3 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 6 months · top 4

AMERICAN CONSERVATIVE FUND $63K Strategy & Research · 2 txns COLLINS, MICHAEL A JR $48K Strategy & Research · 1 txn KEEP AMERICA GREAT PAC, INC. $24K Strategy & Research · 1 txn FULLER, CLAY $18K Digital · 2 txns SE SOMETHING ELSE STRATEGIES LLC
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
AMERICAN CONSERVATIVE FUND
C00927186
 $62,500 2
COLLINS, MICHAEL A JR
GA · Senate REP
 $48,467 1
KEEP AMERICA GREAT PAC, INC.
C00896365
 $24,100 1
FULLER, CLAY
GA · House REP
 $18,130 2
View all buyers in research · last 6 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 12 months · top 9

KEEP AMERICA GREAT PAC, INC. $151K Media · 6 txns BARR, GARLAND ANDY $99K Media · 3 txns FITZPATRICK, BRIAN $97K Media · 1 txn VAN EPPS, MATTHEW ROBERT $71K Media · 3 txns ARENHOLZ, ASHLEY HINSON $66K Media · 2 txns AMERICAN CONSERVATIVE FUND $63K Strategy & Research · 2 txns COLLINS, MICHAEL A JR $48K Strategy & Research · 1 txn WILLIAMS, JOSH $39K Media · 2 txns FULLER, CLAY $18K Digital · 2 txns SE SOMETHING ELSE STRATEGIES LLC
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
KEEP AMERICA GREAT PAC, INC.
C00896365
 $151,400 6
BARR, GARLAND ANDY
KY · Senate REP
 $99,196 3
FITZPATRICK, BRIAN
PA · House REP
 $97,461 1
VAN EPPS, MATTHEW ROBERT
TN · House REP
 $71,047 3
ARENHOLZ, ASHLEY HINSON
IA · Senate REP
 $66,311 2
AMERICAN CONSERVATIVE FUND
C00927186
 $62,500 2
COLLINS, MICHAEL A JR
GA · Senate REP
 $48,467 1
WILLIAMS, JOSH
OH · House REP
 $38,628 2
FULLER, CLAY
GA · House REP
 $18,130 2
View all buyers in research · last 12 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 18 months · top 10

KEEP AMERICA GREAT PAC, INC. $151K Media · 6 txns BARR, GARLAND ANDY $139K Media · 4 txns FITZPATRICK, BRIAN $97K Media · 1 txn VAN EPPS, MATTHEW ROBERT $71K Media · 3 txns ARENHOLZ, ASHLEY HINSON $66K Media · 2 txns AMERICAN CONSERVATIVE FUND $63K Strategy & Research · 2 txns COLLINS, MICHAEL A JR $48K Strategy & Research · 1 txn WILLIAMS, JOSH $39K Media · 2 txns BLACKBURN, MARSHA MRS. $21K Media · 2 txns BUILDING AMERICA'S REPUBLICAN REPRESE… $20K Media · 1 txn SE SOMETHING ELSE STRATEGIES LLC
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
KEEP AMERICA GREAT PAC, INC.
C00896365
 $151,400 6
BARR, GARLAND ANDY
KY · Senate REP
 $139,131 4
FITZPATRICK, BRIAN
PA · House REP
 $97,461 1
VAN EPPS, MATTHEW ROBERT
TN · House REP
 $71,047 3
ARENHOLZ, ASHLEY HINSON
IA · Senate REP
 $66,311 2
AMERICAN CONSERVATIVE FUND
C00927186
 $62,500 2
COLLINS, MICHAEL A JR
GA · Senate REP
 $48,467 1
WILLIAMS, JOSH
OH · House REP
 $38,628 2
BLACKBURN, MARSHA MRS.
TN · Senate REP
 $20,900 2
BUILDING AMERICA'S REPUBLICAN REPRESENTATION PAC
C00572271
 $20,000 1
View all buyers in research · last 18 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 24 months · top 10

