KMAX-TV

$6.15M 2025-2026 cycle

KMAX-TV is a media vendor. In the 2025-2026 cycle KMAX-TV was paid $6.15M across 185 client committees.

Media Independent affiliate Sacramento, CA ○ Slowing (~2mo since last)
Call sign: KMAX · Network: Independent · Market: Sacramento, CA · Owner: Hearst Television

Part I Identity

Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.

Activity span ALL TIME
Jan 31, 2000 → Apr 14, 2026
spans 26.2 years
Disbursements ALL TIME
456
Schedule B rows
Client committees ALL TIME
185
distinct payers

Part II Activity in selected window

One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.

Spend trajectory

Monthly spend to this vendor over the last 12 months.

May 2025 Apr 2026
$238K across 12 months
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Top buyers

Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.

No buyer activity in this window.

VIEW 1 DIAGRAM DECORATIVE

Top buyers last 3 months · top 2

MAHAN FOR GOVERNOR 2026; CALIFORNIA B… $24K Other / Unclassified · 1 txn MAHAN FOR GOVERNOR 2026; DELIVER FOR … $16K Other / Unclassified · 1 txn KT KMAX-TV
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
MAHAN FOR GOVERNOR 2026; CALIFORNIA BACK TO BASICS SUPPORTING MATT
1487425
$23,928 1
MAHAN FOR GOVERNOR 2026; DELIVER FOR CALIFORNIA - MATT
1488176
$15,831 1
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 6 months · top 2

MAHAN FOR GOVERNOR 2026; DELIVER FOR … $34K Other / Unclassified · 2 txns MAHAN FOR GOVERNOR 2026; CALIFORNIA B… $24K Other / Unclassified · 1 txn KT KMAX-TV
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
MAHAN FOR GOVERNOR 2026; DELIVER FOR CALIFORNIA - MATT
1488176
$34,021 2
MAHAN FOR GOVERNOR 2026; CALIFORNIA BACK TO BASICS SUPPORTING MATT
1487425
$23,928 1
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 12 months · top 5

YES ON 54 - VOTERS FIRST, NOT SPECIAL… $127K Media · 3 txns STOP SACRAMENTO'S POWER GRAB $36K Other / Unclassified · 1 txn MAHAN FOR GOVERNOR 2026; DELIVER FOR … $34K Other / Unclassified · 2 txns MAHAN FOR GOVERNOR 2026; CALIFORNIA B… $24K Other / Unclassified · 1 txn STEYER, THOMAS F. $17K Media · 1 txn KT KMAX-TV
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 18 months · top 6

YES ON 54 - VOTERS FIRST, NOT SPECIAL… $127K Media · 3 txns STOP SACRAMENTO'S POWER GRAB $36K Other / Unclassified · 1 txn MAHAN FOR GOVERNOR 2026; DELIVER FOR … $34K Other / Unclassified · 2 txns MAHAN FOR GOVERNOR 2026; CALIFORNIA B… $24K Other / Unclassified · 1 txn STEYER, THOMAS F. $17K Media · 1 txn COALITION TO PROTECT ACCESS TO HEALTH… $11K Other / Unclassified · 1 txn KT KMAX-TV
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 24 months · top 9

YES ON 54 - VOTERS FIRST, NOT SPECIAL… $127K Media · 3 txns CALIFORNIANS FOR RESPONSIBLE HOUSING,… $83K Other / Unclassified · 6 txns STOP SACRAMENTO'S POWER GRAB $36K Other / Unclassified · 1 txn MAHAN FOR GOVERNOR 2026; DELIVER FOR … $34K Other / Unclassified · 2 txns MAHAN FOR GOVERNOR 2026; CALIFORNIA B… $24K Other / Unclassified · 1 txn STEYER, THOMAS F. $17K Media · 1 txn YES ON 34, PROTECT PATIENTS NOW: A CO… $14K Other / Unclassified · 3 txns COALITION TO PROTECT ACCESS TO HEALTH… $11K Other / Unclassified · 1 txn YES ON 5, CALIFORNIANS FOR SAFE AFFOR… $4K Digital · 1 txn KT KMAX-TV

By party

PartyAmount%
Democratic $0 0.00%
Republican $0 0.00%
Non-partisan $6,153,680 100.00%

Part III Reference tables

Full all-time and cycle-to-date data.

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Cycle-over-cycle trajectory

2018202020212022202420252026 Q2 2018 (2018 cycle): $73KQ3 2018 (2018 cycle): $31KQ4 2018 (2018 cycle): $440KQ1 2020 (2020 cycle): $26KQ3 2020 (2020 cycle): $295KQ4 2020 (2020 cycle): $276KQ1 2021 (2020 cycle): $39KQ3 2021 (2020 cycle): $54KQ2 2022 (2022 cycle): $76KQ3 2022 (2022 cycle): $410KQ4 2022 (2022 cycle): $321KQ1 2024 (2024 cycle): $99KQ3 2024 (2024 cycle): $59KQ4 2024 (2024 cycle): $54KQ3 2025 (2024 cycle): $127KQ4 2025 (2024 cycle): $54KQ1 2026 (2026 cycle): $34KQ2 2026 (2026 cycle): $24K Q2Q4Q3Q1Q2Q4Q3Q3Q1Q2 $440K

