Mark Gonzalez for Assembly 2024
$3.18M
2025-2026 cycle
Mark Gonzalez for Assembly 2024 is a political services vendor. In the 2025-2026 cycle Mark Gonzalez for Assembly 2024 was paid $3.18M across 85 client committees, of which $755K flowed through Independent Expenditures rather than direct committee payments.
Part I Identity
Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.
Source split
$3.18M
=
$2.42M
(Schedule B)
+
$755K
(Independent Expenditures)
| Schedule B direct committee payments |
$2,423,313 | 1,046 rows | 76.2% |
| Independent Expenditures money this entity spent supporting candidates, NOT a committee paying them |
$755,071 | 284 rows | 23.8% |
- Activity span ALL TIME
- Jun 1, 2023 → Jul 31, 2026
- spans 3.2 years
- Disbursements ALL TIME
- 1,046
- Schedule B + IE rows
- Client committees ALL TIME
- 85
- distinct payers
Part II Activity in selected window
One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.
Spend trajectory
Monthly spend to this vendor over the last 12 months.
Aug 2025
Jul 2026
$393K
across 12 months
Top buyers
Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.
No buyer activity in this window.
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 3 months · top 5
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| GONZALEZ FOR ASSEMBLY 2026; MARK 1477312 |
$152,395 IE $43,900 · SB $108,495 |
68 |
| 901889 901889 |
$2,500 | 1 |
| CALIFORNIA ASIAN CHAMBER OF COMMERCE CANDIDATE POLITICAL ACTION COMMITTEE 1358788 |
$1,500 | 1 |
| 971616 971616 |
$1,000 | 1 |
| IATSE LOCAL 44 STATE PAC 1485707 |
$500 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 6 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| GONZALEZ FOR ASSEMBLY 2026; MARK 1477312 |
$453,867 IE $142,650 · SB $311,217 |
199 |
| SERVICE EMPLOYEES INTERNATIONAL UNION SEIU LOCAL 2015 STATE PAC 1374983 |
$11,800 | 1 |
| RESTORING CALIFORNIA'S PROMISE, A COALITION OF THE LATINO CAUCUS OF CALIFORNIA COUNTIES, CITIES AND STATE PAC 1432932 |
$5,900 | 1 |
| 743895 743895 |
$5,000 | 1 |
| 950541 950541 |
$3,000 | 1 |
| UNITED NURSES ASSOCIATIONS OF CALIFORNIA / UNION OF HEALTH CARE PROFESSIONALS PAC (UNAC/UHCP PAC) 1295768 |
$3,000 | 1 |
| NATIONAL UNION OF HEALTHCARE WORKERS CANDIDATE COMMITTEE FOR QUALITY PATIENT CARE AND UNION DEMOCRACY 1318200 |
$2,500 | 1 |
| 760225 760225 |
$2,500 | 1 |
| CSEA RETIREES INC PAC 1302173 |
$2,500 | 1 |
| 901889 901889 |
$2,500 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 12 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| GONZALEZ FOR ASSEMBLY 2026; MARK 1477312 |
$599,667 IE $259,750 · SB $339,917 |
252 |
| SERVICE EMPLOYEES INTERNATIONAL UNION SEIU LOCAL 2015 STATE PAC 1374983 |
$11,800 | 1 |
| RESTORING CALIFORNIA'S PROMISE, A COALITION OF THE LATINO CAUCUS OF CALIFORNIA COUNTIES, CITIES AND STATE PAC 1432932 |
$5,900 | 1 |
| 743895 743895 |
$5,000 | 1 |
| 890194 890194 |
$3,250 | 2 |
| UNITED NURSES ASSOCIATIONS OF CALIFORNIA / UNION OF HEALTH CARE PROFESSIONALS PAC (UNAC/UHCP PAC) 1295768 |
$3,000 | 1 |
| 950541 950541 |
$3,000 | 1 |
| NATIONAL UNION OF HEALTHCARE WORKERS CANDIDATE COMMITTEE FOR QUALITY PATIENT CARE AND UNION DEMOCRACY 1318200 |
$2,500 | 1 |
| 760225 760225 |
$2,500 | 1 |
| CSEA RETIREES INC PAC 1302173 |
$2,500 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 18 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| GONZALEZ FOR ASSEMBLY 2026; MARK 1477312 |
$761,030 IE $414,213 · SB $346,817 |
315 |
| SERVICE EMPLOYEES INTERNATIONAL UNION SEIU LOCAL 2015 STATE PAC 1374983 |