BLACKBURN, MARSHA MRS. $282K Strategy & Research · 5 txns FITZPATRICK, BRIAN $209K Strategy & Research · 2 txns BARR, GARLAND ANDY $174K Media · 5 txns KEEP AMERICA GREAT PAC, INC. $151K Media · 6 txns ARENHOLZ, ASHLEY HINSON $130K Media · 4 txns STEEL, MICHELLE $109K Strategy & Research · 2 txns VAN EPPS, MATTHEW ROBERT $71K Media · 3 txns AMERICAN CONSERVATIVE FUND $63K Strategy & Research · 2 txns COLLINS, MICHAEL A JR $48K Strategy & Research · 1 txn WILLIAMS, JOSH $39K Media · 2 txns SE SOMETHING ELSE STRATEGIES LLC
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
BLACKBURN, MARSHA MRS.
TN · Senate REP
 $282,478 5
FITZPATRICK, BRIAN
PA · House REP
 $208,899 2
BARR, GARLAND ANDY
KY · Senate REP
 $173,529 5
KEEP AMERICA GREAT PAC, INC.
C00896365
 $151,400 6
ARENHOLZ, ASHLEY HINSON
IA · Senate REP
 $130,069 4
STEEL, MICHELLE
CA · House REP
 $108,606 2
VAN EPPS, MATTHEW ROBERT
TN · House REP
 $71,047 3
AMERICAN CONSERVATIVE FUND
C00927186
 $62,500 2
COLLINS, MICHAEL A JR
GA · Senate REP
 $48,467 1
WILLIAMS, JOSH
OH · House REP
 $38,628 2
View all buyers in research · last 24 mo →

By party

Revenue by party

100% R
D · 0%
R · 100%
PartyAmount%
Democratic $73,290 0.18%
Republican $29,566,964 74.39%
Non-partisan $10,104,652 25.42%

Part III Reference tables

Full all-time and cycle-to-date data.

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Cycle-over-cycle trajectory

2017201820192020202120222023202420252026 Q2 2017 (2018 cycle): $201KQ3 2017 (2018 cycle): $34KQ4 2017 (2018 cycle): $168KQ1 2018 (2018 cycle): $59KQ2 2018 (2018 cycle): $78KQ3 2018 (2018 cycle): $326KQ4 2018 (2018 cycle): $419KQ3 2019 (2020 cycle): $14KQ4 2019 (2020 cycle): $54KQ1 2020 (2020 cycle): $226KQ2 2020 (2020 cycle): $225KQ3 2020 (2020 cycle): $1.05MQ4 2020 (2020 cycle): $951KQ4 2020 (2022 cycle): $522KQ1 2021 (2022 cycle): $22KQ2 2021 (2022 cycle): $38KQ3 2021 (2022 cycle): $15KQ4 2021 (2022 cycle): $146KQ1 2022 (2022 cycle): $216KQ2 2022 (2022 cycle): $492KQ3 2022 (2022 cycle): $482KQ4 2022 (2022 cycle): $343KQ1 2023 (2022 cycle): $34KQ1 2023 (2024 cycle): $16KQ2 2023 (2024 cycle): $216KQ3 2023 (2024 cycle): $113KQ4 2023 (2024 cycle): $282KQ1 2024 (2024 cycle): $480KQ3 2024 (2024 cycle): $285KQ4 2024 (2024 cycle): $337KQ1 2025 (2026 cycle): $29KQ2 2025 (2026 cycle): $66KQ3 2025 (2026 cycle): $118KQ4 2025 (2026 cycle): $382KQ1 2026 (2026 cycle): $153K Q2Q4Q2Q4Q4Q2Q4Q1Q3Q1Q3Q1Q2Q4Q3Q1Q3Q1 $1.05M

