M2 PLACEMENT
M2 PLACEMENT is a media vendor. In the 2025-2026 cycle M2 PLACEMENT was paid $27.16M across 13 client committees, of which $5.59M flowed through Independent Expenditures rather than direct committee payments.
Part I Identity
Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.
Source split
| Schedule B direct committee payments |
$21,565,411 | 106 rows | 79.4% |
| Independent Expenditures money this entity spent supporting candidates, NOT a committee paying them |
$5,591,106 | 42 rows | 20.6% |
- Activity span ALL TIME
- Apr 12, 2024 → May 22, 2026
- spans 2.1 years
- Disbursements ALL TIME
- 106
- Schedule B + IE rows
- Client committees ALL TIME
- 13
- distinct payers
Part II Activity in selected window
One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.
Spend trajectory
Monthly spend to this vendor over the last 12 months.
Top buyers
Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.
No buyer activity in this window.
No buyer activity in this window.
Top buyers last 6 months · top 2
| Filer | Total spend | Disbursements |
|---|---|---|
| SMULLEN, ROBERT NY · House REP |
$5,500 | 1 |
| GARBARINO, ANDREW NY · House REP |
$500 | 1 |
Top buyers last 12 months · top 3
| Filer | Total spend | Disbursements |
|---|---|---|
| LEMONDES, JOHN NY · House REP |
$7,900 | 1 |
| SMULLEN, ROBERT NY · House REP |
$5,500 | 1 |
| GARBARINO, ANDREW NY · House REP |
$500 | 1 |
Top buyers last 18 months · top 4
| Filer | Total spend | Disbursements |
|---|---|---|
| AMERICA PAC C00879510 |
$999,699 | 1 |
| LEMONDES, JOHN NY · House REP |
$7,900 | 1 |
| SMULLEN, ROBERT NY · House REP |
$5,500 | 1 |
| GARBARINO, ANDREW NY · House REP |
$500 | 1 |
Top buyers last 24 months · top 10
| Filer | Total spend | Disbursements |
|---|---|---|
| HOGAN VICTORY FUND C00869024 |
$6,076,880 | 18 |
| HOGAN, LARRY MD · Senate REP |
$3,867,463 | 20 |
| MOLINARO, MARCUS J. NY · House REP |
$2,936,424 | 15 |
| THERIAULT, AUSTIN LEO ME · House REP |
$1,749,376 | 11 |
| AMERICA PAC C00879510 |
$999,699 | 1 |
| NRCC C00075820 |
$786,708 | 10 |
| NATIONAL ASSOCIATION OF REALTORS CONGRESSIONAL FUND C00488742 |
$610,500 | 6 |
| NRSC C00027466 |
$512,530 | 4 |
| GARBARINO, ANDREW NY · House REP |
$350,500 | 2 |
| CLINE, BENJAMIN LEE VA · House REP |
$50,827 | 1 |
By party
Revenue by party
| Party | Amount | % |
|---|---|---|
| Democratic | $0 | 0.00% |
| Republican | $17,964,594 | 66.15% |
| Non-partisan | $9,191,924 | 33.85% |
Part III Reference tables
Full all-time and cycle-to-date data.
Cycle-over-cycle trajectory
current cycle earlier election cycle off-cycle year quarterly · 2 years
| Year | Q | Cycle | Total | Txns | Top buyer · share | Top category · share | Cum. (cycle) | YoY % |
|---|---|---|---|---|---|---|---|---|
| 2024 | Q2 | 2024 | $2.09M | 17 | HOGAN, LARRY 96% | Media 100% | $2.09M | — |
| 2024 | Q3 | 2024 | $7.96M | 31 | NATIONAL ASSOCIATION OF REA… 27% | Media 100% | $10M | — |
| 2024 | Q4 | 2024 | $11M | 49 | HOGAN VICTORY FUND 48% | Media 100% | $21M | — |
| 2025 | Q1 | 2026 | $1000K | 1 | AMERICA PAC 100% | Digital 100% | $1000K | — |
| 2025 | Q4 | 2026 | $14K | 3 | LEMONDES, JOHN 57% | Digital 100% | $1.01M | — |
Revenue by service category
No category revenue in this window.
No category revenue in this window.
| Category | Total spend | Txns | Avg check | % of total | Top buyer · share | Last paid |
|---|---|---|---|---|---|---|
| Media | $18,977,211 | 102 | $186K | 94.9% | HOGAN VICTORY FUND 32% | 19mo ago |
| Digital | $1,013,599 | 4 | $253K | 5.1% | AMERICA PAC 99% | 5mo ago |
Client retention
Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.
Geographic concentration
Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.
| State | Total spend | % of revenue | Clients | |
|---|---|---|---|---|
| MD | $11,901,747 | 55.2% | 2 | |
| NY | $3,300,324 | 15.3% | 4 | |
| IL | $2,185,101 | 10.1% | 1 | |
| ME | $1,749,376 | 8.1% | 1 | |
| DC | $1,299,238 | 6.0% | 2 | |
| TX | $999,699 | 4.6% | 1 | |
| Unknown | $79,099 | 0.4% | 1 | |
| VA | $50,827 | 0.2% | 1 |
Notable disbursements
5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.
| Reason | Date | Filer | Category | Purpose | Amount |
|---|---|---|---|---|---|
| Largest all-time | 2024-09-20 | NATIONAL ASSOCIATION OF REALTORS CONGRESSIONAL FUND | Media | ADVANCE PAYMENT FOR ONLINE/DIGITAL MEDIA BUY | $2,185,101 |
| Largest all-time | 2025-03-03 | AMERICA PAC | Digital | MEDIA | $999,699 |
| Largest all-time | 2024-10-23 | HOGAN, LARRY | Media | AD BUY | $950,000 |
| Largest all-time | 2024-10-08 | HOGAN VICTORY FUND | Media | FUNDRAISING AD BUY | $879,307 |
| Largest all-time | 2024-10-11 | MOLINARO, MARCUS J. | Media | MEDIA BUY | $660,899 |
| Largest this cycle | 2025-10-14 | LEMONDES, JOHN | Digital | MEDIA BUY | $7,900 |
| Largest this cycle | 2025-12-12 | SMULLEN, ROBERT | Digital | MEDIA BUY | $5,500 |
| Largest this cycle | 2025-12-11 | GARBARINO, ANDREW | Digital | DIGITAL ADS | $500 |
| Recent | 2024-11-01 | HOGAN, LARRY | Media | AD BUY | $310,835 |