PUBLIC OPINION STRATEGIES
$46.03M
2025-2026 cycle
PUBLIC OPINION STRATEGIES is a strategy & research vendor. In the 2025-2026 cycle PUBLIC OPINION STRATEGIES was paid $46.03M across 415 client committees, of which $2.24M flowed through Independent Expenditures rather than direct committee payments.
Part I Identity
Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.
Source split
$46.03M
=
$43.79M
(Schedule B)
+
$2.24M
(Independent Expenditures)
| Schedule B direct committee payments |
$43,789,630 | 1,677 rows | 95.1% |
| Independent Expenditures money this entity spent supporting candidates, NOT a committee paying them |
$2,235,641 | 123 rows | 4.9% |
- Activity span ALL TIME
- Jan 3, 2000 → Jun 2, 2026
- spans 26.4 years
- Disbursements ALL TIME
- 1,677
- Schedule B + IE rows
- Client committees ALL TIME
- 415
- distinct payers
Part II Activity in selected window
One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.
Spend trajectory
Monthly spend to this vendor over the last 12 months.
Jul 2025
Jun 2026
$2.49M
across 12 months
Top buyers
Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.
No buyer activity in this window.
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 3 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| TEXANS FOR GREG ABBOTT 00051153 |
$129,000 | 1 |
| KIM, YOUNG CA · House REP |
$94,000 | 2 |
| NRCC C00075820 |
$90,950 | 3 |
| BUTTERFIELD, NATHANIEL ALLEN OK · House REP |
$30,000 | 1 |
| LINCOLN, KEVIN J II CA · House REP |
$30,000 | 1 |
| DIXON FOR SUPERVISOR 2026; DIANE 1480126 |
$29,000 | 1 |
| EVANS, TIMOTHY GABRIEL JOSEPH CO · House REP |
$25,050 | 1 |
| MILLER-MEEKS, MARIANNETTE JANE IA · House REP |
$25,000 | 1 |
| GALLAGHER FOR CONGRESS C00935114 |
$17,856 | 1 |
| GALLAGHER, JAMES CA · House REP |
$10,044 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 6 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| CASSIDY, WILLIAM M. LA · Senate REP |
$296,000 | 5 |
| TEXANS FOR GREG ABBOTT 00051153 |
$267,000 | 3 |
| 880212 880212 |
$134,188 | 3 |
| KIM, YOUNG CA · House REP |
$126,000 | 3 |
| NRCC C00075820 |
$110,950 | 4 |
| CALIFORNIANS FOR A MORE TRANSPARENT AND EFFECTIVE GOVERNMENT, SPONSORED BY BUILDING A BETTER CALIFORNIA 1488423 |
$110,000 | 2 |
| MILLER-MEEKS, MARIANNETTE JANE IA · House REP |
$45,000 | 2 |
| ISSA, DARRELL CA · House REP |
$36,500 | 1 |
| MARQUES, RHETT AL · House REP |
$34,000 | 1 |
| GONZALES, ERNEST ANTHONY TONY II TX · House REP |
$30,000 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 12 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| TEXANS FOR GREG ABBOTT 00051153 |
$528,000 | 5 |
| CASSIDY, WILLIAM M. LA · Senate REP |
$296,000 | 5 |
| 880212 880212 |
$208,633 | 4 |
| NRCC C00075820 |
$188,083 | 7 |
| CITIZENS FOR FREE ENTERPRISE C00749671 |
$132,000 | 2 |
| KIM, YOUNG CA · House REP |
$126,000 | 3 |
| CALIFORNIANS FOR A MORE TRANSPARENT AND EFFECTIVE GOVERNMENT, SPONSORED BY BUILDING A BETTER CALIFORNIA 1488423 |
