MCKENNA MEDIA
$3.68M
2025-2026 cycle
MCKENNA MEDIA is a strategy & research vendor. In the 2025-2026 cycle MCKENNA MEDIA was paid $3.68M across 45 client committees, of which $511K flowed through Independent Expenditures rather than direct committee payments.
Part I Identity
Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.
Source split
$3.68M
=
$3.17M
(Schedule B)
+
$511K
(Independent Expenditures)
| Schedule B direct committee payments |
$3,172,920 | 148 rows | 86.1% |
| Independent Expenditures money this entity spent supporting candidates, NOT a committee paying them |
$510,983 | 19 rows | 13.9% |
- Activity span ALL TIME
- Sep 18, 2017 → Feb 11, 2026
- spans 8.4 years
- Disbursements ALL TIME
- 148
- Schedule B + IE rows
- Client committees ALL TIME
- 45
- distinct payers
Part II Activity in selected window
One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.
Spend trajectory
Monthly spend to this vendor over the last 12 months.
Mar 2025
Feb 2026
$127K
across 12 months
Top buyers
Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.
No buyer activity in this window.
No buyer activity in this window.
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 6 months · top 2
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| PELTOLA, MARY AK · Senate DEM |
$44,329 | 1 |
| JOHNSON, CLIFF MS · House DEM |
$6,250 | 2 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 12 months · top 6
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| PELTOLA, MARY AK · Senate DEM |
$44,329 | 1 |
| KIRWAN, MICHAEL FL · House DEM |
$20,000 | 1 |
| JOHNSON, CLIFF MS · House DEM |
$16,250 | 4 |
| STEVENSON, CHERLYNN KY · House DEM |
$12,500 | 1 |
| BANKOLE, YASMEEN IL · House DEM |
$11,466 | 1 |
| NEZ, JONATHAN MICHAEL AZ · House DEM |
$7,435 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 18 months · top 8
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| PELTOLA, MARY AK · Senate DEM |
$44,329 | 1 |
| KIRWAN, MICHAEL FL · House DEM |
$20,000 | 1 |
| JOHNSON, CLIFF MS · House DEM |
$16,250 | 4 |
| MENDOZA, JOANNA AZ · House DEM |
$14,942 | 1 |
| STEVENSON, CHERLYNN KY · House DEM |
$12,500 | 1 |
| BANKOLE, YASMEEN IL · House DEM |
$11,466 | 1 |
| UNITE THE COUNTRY C00701888 |
$10,000 | 1 |
| NEZ, JONATHAN MICHAEL AZ · House DEM |
$7,435 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 24 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| PELTOLA, MARY AK · House DEM |
$375,422 | 5 |
| DELUZIO, CHRISTOPHER PA · House DEM |
$111,489 | 4 |
| NEZ, JONATHAN MICHAEL AZ · House DEM |
$97,874 | 4 |
| WINSENATE C00865444 |
$68,583 | 2 |
| UNITE THE COUNTRY C00701888 |
$44,942 | 2 |
| PELTOLA, MARY AK · Senate DEM |
$44,329 | 1 |
| GOROFF, NANCY NY · House DEM |
$30,000 | 1 |
| KIRWAN, MICHAEL FL · House DEM |
$20,000 | 1 |
| JOHNSON, CLIFF MS · House DEM |
$16,250 | 4 |
| MENDOZA, JOANNA AZ · House DEM |
$14,942 | 1 |
By party
Revenue by party
D · 100%
R · 0%
| Party | Amount | % |
|---|---|---|
| Democratic | $3,001,677 | 81.48% |
| Republican | $0 | 0.00% |
| Non-partisan | $682,226 | 18.52% |
Part III Reference tables
Full all-time and cycle-to-date data.