current cycle earlier election cycle off-cycle year quarterly · 10 years

Per-quarter totals
Year Q Cycle Total Txns Top buyer · share Top category · share Cum. (cycle) YoY %
2017 Q2 2018 $201K 8 RUBIO, MARCO 76% Strategy & Research 100% $201K —
2017 Q3 2018 $34K 3 RECLAIM AMERICA PAC 71% Strategy & Research 100% $235K —
2017 Q4 2018 $168K 8 C00653675 39% Strategy & Research 100% $403K —
2018 Q1 2018 $59K 9 BLACKBURN, MARSHA MRS. 44% Strategy & Research 100% $462K —
2018 Q2 2018 $78K 9 RUBIO, MARCO 38% Strategy & Research 100% $540K —
2018 Q3 2018 $326K 24 BLACKBURN, MARSHA MRS. 47% Strategy & Research 100% $866K —
2018 Q4 2018 $419K 9 BLACKBURN, MARSHA MRS. 80% Strategy & Research 100% $1.29M —
2019 Q3 2020 $14K 1 ERNST, JONI K 100% Strategy & Research 100% $14K -59%
2019 Q4 2020 $54K 3 ERNST, JONI K 63% Strategy & Research 100% $67K -68%
2020 Q1 2020 $226K 9 C00729608 65% Strategy & Research 100% $293K +284%
2020 Q2 2020 $225K 15 HAMILTON, BOB 59% Strategy & Research 100% $519K +188%
2020 Q3 2020 $1.05M 39 C00729608 30% Strategy & Research 100% $1.57M +222%
2020 Q4 2020 $951K 32 C00729608 40% Strategy & Research 100% $2.52M +127%
2020 Q4 2022 $522K 1 C00729608 100% Strategy & Research 100% $522K —
2021 Q1 2022 $22K 1 C00729608 100% Strategy & Research 100% $544K —
2021 Q2 2022 $38K 1 ARENHOLZ, ASHLEY HINSON 100% Strategy & Research 100% $581K —
2021 Q3 2022 $15K 1 BEQUETTE, JAKE MR. 100% Strategy & Research 100% $596K +8%
2021 Q4 2022 $146K 4 SMITH, JASON T 36% Strategy & Research 100% $742K +172%
2022 Q1 2022 $216K 9 DAVE MCCORMICK FOR US SENATE 100% Strategy & Research 100% $958K -4%
2022 Q2 2022 $492K 27 DAVE MCCORMICK FOR US SENATE 57% Strategy & Research 100% $1.45M +118%
2022 Q3 2022 $482K 17 RUBIO, MARCO 45% Strategy & Research 100% $1.93M -54%
2022 Q4 2022 $343K 16 ARENHOLZ, ASHLEY HINSON 37% Strategy & Research 100% $2.28M -64%
2023 Q1 2022 $34K 2 SAFE CA, INC. 100% Strategy & Research 100% $2.31M —
2023 Q1 2024 $16K 2 STEEL, MICHELLE 62% Strategy & Research 100% $16K -27%
2023 Q2 2024 $216K 2 RUBIO, MARCO 92% Strategy & Research 100% $233K +477%
2023 Q3 2024 $113K 8 SFA FUND, INC 99% Strategy & Research 100% $345K +652%
2023 Q4 2024 $282K 13 SFA FUND, INC 85% Strategy & Research 100% $627K +93%
2024 Q1 2024 $480K 19 SFA FUND, INC 84% Strategy & Research 100% $1.11M +122%
2024 Q3 2024 $285K 5 BLACKBURN, MARSHA MRS. 59% Strategy & Research 100% $1.39M -41%
2024 Q4 2024 $337K 8 FITZPATRICK, BRIAN 33% Strategy & Research 100% $1.73M -2%
2025 Q1 2026 $29K 4 BLACKBURN, MARSHA MRS. 51% Media 100% $29K +81%
2025 Q2 2026 $66K 3 BARR, GARLAND ANDY 61% Media 100% $95K -70%
2025 Q3 2026 $118K 5 KEEP AMERICA GREAT PAC, INC. 47% Media 100% $213K +4%
2025 Q4 2026 $382K 11 FITZPATRICK, BRIAN 25% Media 100% $595K +36%
2026 Q1 2026 $153K 6 AMERICAN CONSERVATIVE FUND 41% Strategy & Research 88% $748K -68%
#

Revenue by service category

No category revenue in this window.

Revenue by service category

last 3 months · hover bars for cycle context
Strategy & Research — cycle-to-date Total: $8.06M across 315 disbursements (avg $26K/check) Top buyer: C00729608 (17% of category) Last paid: 2mo ago · +366% vs prior cycle Strategy & Research $63K

Revenue by service category

last 6 months · hover bars for cycle context
Strategy & Research — cycle-to-date Total: $8.06M across 315 disbursements (avg $26K/check) Top buyer: C00729608 (17% of category) Last paid: 2mo ago · +366% vs prior cycle Strategy & Research $135K Digital — cycle-to-date Total: $18K across 2 disbursements (avg $9K/check) Top buyer: FULLER, CLAY (100% of category) Last paid: 3mo ago · no prior-cycle baseline Digital $18K

Revenue by service category

last 12 months · hover bars for cycle context
Media — cycle-to-date Total: $595K across 23 disbursements (avg $26K/check) Top buyer: BARR, GARLAND ANDY (23% of category) Last paid: 6mo ago · no prior-cycle baseline Media $500K Strategy & Research — cycle-to-date Total: $8.06M across 315 disbursements (avg $26K/check) Top buyer: C00729608 (17% of category) Last paid: 2mo ago · +366% vs prior cycle Strategy & Research $135K Digital — cycle-to-date Total: $18K across 2 disbursements (avg $9K/check) Top buyer: FULLER, CLAY (100% of category) Last paid: 3mo ago · no prior-cycle baseline Digital $18K

Revenue by service category

last 18 months · hover bars for cycle context
Media — cycle-to-date Total: $595K across 23 disbursements (avg $26K/check) Top buyer: BARR, GARLAND ANDY (23% of category) Last paid: 6mo ago · no prior-cycle baseline Media $595K Strategy & Research — cycle-to-date Total: $8.06M across 315 disbursements (avg $26K/check) Top buyer: C00729608 (17% of category) Last paid: 2mo ago · +366% vs prior cycle Strategy & Research $135K Digital — cycle-to-date Total: $18K across 2 disbursements (avg $9K/check) Top buyer: FULLER, CLAY (100% of category) Last paid: 3mo ago · no prior-cycle baseline Digital $18K