$11,800 | 1 |
| RESTORING CALIFORNIA'S PROMISE, A COALITION OF THE LATINO CAUCUS OF CALIFORNIA COUNTIES, CITIES AND STATE PAC 1432932 |
$5,900 | 1 |
| 743895 743895 |
$5,000 | 1 |
| 890194 890194 |
$3,250 | 2 |
| 950541 950541 |
$3,000 | 1 |
| UNITED NURSES ASSOCIATIONS OF CALIFORNIA / UNION OF HEALTH CARE PROFESSIONALS PAC (UNAC/UHCP PAC) 1295768 |
$3,000 | 1 |
| NATIONAL UNION OF HEALTHCARE WORKERS CANDIDATE COMMITTEE FOR QUALITY PATIENT CARE AND UNION DEMOCRACY 1318200 |
$2,500 | 1 |
| CSEA RETIREES INC PAC 1302173 |
$2,500 | 1 |
| 477312 477312 |
$2,500 IE $2,500 |
1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 24 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| GONZALEZ FOR ASSEMBLY 2026; MARK 1477312 |
$793,030 IE $444,713 · SB $348,317 |
324 |
| GONZALEZ FOR ASSEMBLY 2024; MARK 1460722 |
$251,882 IE $63,795 · SB $188,087 |
189 |
| 980020 980020 |
$186,582 | 6 |
| SERVICE EMPLOYEES INTERNATIONAL UNION SEIU LOCAL 2015 STATE PAC 1374983 |
$17,200 | 2 |
| UNITED NURSES ASSOCIATIONS OF CALIFORNIA / UNION OF HEALTH CARE PROFESSIONALS PAC (UNAC/UHCP PAC) 1295768 |
$8,500 | 2 |
| 910874 910874 |
$6,000 | 3 |
| RESTORING CALIFORNIA'S PROMISE, A COALITION OF THE LATINO CAUCUS OF CALIFORNIA COUNTIES, CITIES AND STATE PAC 1432932 |
$5,900 | 1 |
| SOUTHERN CALIFORNIA DISTRICT COUNCIL OF LABORERS PAC 1358150 |
$5,500 | 1 |
| 743895 743895 |
$5,000 | 1 |
| 890194 890194 |
$3,250 | 2 |
By party
| Party | Amount | % |
|---|---|---|
| Democratic | $0 | 0.00% |
| Republican | $0 | 0.00% |
| Non-partisan | $3,176,383 | 100.00% |
Part III Reference tables
Full all-time and cycle-to-date data.
Money flow through this vendor
Where their ad buys point
IE payers (left) → races the buys targeted (right) · independent-expenditure filings onlyNo activity in the last 1 months.
Cycle-over-cycle trajectory
current cycle earlier election cycle off-cycle year quarterly · 4 years
Per-quarter totals
| Year | Q | Cycle | Total | Txns | Top buyer · share | Top category · share | Cum. (cycle) | YoY % |
|---|---|---|---|---|---|---|---|---|
| 2023 | Q2 | 2022 | $148K | 30 | GONZALEZ FOR ASSEMBLY 2024;… 62% | Other / Unclassified 100% | $148K | — |
| 2023 | Q3 | 2022 | $250K | 142 | GONZALEZ FOR ASSEMBLY 2024;… 75% | Other / Unclassified 70% | $398K | — |
| 2023 | Q4 | 2022 | $348K | 166 | GONZALEZ FOR ASSEMBLY 2024;… 69% | Other / Unclassified 82% | $746K | — |
| 2024 | Q1 | 2024 | $200K | 139 | GONZALEZ FOR ASSEMBLY 2024;… 80% | Other / Unclassified 67% | $200K | — |
| 2024 | Q2 | 2024 | $419K | 97 | GONZALEZ FOR ASSEMBLY 2024;… 55% | Other / Unclassified 97% | $619K | — |
| 2024 | Q3 | 2024 | $288K | 144 | GONZALEZ FOR ASSEMBLY 2024;… 78% | Other / Unclassified 82% | $907K | — |
| 2024 | Q4 | 2024 | $341K | 106 | 980020 55% | Print & Mail 38% | $1.25M | — |
| 2025 | Q1 | 2024 | $29K | 36 | GONZALEZ FOR ASSEMBLY 2024;… 100% | Fundraising 93% | $1.28M | — |
| 2025 | Q2 | 2024 | $7K | 2 | GONZALEZ FOR ASSEMBLY 2026;… 100% | Other / Unclassified 14% | $1.28M | -95% |
| 2025 | Q4 | 2024 | $6K | 1 | GONZALEZ FOR ASSEMBLY 2026;… 100% | — | $1.29M | -98% |
| 2026 | Q1 | 2026 | $31K | 12 | GONZALEZ FOR ASSEMBLY 2026;… 89% | — | $31K | -85% |
| 2026 | Q2 | 2026 | $316K | 125 | GONZALEZ FOR ASSEMBLY 2026;… 84% | Contributions & Trans… 13% | $347K | -25% |
| 2026 | Q3 | 2026 | $41K | 39 | GONZALEZ FOR ASSEMBLY 2026;… 100% | Contributions & Trans… 64% | $388K | -86% |
Revenue by service category
No category revenue in this window.