Cycle-over-cycle trajectory
current cycle earlier election cycle off-cycle year quarterly · 10 years
Per-quarter totals
| Year | Q | Cycle | Total | Txns | Top buyer · share | Top category · share | Cum. (cycle) | YoY % |
|---|---|---|---|---|---|---|---|---|
| 2017 | Q3 | 2018 | $19K | 1 | C00648501 100% | Strategy & Research 100% | $19K | — |
| 2017 | Q4 | 2018 | $10K | 1 | C00648501 100% | Strategy & Research 100% | $29K | — |
| 2018 | Q1 | 2018 | $9K | 1 | TEXANS FOR ANDREW WHITE 100% | Strategy & Research 100% | $38K | — |
| 2018 | Q2 | 2018 | $95K | 5 | DSCC 68% | Strategy & Research 100% | $132K | — |
| 2018 | Q3 | 2018 | $88K | 4 | DSCC 55% | Strategy & Research 100% | $220K | — |
| 2018 | Q4 | 2018 | $200K | 8 | STEVENS, HALEY 53% | Strategy & Research 100% | $420K | — |
| 2019 | Q3 | 2020 | $28K | 3 | C00701599 66% | Strategy & Research 100% | $28K | +49% |
| 2019 | Q4 | 2020 | $9K | 4 | C00704098 60% | Strategy & Research 100% | $37K | -6% |
| 2020 | Q1 | 2020 | $42K | 3 | C00700963 65% | Strategy & Research 100% | $79K | +345% |
| 2020 | Q2 | 2020 | $42K | 3 | C00711564 67% | Strategy & Research 100% | $121K | -55% |
| 2020 | Q3 | 2020 | $143K | 5 | C00701599 42% | Strategy & Research 100% | $264K | +63% |
| 2020 | Q4 | 2020 | $219K | 7 | STEVENS, HALEY 40% | Strategy & Research 100% | $483K | +9% |
| 2021 | Q1 | 2022 | $4K | 1 | THE COLLECTIVE SUPER PAC 100% | Strategy & Research 100% | $4K | — |
| 2021 | Q2 | 2022 | $111K | 7 | STANSBURY, MELANIE 91% | Strategy & Research 100% | $115K | — |
| 2021 | Q3 | 2022 | $10K | 1 | C00774927 100% | Strategy & Research 100% | $125K | -64% |
| 2021 | Q4 | 2022 | $19K | 1 | DICKINSON, GERALD 100% | Strategy & Research 100% | $144K | +108% |
| 2022 | Q1 | 2022 | $161K | 7 | C00791343 40% | Strategy & Research 100% | $305K | +287% |
| 2022 | Q2 | 2022 | $167K | 8 | STEVENS, HALEY 35% | Strategy & Research 100% | $473K | +297% |
| 2022 | Q3 | 2022 | $172K | 13 | TOKUDA, JILL NAOMI 19% | Strategy & Research 100% | $644K | +20% |
| 2022 | Q4 | 2022 | $389K | 18 | DELUZIO, CHRISTOPHER 34% | Strategy & Research 100% | $1.03M | +78% |
| 2023 | Q1 | 2024 | $3K | 1 | DELUZIO, CHRISTOPHER 100% | Strategy & Research 100% | $3K | -31% |
| 2023 | Q2 | 2024 | $4K | 1 | STEVENS, HALEY 100% | Strategy & Research 100% | $7K | -96% |
| 2023 | Q3 | 2024 | $8K | 1 | C00836478 100% | Strategy & Research 100% | $15K | -25% |
| 2023 | Q4 | 2024 | $32K | 2 | MORALES, EDUARDO 63% | Strategy & Research 100% | $46K | +62% |
| 2024 | Q1 | 2024 | $12K | 1 | UNITE THE COUNTRY 100% | Strategy & Research 100% | $58K | -93% |
| 2024 | Q2 | 2024 | $341K | 13 | GOROFF, NANCY 37% | Strategy & Research 100% | $399K | +104% |
| 2024 | Q3 | 2024 | $354K | 9 | PELTOLA, MARY 46% | Strategy & Research 100% | $753K | +106% |
| 2024 | Q4 | 2024 | $346K | 8 | PELTOLA, MARY 61% | Strategy & Research 100% | $1.1M | -11% |
| 2025 | Q1 | 2026 | $10K | 1 | UNITE THE COUNTRY 100% | Media 100% | $10K | +264% |
| 2025 | Q2 | 2026 | $15K | 1 | MENDOZA, JOANNA 100% | Media 100% | $25K | +243% |
| 2025 | Q3 | 2026 | $19K | 2 | BANKOLE, YASMEEN 61% | Media 100% | $44K | +152% |
| 2025 | Q4 | 2026 | $43K | 4 | KIRWAN, MICHAEL 47% | Media 100% | $86K | +35% |
| 2026 | Q1 | 2026 | $51K | 3 | PELTOLA, MARY 88% | Strategy & Research 88% | $137K | +331% |
Revenue by service category
No category revenue in this window.