$110,000 | 2 |
| KILEY, KEVIN CA · House OTH |
$91,000 | 2 |
| COMMITTEE TO BUILD AN AFFORDABLE CALIFORNIA, SPONSORED BY THE CALIFORNIA CHAMBER OF COMMERCE 1484853 |
$74,118 | 1 |
| GONZALES, ERNEST ANTHONY TONY II TX · House REP |
$71,000 | 2 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 18 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| TEXANS FOR GREG ABBOTT 00051153 |
$528,000 | 5 |
| CASSIDY, WILLIAM M. LA · Senate REP |
$296,000 | 5 |
| NRCC C00075820 |
$261,352 | 9 |
| 880212 880212 |
$208,633 | 4 |
| CITIZENS FOR FREE ENTERPRISE C00749671 |
$193,000 | 3 |
| KEEP AMERICA GREAT PAC, INC. C00896365 |
$127,000 | 2 |
| KIM, YOUNG CA · House REP |
$126,000 | 3 |
| CALIFORNIANS FOR A MORE TRANSPARENT AND EFFECTIVE GOVERNMENT, SPONSORED BY BUILDING A BETTER CALIFORNIA 1488423 |
$110,000 | 2 |
| KILEY, KEVIN CA · House OTH |
$91,000 | 2 |
| COMMITTEE TO BUILD AN AFFORDABLE CALIFORNIA, SPONSORED BY THE CALIFORNIA CHAMBER OF COMMERCE 1484853 |
$74,118 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 24 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| NRCC C00075820 |
$778,602 | 18 |
| TEXANS FOR GREG ABBOTT 00051153 |
$528,000 | 5 |
| MCCORMICK, DAVE PA · Senate REP |
$349,115 | 7 |
| MARYLAND'S FUTURE C00870030 |
$324,500 | 6 |
| CASSIDY, WILLIAM M. LA · Senate REP |
$296,000 | 5 |
| SLF PAC C00571703 |
$279,500 | 7 |
| 810163 810163 |
$228,600 | 4 |
| AMERICA PAC C00879510 |
$216,000 | 5 |
| 880212 880212 |
$208,633 | 4 |
| CITIZENS FOR FREE ENTERPRISE C00749671 |
$193,000 | 3 |
By party
Revenue by party
D · 3%
R · 97%
| Party | Amount | % |
|---|---|---|
| Democratic | $1,042,027 | 2.26% |
| Republican | $30,096,726 | 65.39% |
| Non-partisan | $14,886,518 | 32.34% |
Part III Reference tables
Full all-time and cycle-to-date data.
Money flow through this vendor
Where their ad buys point
IE payers (left) → races the buys targeted (right) · independent-expenditure filings onlyNo activity in the last 1 months.
No activity in the last 3 months.
No activity in the last 6 months.
No activity in the last 12 months.
No activity in the last 18 months.
Outflow is on record for the last 24 months, but no itemized payers are.
Cycle-over-cycle trajectory
current cycle earlier election cycle off-cycle year quarterly · 10 years
Per-quarter totals
| Year | Q | Cycle | Total | Txns | Top buyer · share | Top category · share | Cum. (cycle) | YoY % |
|---|---|---|---|---|---|---|---|---|
| 2017 | Q1 | 2016 | $28K | 1 | TAYLOR NICHOLAS V HONORABLE… 100% | Strategy & Research 100% | $28K | — |
| 2017 | Q1 | 2018 | $157K | 6 | PROSPERITY ACTION, INC. 45% | Strategy & Research 100% | $157K | — |
| 2017 | Q2 | 2016 | $103K | 2 | PHARMACEUTICAL RESEARCH AND… 71% | Strategy & Research 100% | $130K | — |
| 2017 | Q2 | 2018 | $263K | 9 | PROSPERITY ACTION, INC. 30% | Strategy & Research 100% | $420K | — |
| 2017 | Q3 | 2016 | $83K | 3 | 810163 86% | Strategy & Research 100% | $213K | — |