Per-category breakdown · cycle-to-date
| Category | Total spend | Txns | Avg check | % of total | Top buyer · share | Last paid |
|---|---|---|---|---|---|---|
| Other / Unclassified | $1,505,000 | 406 | $4K | 72.4% | GONZALEZ FOR ASSEMBLY 2024;… 65% | 16mo ago |
| Fundraising | $260,554 | 416 | $626 | 12.5% | GONZALEZ FOR ASSEMBLY 2024;… 100% | 5mo ago |
| Print & Mail | $130,990 | 9 | $15K | 6.3% | 980020 100% | 4mo ago |
| Contributions & Transfers | $115,495 | 86 | $1K | 5.6% | GONZALEZ FOR ASSEMBLY 2026;… 58% | 2mo ago |
| Digital | $54,106 | 2 | $27K | 2.6% | 980020 100% | 4mo ago |
| Travel & Events | $11,129 | 3 | $4K | 0.5% | GONZALEZ FOR ASSEMBLY 2026;… 53% | 2mo ago |
| Strategy & Research | $2,165 | 1 | $2K | 0.1% | 980020 100% | 23mo ago |
| Software & Tech | $157 | 1 | $157 | 0.0% | GONZALEZ FOR ASSEMBLY 2024;… 100% | 23mo ago |
| Legal & Compliance | -$1,000 | 2 | $-500 | -0.0% | GONZALEZ FOR ASSEMBLY 2024;… 0% | 18mo ago |
Client retention
Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.
4
Anchor clients 3+ cycles
$71,348 · 3% of revenue
30
Repeat clients 2 cycles
$1,983,009 · 82% of revenue
51
One-time clients 1 cycle
$368,955 · 15% of revenue
Top 4 anchor clients · all-time
| Client | Cycles | All-time spend | Txns | First paid | Last paid |
|---|---|---|---|---|---|
| SERVICE EMPLOYEES INTERNATIONAL UNION SEIU LOCAL 2015 STATE PAC | 3 | $33,600 | 4 | 2023-07-27 | 2026-05-29 |
| UNITED NURSES ASSOCIATIONS OF CALIFORNIA / UNION OF HEALTH CARE PROFESSIONALS PAC (UNAC/UHCP PAC) | 3 | $15,000 | 4 | 2023-06-27 | 2026-05-08 |
| 741857 | 3 | $12,748 | 5 | 2023-12-26 | 2026-05-29 |
| 910874 | 3 | $10,000 | 5 | 2023-12-27 | 2026-05-27 |
Geographic concentration
Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.
| State | Total spend | % of revenue | Clients | |
|---|---|---|---|---|
| CA | $2,422,312 | 100.0% | 84 | |
| TX | $1,000 | 0.0% | 1 |
Notable disbursements
5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.
| Reason | Date | Filer | Category | Purpose | Amount |
|---|---|---|---|---|---|
| Largest all-time | 2024-10-04 | 980020 | Digital | Digital Ads and Production | $53,935 |
| Largest all-time | 2024-10-11 | 980020 | Print & Mail | Mailer | $41,846 |
| Largest all-time | 2024-10-22 | 980020 | Print & Mail | Mailer | $41,541 |
| Largest all-time | 2024-10-04 | 980020 | Print & Mail | Mailer and Consulting | $24,048 |
| Largest all-time | 2024-10-09 | 980020 | Print & Mail | Mailer | $23,048 |
| Largest this cycle | 2026-05-29 | GONZALEZ FOR ASSEMBLY 2026; MARK | — | — | $11,800 |
| Largest this cycle | 2026-05-29 | SERVICE EMPLOYEES INTERNATIONAL UNION SEIU LOCAL 2015 STATE PAC | — | — | $11,800 |
| Largest this cycle | 2026-07-30 | GONZALEZ FOR ASSEMBLY 2026; MARK | — | — | $6,800 |
| Largest this cycle | 2026-07-07 | GONZALEZ FOR ASSEMBLY 2026; MARK | Contributions & Transfers | Earmarked Contribution from: DELANEY, M. QUINN | $5,900 |
| Largest this cycle | 2026-04-07 | GONZALEZ FOR ASSEMBLY 2026; MARK | — | — | $5,900 |
| Recent | 2026-07-31 | GONZALEZ FOR ASSEMBLY 2026; MARK | — | — | $5,000 |
| Recent | 2026-07-24 | GONZALEZ FOR ASSEMBLY 2026; MARK | — | — | $2,000 |
| Recent | 2026-07-30 | GONZALEZ FOR ASSEMBLY 2026; MARK | — | — | $700 |
| Recent | 2026-07-07 | GONZALEZ FOR ASSEMBLY 2026; MARK | Contributions & Transfers | Earmarked Contribution from: THOMPSON, LEILA | $500 |