Revenue by service category

last 24 months · hover bars for cycle context
Strategy & Research — cycle-to-date Total: $8.06M across 315 disbursements (avg $26K/check) Top buyer: C00729608 (17% of category) Last paid: 2mo ago · +366% vs prior cycle Strategy & Research $757K Media — cycle-to-date Total: $595K across 23 disbursements (avg $26K/check) Top buyer: BARR, GARLAND ANDY (23% of category) Last paid: 6mo ago · no prior-cycle baseline Media $595K Digital — cycle-to-date Total: $18K across 2 disbursements (avg $9K/check) Top buyer: FULLER, CLAY (100% of category) Last paid: 3mo ago · no prior-cycle baseline Digital $18K
Per-category breakdown · cycle-to-date
Category Total spend Txns Avg check % of total Top buyer · share Last paid
Strategy & Research $8,063,527 315 $26K 92.9% C00729608 17% 2mo ago
Media $595,033 23 $26K 6.9% BARR, GARLAND ANDY 23% 6mo ago
Digital $18,130 2 $9K 0.2% FULLER, CLAY 100% 3mo ago
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Client retention

Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.

7
Anchor clients 3+ cycles
$3,039,880 · 35% of revenue
9
Repeat clients 2 cycles
$2,117,645 · 24% of revenue
37
One-time clients 1 cycle
$3,519,165 · 41% of revenue
Top 7 anchor clients · all-time
Client Cycles All-time spend Txns First paid Last paid
BLACKBURN, MARSHA MRS. 3 $839,553 23 2017-11-01 2025-05-14
RUBIO, MARCO 3 $685,106 20 2017-05-03 2023-04-18
ARENHOLZ, ASHLEY HINSON 4 $571,584 23 2020-08-14 2025-10-31
FITZPATRICK, BRIAN 4 $407,652 11 2020-06-10 2025-10-02
STEEL, MICHELLE 3 $264,525 11 2020-08-28 2024-11-01
PAULINA LUNA, ANNA 3 $140,956 7 2020-10-16 2025-01-29
DONALDS, BYRON 3 $130,504 10 2020-05-08 2025-03-24
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Geographic concentration

Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.

State   Total spend % of revenue Clients
Unknown
$1,966,305 24.3% 11
IA
$1,015,817 12.6% 2
VA
$961,225 11.9% 5
TN
$910,601 11.3% 2
PA
$904,466 11.2% 2
TX
$775,823 9.6% 1
CA
$407,044 5.0% 5
FL
$378,012 4.7% 3
KS
$259,806 3.2% 1
GA
$205,530 2.5% 4
KY
$173,529 2.1% 1
MO
$127,767 1.6% 3
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Notable disbursements

5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.

Reason Date Filer Category Purpose Amount
Largest all-time 2020-12-28 C00729608 Strategy & Research MEDIA PRODUCTION $521,773
Largest all-time 2020-10-27 C00729608 Strategy & Research MEDIA PRODUCTION $264,635
Largest all-time 2023-04-18 RUBIO, MARCO Strategy & Research MEDIA PRODUCTION $200,000
Largest all-time 2024-08-14 BLACKBURN, MARSHA MRS. Strategy & Research MEDIA PRODUCTION $167,162
Largest all-time 2017-05-03 RUBIO, MARCO Strategy & Research MEDIA PRODUCTION/STRATEGIC CONSULTING- D $122,000
Largest this cycle 2025-10-02 FITZPATRICK, BRIAN Media VIDEO PRODUCTION $97,461
Largest this cycle 2026-03-20 AMERICAN CONSERVATIVE FUND Strategy & Research POLITICAL STRATEGY CONSULTING $50,000
Largest this cycle 2025-10-28 BARR, GARLAND ANDY Media MEDIA PRODUCTION $49,326
Largest this cycle 2026-02-04 COLLINS, MICHAEL A JR Strategy & Research VIDEO PRODUCTION $48,467
Largest this cycle 2025-12-01 VAN EPPS, MATTHEW ROBERT Media MEDIA PRODUCTION $45,725
Recent 2026-02-10 KEEP AMERICA GREAT PAC, INC. Strategy & Research MEDIA PRODUCTION $24,100
Recent 2026-02-10 FULLER, CLAY Digital DIGITAL CONSULTING $13,680
Recent 2026-03-30 AMERICAN CONSERVATIVE FUND Strategy & Research POLITICAL STRATEGY CONSULTING $12,500
Recent 2026-03-10 FULLER, CLAY Digital DIGITAL CONSULTING $4,450
View all disbursements in research →
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See all 340 disbursements →