| 2017 | Q3 | 2018 | $238K | 5 | PROSPERITY ACTION, INC. 43% | Strategy & Research 100% | $658K | — |
| 2017 | Q4 | 2018 | $319K | 12 | PROSPERITY ACTION, INC. 27% | Strategy & Research 100% | $977K | — |
| 2018 | Q1 | 2018 | $907K | 43 | NRCC 19% | Strategy & Research 100% | $1.88M | — |
| 2018 | Q2 | 2018 | $1.23M | 54 | NRSC 9% | Strategy & Research 100% | $3.12M | — |
| 2018 | Q3 | 2018 | $3.52M | 140 | NRCC 16% | Strategy & Research 100% | $6.63M | — |
| 2018 | Q4 | 2018 | $2.56M | 101 | NRCC 16% | Strategy & Research 100% | $9.19M | — |
| 2019 | Q1 | 2018 | $103K | 6 | 810163 64% | Strategy & Research 100% | $9.3M | +274% |
| 2019 | Q1 | 2020 | $639K | 9 | REPUBLICAN NATIONAL COMMITT… 81% | Strategy & Research 100% | $639K | +308% |
| 2019 | Q2 | 2018 | $69K | 8 | 810163 88% | Strategy & Research 100% | $9.37M | -33% |
| 2019 | Q2 | 2020 | $559K | 7 | REPUBLICAN NATIONAL COMMITT… 76% | Strategy & Research 100% | $1.2M | +112% |
| 2019 | Q3 | 2018 | $111K | 7 | 810163 74% | Strategy & Research 100% | $9.48M | +34% |
| 2019 | Q3 | 2020 | $156K | 7 | TILLIS, THOM R SEN 20% | Strategy & Research 100% | $1.35M | -35% |
| 2019 | Q4 | 2018 | $98K | 17 | YES ON 22 - SAVE APP-BASED … 39% | Strategy & Research 66% | $9.57M | — |
| 2019 | Q4 | 2020 | $678K | 19 | REPUBLICAN NATIONAL COMMITT… 59% | Strategy & Research 100% | $2.03M | +112% |
| 2020 | Q1 | 2020 | $1.47M | 54 | NRCC 17% | Strategy & Research 100% | $3.5M | +62% |
| 2020 | Q2 | 2020 | $1.35M | 49 | YES ON 22 - SAVE APP-BASED … 20% | Strategy & Research 96% | $4.85M | +9% |
| 2020 | Q3 | 2020 | $3.52M | 108 | NRCC 19% | Strategy & Research 100% | $8.38M | +0% |
| 2020 | Q4 | 2020 | $3.4M | 97 | NO ON 23 - STOP THE DANGERO… 17% | Strategy & Research 100% | $12M | +33% |
| 2021 | Q1 | 2020 | $10K | 2 | 810830 100% | Strategy & Research 100% | $12M | -90% |
| 2021 | Q1 | 2022 | $157K | 3 | NRCC 36% | Strategy & Research 100% | $157K | -75% |
| 2021 | Q2 | 2020 | $92K | 1 | TEXANS FOR GREG ABBOTT 100% | Strategy & Research 100% | $12M | +33% |
| 2021 | Q2 | 2022 | $144K | 4 | NRCC 57% | Strategy & Research 100% | $301K | -74% |
| 2021 | Q3 | 2020 | $160K | 6 | TEXANS FOR GREG ABBOTT 47% | Strategy & Research 99% | $12M | +44% |
| 2021 | Q3 | 2022 | $42K | 5 | THUNE, JOHN R. 66% | Strategy & Research 100% | $342K | -73% |
| 2021 | Q4 | 2020 | $158K | 3 | TEXANS FOR GREG ABBOTT 57% | Strategy & Research 100% | $12M | +60% |
| 2021 | Q4 | 2022 | $317K | 11 | NRCC 46% | Strategy & Research 100% | $659K | -53% |
| 2022 | Q1 | 2022 | $1.16M | 30 | TEXANS FOR GREG ABBOTT 13% | Strategy & Research 100% | $1.82M | -21% |
| 2022 | Q2 | 2022 | $1.38M | 43 | NRCC 13% | Strategy & Research 100% | $3.2M | +2% |
| 2022 | Q3 | 2022 | $2.61M | 73 | NRCC 24% | Strategy & Research 100% | $5.8M | -26% |
| 2022 | Q4 | 2022 | $1.7M | 54 | NRCC 29% | Strategy & Research 100% | $7.5M | -50% |
| 2023 | Q1 | 2022 | $49K | 2 | TEXANS FOR GREG ABBOTT 98% | Strategy & Research 98% | $7.55M | +390% |
