PLAINVIEW DAILY HERALD
PLAINVIEW DAILY HERALD is a media vendor. In the 2025-2026 cycle PLAINVIEW DAILY HERALD was paid $56K across 17 client committees.
Part I Identity
Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.
- Activity span ALL TIME
- May 14, 2002 → Aug 9, 2024
- spans 22.2 years
- Disbursements ALL TIME
- 79
- Schedule B rows
- Client committees ALL TIME
- 17
- distinct payers
Part II Activity in selected window
One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.
Spend trajectory
Monthly spend to this vendor over the last 12 months.
Top buyers
Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.
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Top buyers last 24 months · top 1
| Filer | Total spend | Disbursements |
|---|---|---|
| LUBBOCK AREA REPUBLICAN WOMEN PAC 00029579 |
$215 | 1 |
By party
Revenue by party
| Party | Amount | % |
|---|---|---|
| Democratic | $0 | 0.00% |
| Republican | $3,425 | 6.15% |
| Non-partisan | $52,237 | 93.85% |
Part III Reference tables
Full all-time and cycle-to-date data.
Cycle-over-cycle trajectory
current cycle earlier election cycle off-cycle year quarterly · 3 years
| Year | Q | Cycle | Total | Txns | Top buyer · share | Top category · share | Cum. (cycle) | YoY % |
|---|---|---|---|---|---|---|---|---|
| 2018 | Q1 | 2018 | $700 | 1 | BOLLINGER MILTON T MR TROY 100% | Media 100% | $700 | — |
| 2022 | Q1 | 2022 | $631 | 1 | KING KENNETH P HONORABLE KEN 100% | Other / Unclassified 100% | $631 | — |
| 2024 | Q2 | 2024 | $3K | 1 | ARRINGTON, JODEY 100% | Media 100% | $3K | — |
| 2024 | Q3 | 2024 | $215 | 1 | LUBBOCK AREA REPUBLICAN WOM… 100% | Media 100% | $4K | — |
Revenue by service category
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| Category | Total spend | Txns | Avg check | % of total | Top buyer · share | Last paid |
|---|---|---|---|---|---|---|
| Media | $49,426 | 66 | $749 | 88.8% | HEFLIN JOE MR 36% | 22mo ago |
| Other / Unclassified | $4,080 | 9 | $453 | 7.3% | HATCH JR HOWARD WALLACE HON… 50% | 4y ago |
| Print & Mail | $1,984 | 2 | $992 | 3.6% | LANEY JAMES E MR PETE 100% | 21y ago |
| Software & Tech | $173 | 2 | $86 | 0.3% | HEFLIN JOE MR 100% | 17y ago |
Client retention
Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.
| Client | Cycles | All-time spend | Txns | First paid | Last paid |
|---|---|---|---|---|---|
| HEFLIN JOE MR | 3 | $18,136 | 29 | 2006-02-02 | 2010-11-05 |
| LANDTROOP JR JAMES F MR JIM | 3 | $8,175 | 9 | 2006-02-06 | 2012-07-20 |
| KINKAID JR ROBERT W HONORABLE | 3 | $589 | 5 | 2006-03-10 | 2015-10-05 |
Geographic concentration
Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.
| State | Total spend | % of revenue | Clients | |
|---|---|---|---|---|
| TX | $55,662 | 100.0% | 17 |
Notable disbursements
5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.
| Reason | Date | Filer | Category | Purpose | Amount |
|---|---|---|---|---|---|
| Largest all-time | 2006-12-19 | HEFLIN JOE MR | Media | ads | $4,856 |
| Largest all-time | 2024-04-16 | ARRINGTON, JODEY | Media | ADVERTISING EXPENSE | $3,425 |
| Largest all-time | 2006-02-07 | MOUTON ANDREW P MR DREW | Media | Advertising | $2,741 |
| Largest all-time | 2006-03-03 | LANDTROOP JR JAMES F MR JIM | Media | Advertising | $2,665 |
| Largest all-time | 2010-10-27 | HEFLIN JOE MR | Media | ads | $1,697 |
| Largest this cycle | 2024-08-09 | LUBBOCK AREA REPUBLICAN WOMEN PAC | Media | Advertising | $215 |
| Recent | 2018-02-23 | BOLLINGER MILTON T MR TROY | Media | Newspaper Ad for the last week. | $700 |
| Recent | 2022-03-09 | KING KENNETH P HONORABLE KEN | Other / Unclassified | Campaign advertising - newspaper | $631 |
| Recent | 2015-10-05 | KINKAID JR ROBERT W HONORABLE | Other / Unclassified | Thank you advertisement | $150 |