No category revenue in this window.
Per-category breakdown · cycle-to-date
| Category | Total spend | Txns | Avg check | % of total | Top buyer · share | Last paid |
|---|---|---|---|---|---|---|
| Strategy & Research | $3,080,327 | 138 | $22K | 97.1% | PELTOLA, MARY 18% | 3mo ago |
| Media | $92,594 | 10 | $9K | 2.9% | KIRWAN, MICHAEL 22% | 3mo ago |
Client retention
Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.
3
Anchor clients 3+ cycles
$717,062 · 23% of revenue
5
Repeat clients 2 cycles
$1,125,409 · 35% of revenue
37
One-time clients 1 cycle
$1,330,449 · 42% of revenue
Top 3 anchor clients · all-time
| Client | Cycles | All-time spend | Txns | First paid | Last paid |
|---|---|---|---|---|---|
| STEVENS, HALEY | 4 | $357,454 | 12 | 2018-07-23 | 2023-05-25 |
| DSCC | 3 | $231,826 | 18 | 2018-04-13 | 2024-10-10 |
| UNITE THE COUNTRY | 3 | $127,782 | 6 | 2021-05-10 | 2025-02-21 |
Geographic concentration
Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.
| State | Total spend | % of revenue | Clients | |
|---|---|---|---|---|
| AK | $605,579 | 19.7% | 2 | |
| Unknown | $567,019 | 18.4% | 17 | |
| DC | $511,895 | 16.7% | 7 | |
| MI | $357,454 | 11.6% | 1 | |
| PA | $304,781 | 9.9% | 2 | |
| NM | $166,529 | 5.4% | 1 | |
| VT | $133,343 | 4.3% | 1 | |
| NY | $127,241 | 4.1% | 1 | |
| AZ | $112,816 | 3.7% | 2 | |
| MD | $97,771 | 3.2% | 2 | |
| OR | $47,500 | 1.5% | 1 | |
| FL | $42,486 | 1.4% | 2 |
Notable disbursements
5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.
| Reason | Date | Filer | Category | Purpose | Amount |
|---|---|---|---|---|---|
| Largest all-time | 2024-11-22 | PELTOLA, MARY | Strategy & Research | MEDIA PRODUCTION | $157,923 |
| Largest all-time | 2022-11-08 | DELUZIO, CHRISTOPHER | Strategy & Research | CABLE AD BUY | $134,092 |
| Largest all-time | 2024-09-03 | PELTOLA, MARY | Strategy & Research | MEDIA PRODUCTION | $93,081 |
| Largest all-time | 2020-11-02 | STEVENS, HALEY | Strategy & Research | MEDIA PRODUCTION | $74,161 |
| Largest all-time | 2022-01-27 | C00791343 | Strategy & Research | AD PRODUCTION | $64,764 |
| Largest this cycle | 2026-02-09 | PELTOLA, MARY | Strategy & Research | MEDIA PRODUCTION | $44,329 |
| Largest this cycle | 2025-10-01 | KIRWAN, MICHAEL | Media | MEDIA SERVICES | $20,000 |
| Largest this cycle | 2025-06-04 | MENDOZA, JOANNA | Media | VIDEO PRODUCTION & EDITING | $14,942 |
| Largest this cycle | 2025-10-29 | STEVENSON, CHERLYNN | Media | VIDEO PRODUCTION | $12,500 |
| Largest this cycle | 2025-07-09 | BANKOLE, YASMEEN | Media | MEDIA PRODUCTION | $11,466 |
| Recent | 2025-11-24 | JOHNSON, CLIFF | Media | MEDIA PRODUCTION | $5,000 |
| Recent | 2026-01-05 | JOHNSON, CLIFF | Media | MEDIA PRODUCTION | $5,000 |
| Recent | 2026-02-11 | JOHNSON, CLIFF | Media | MEDIA PRODUCTION | $1,250 |