| 2023 | Q1 | 2024 | $38K | 3 | REPUBLICAN PARTY OF KENTUCKY 53% | Strategy & Research 100% | $38K | -76% |
| 2023 | Q2 | 2022 | $150 | 1 | ROSE TONI N HONORABLE 100% | Strategy & Research 100% | $7.55M | -100% |
| 2023 | Q2 | 2024 | $211K | 3 | DOLAN, MATT 41% | Strategy & Research 100% | $249K | +47% |
| 2023 | Q3 | 2022 | $1K | 3 | ROSE TONI N HONORABLE 52% | Legal & Compliance 100% | $7.55M | -99% |
| 2023 | Q3 | 2024 | $62K | 3 | KUSTOFF, DAVID 51% | Strategy & Research 100% | $312K | +49% |
| 2023 | Q4 | 2022 | $750 | 2 | BOWERS RHETTA A HONORABLE 67% | Legal & Compliance 100% | $7.56M | -100% |
| 2023 | Q4 | 2024 | $171K | 6 | DOLAN, MATT 40% | Strategy & Research 100% | $482K | -46% |
| 2024 | Q1 | 2024 | $983K | 38 | NRCC 13% | Strategy & Research 100% | $1.46M | -15% |
| 2024 | Q2 | 2024 | $1.01M | 33 | SHREVE, JEFFERSON 12% | Strategy & Research 100% | $2.48M | -26% |
| 2024 | Q3 | 2024 | $1.83M | 56 | MCCORMICK, DAVE 15% | Strategy & Research 100% | $4.31M | -30% |
| 2024 | Q4 | 2024 | $1.54M | 39 | NRCC 22% | Strategy & Research 100% | $5.85M | -9% |
| 2025 | Q1 | 2024 | $68K | 4 | 810163 51% | Strategy & Research 100% | $5.92M | +39% |
| 2025 | Q1 | 2026 | $101K | 3 | CITIZENS FOR FREE ENTERPRISE 60% | Strategy & Research 100% | $101K | +166% |
| 2025 | Q2 | 2024 | $25K | 1 | 742088 100% | Strategy & Research 100% | $5.95M | +16567% |
| 2025 | Q2 | 2026 | $124K | 2 | KEEP AMERICA GREAT PAC, INC. 57% | Strategy & Research 100% | $225K | -41% |
| 2025 | Q3 | 2024 | $233K | 5 | TEXANS FOR GREG ABBOTT 55% | Strategy & Research 100% | $6.18M | +15999% |
| 2025 | Q3 | 2026 | $328K | 8 | CITIZENS FOR FREE ENTERPRISE 40% | Strategy & Research 100% | $553K | +427% |
| 2025 | Q4 | 2024 | $263K | 9 | TEXANS FOR GREG ABBOTT 50% | Strategy & Research 88% | $6.44M | +35016% |
| 2025 | Q4 | 2026 | $60K | 2 | NRCC 83% | Strategy & Research 100% | $612K | -65% |
| 2026 | Q1 | 2026 | $976K | 22 | CASSIDY, WILLIAM M. 21% | Strategy & Research 64% | $1.59M | -1% |
| 2026 | Q2 | 2026 | $631K | 21 | TEXANS FOR GREG ABBOTT 22% | Field & Voter Contact 3% | $2.22M | -38% |
Revenue by service category
No category revenue in this window.
Per-category breakdown · cycle-to-date
| Category | Total spend | Txns | Avg check | % of total | Top buyer · share | Last paid |
|---|---|---|---|---|---|---|
| Strategy & Research | $42,361,337 | 1,607 | $26K | 99.6% | NRCC 13% | 3mo ago |
| Field & Voter Contact | $72,000 | 4 | $18K | 0.2% | ROYCE WEST FOR U.S. SENATE 69% | 3mo ago |
| Other / Unclassified | $43,725 | 17 | $3K | 0.1% | CLAYTON DANIEL DAVIS MR 74% | 7mo ago |
| Print & Mail | $25,893 | 3 | $9K | 0.1% | VOTE YES GARLAND ISD 97% | 9mo ago |
| Legal & Compliance | $7,825 | 16 | $489 | 0.0% | ROSE TONI N HONORABLE 58% | 10mo ago |
| Software & Tech | $1,763 | 1 | $2K | 0.0% | CLAYTON DANIEL DAVIS MR 100% | 6y ago |
| Digital | $337 | 2 | $168 | 0.0% | CLAYTON DANIEL DAVIS MR 100% | 6y ago |
Client retention
Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.
32
Anchor clients 3+ cycles
$19,446,668 · 44% of revenue
51
Repeat clients 2 cycles
$9,166,708 · 21% of revenue
332
One-time clients 1 cycle
$15,176,255 · 35% of revenue
Top 20 anchor clients · all-time
| Client | Cycles | All-time spend | Txns | First paid | Last paid |
|---|---|---|---|---|---|
| NRCC | 5 | $5,639,374 | 130 | 2017-10-30 | 2026-05-29 |
| SLF PAC | 4 | $2,352,085 | 54 | 2017-08-31 | 2024-10-24 |
| 810163 | 12 | $2,174,032 | 119 | 2001-03-27 | 2025-01-17 |
| TEXANS FOR GREG ABBOTT | 4 | $1,798,649 | 22 | 2020-07-20 | 2026-06-02 |
| NRSC | 4 | $1,639,357 | 59 | 2017-03-09 | 2024-10-08 |
| KIM, YOUNG | 5 | $449,875 | 20 | 2018-04-02 | 2026-05-06 |
| VAN TAYLOR CAMPAIGN | 3 | $436,200 | 13 | 2018-01-05 | 2022-03-02 |
| CITIZENS FOR FREE ENTERPRISE | 3 | $364,010 | 6 | 2021-09-29 | 2025-09-15 |
| CALVERT, KEN | 4 | $335,700 | 13 | 2018-04-05 | 2024-10-21 |
| SCALISE, STEVE MR | 3 | $332,500 | 7 | 2018-08-06 | 2025-09-03 |
| GONZALES, ERNEST ANTHONY TONY II | 4 | $324,750 | 13 | 2020-08-03 | 2026-02-16 |
| BARR, GARLAND ANDY | 3 | $303,250 | 13 | 2017-11-10 | 2022-10-19 |
| STEVE CHABOT FOR CONGRESS | 3 | $297,600 | 13 | 2018-08-01 | 2022-11-01 |
| FITZPATRICK, BRIAN | 4 | $280,000 | 15 | 2018-01-19 | 2024-10-08 |
| KILEY, KEVIN | 3 | $269,000 | 9 | 2022-03-21 | 2026-02-25 |
| KUSTOFF, DAVID | 4 | $262,250 | 11 | 2018-06-06 | 2024-07-01 |
| UP TO US | 3 | $257,000 | 11 | 2018-08-22 | 2022-03-23 |
| TENNEY, CLAUDIA | 3 | $227,500 | 14 | 2018-01-26 | 2022-10-04 |
| PAXTON JR W KENNETH HONORABLE KEN | 3 | $210,300 | 7 | 2014-02-19 | 2018-08-28 |
| WICKER, ROGER SEN. | 3 | $204,950 | 7 | 2017-04-25 | 2024-09-16 |
Geographic concentration
Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.
| State | Total spend | % of revenue | Clients | |
|---|---|---|---|---|
| DC | $12,864,272 | 34.3% | 8 | |
| CA | $11,561,130 | 30.9% | 206 | |
| TX | $4,907,891 | 13.1% | 43 | |
| VA | $1,658,597 | 4.4% | 21 | |
| PA | $1,090,427 | 2.9% | 7 | |
| OH | $1,009,850 | 2.7% | 13 | |
| IN | $819,150 | 2.2% | 8 | |
| WI | $804,135 | 2.1% | 8 | |
| IL | $770,800 | 2.1% | 5 | |
| GA | $684,800 | 1.8% | 6 | |
| CO | $662,349 | 1.8% | 4 | |
| LA | $628,500 | 1.7% | 2 |
Notable disbursements
5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.
| Reason | Date | Filer | Category | Purpose | Amount |
|---|---|---|---|---|---|
| Largest all-time | 2019-03-28 | REPUBLICAN NATIONAL COMMITTEE | Strategy & Research | POLLING SERVICES / CONSULTING | $396,000 |
| Largest all-time | 2019-05-22 | REPUBLICAN NATIONAL COMMITTEE | Strategy & Research | POLLING SERVICES / CONSULTING | $379,500 |
| Largest all-time | 2018-08-02 | NATIONAL ASSOCIATION OF REALTORS CONGRESSIONAL FUND | Strategy & Research | ADVANCE PAYMENT FOR POLLING EXPENSES | $301,500 |
| Largest all-time | 2022-09-26 | NRCC | Strategy & Research | SURVEY RESEARCH | $300,500 |
| Largest all-time | 2020-11-05 | REPUBLICAN NATIONAL COMMITTEE | Strategy & Research | POLLING SERVICES / CONSULTING | $212,000 |
| Largest this cycle | 2026-06-02 | TEXANS FOR GREG ABBOTT | — | Campaign polling services | $129,000 |
| Largest this cycle | 2026-03-27 | TEXANS FOR GREG ABBOTT | — | Campaign polling services | $127,500 |
| Largest this cycle | 2026-02-05 | CASSIDY, WILLIAM M. | Strategy & Research | SURVEY RESEARCH | $76,000 |
| Largest this cycle | 2026-01-21 | COMMITTEE TO BUILD AN AFFORDABLE CALIFORNIA, SPONSORED BY THE CALIFORNIA CHAMBER OF COMMERCE | Strategy & Research | — | $74,118 |
| Largest this cycle | 2025-06-23 | KEEP AMERICA GREAT PAC, INC. | Strategy & Research | POLLING | $71,000 |
| Recent | 2026-05-29 | NRCC | — | SURVEY RESEARCH | $38,500 |
| Recent | 2026-05-14 | BUTTERFIELD, NATHANIEL ALLEN | — | POLLING | $30,000 |
| Recent | 2026-05-14 | NRCC | — | SURVEY RESEARCH | $23,450 |
| Recent | 2026-05-11 | GALLAGHER FOR CONGRESS | — | CALIFORNIA CD-1 SURVEY | $17,856 |