current cycle earlier election cycle off-cycle year quarterly · 7 years

Per-quarter totals
Year Q Cycle Total Txns Top buyer · share Top category · share Cum. (cycle) YoY %
2018 Q2 2018 $73K 13 CALIFORNIA TOGETHER 72% Other / Unclassified 100% $73K
2018 Q3 2018 $31K 3 902202 44% Other / Unclassified 100% $103K
2018 Q4 2018 $440K 16 CALIFORNIANS FOR RESPONSIBL… 42% Other / Unclassified 99% $543K
2020 Q1 2020 $26K 3 NEWSOM'S BALLOT MEASURE COM… 74% Other / Unclassified 74% $26K
2020 Q3 2020 $295K 11 STOP THE DANGEROUS & COSTLY… 42% Other / Unclassified 91% $321K +863%
2020 Q4 2020 $276K 11 CALIFORNIANS FOR RESPONSIBL… 37% Other / Unclassified 63% $598K -37%
2021 Q1 2020 $39K 1 SCHOOLS AND COMMUNITIES FIR… 100% Other / Unclassified 100% $637K
2021 Q3 2020 $54K 5 ELDER FOR GOVERNOR 2021 59% Other / Unclassified 100% $691K
2022 Q2 2022 $76K 13 NEWSOM FOR CALIFORNIA GOVER… 41% Other / Unclassified 100% $76K
2022 Q3 2022 $410K 7 YES ON 27 - CALIFORNIANS FO… 80% Other / Unclassified 100% $486K +39%
2022 Q4 2022 $321K 12 COMMITTEE TO PROTECT CALIFO… 41% Other / Unclassified 98% $808K +16%
2024 Q1 2024 $99K 10 MC NERNEY FOR SENATE 2024 S… 40% Other / Unclassified 60% $99K
2024 Q3 2024 $59K 5 CALIFORNIANS FOR RESPONSIBL… 79% Other / Unclassified 100% $158K -86%
2024 Q4 2024 $54K 6 CALIFORNIANS FOR RESPONSIBL… 68% Other / Unclassified 92% $212K -83%
2025 Q3 2024 $127K 3 YES ON 54 - VOTERS FIRST, N… 100% Media 100% $339K
2025 Q4 2024 $54K 2 STOP SACRAMENTO'S POWER GRAB 68% Other / Unclassified 68% $392K
2026 Q1 2026 $34K 2 MAHAN FOR GOVERNOR 2026; DE… 100% Other / Unclassified 100% $34K -66%
2026 Q2 2026 $24K 1 MAHAN FOR GOVERNOR 2026; CA… 100% Other / Unclassified 100% $58K
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Revenue by service category

No category revenue in this window.

No category revenue in this window.

No category revenue in this window.

Revenue by service category

last 12 months · hover bars for cycle context
Media — cycle-to-date Total: $553K across 54 disbursements (avg $10K/check) Top buyer: YES ON 54 - VOTERS FIRST, NOT SPECIAL INTERESTS - SPONSORED BY HOLD POLITICIANS ACCOUNTABLE (23% of category) Last paid: 8mo ago · +202% vs prior cycle Media $144K

Revenue by service category

last 18 months · hover bars for cycle context
Media — cycle-to-date Total: $553K across 54 disbursements (avg $10K/check) Top buyer: YES ON 54 - VOTERS FIRST, NOT SPECIAL INTERESTS - SPONSORED BY HOLD POLITICIANS ACCOUNTABLE (23% of category) Last paid: 8mo ago · +202% vs prior cycle Media $144K

Revenue by service category

last 24 months · hover bars for cycle context
Media — cycle-to-date Total: $553K across 54 disbursements (avg $10K/check) Top buyer: YES ON 54 - VOTERS FIRST, NOT SPECIAL INTERESTS - SPONSORED BY HOLD POLITICIANS ACCOUNTABLE (23% of category) Last paid: 8mo ago · +202% vs prior cycle Media $144K Digital — cycle-to-date Total: $4K across 1 disbursements (avg $4K/check) Top buyer: YES ON 5, CALIFORNIANS FOR SAFE AFFORDABLE COMMUNITIES, SPONSORED BY AFFORDABLE HOUSING ADVOCATES, FIREFIGHTERS, BUSINESSES AND WORKERS (100% of category) Last paid: 19mo ago · +0% vs prior cycle Digital $4K
Per-category breakdown · cycle-to-date
Category Total spend Txns Avg check % of total Top buyer · share Last paid
Other / Unclassified $5,418,827 395 $14K 88.7% YES ON 27 - CALIFORNIANS FO… 6% 2mo ago
Media $552,995 54 $10K 9.1% YES ON 54 - VOTERS FIRST, N… 23% 8mo ago
Admin & Office $128,251 5 $26K 2.1% CALIFORNIANS FOR RESPONSIBL… 100% 5y ago
Digital $4,186 1 $4K 0.1% YES ON 5, CALIFORNIANS FOR … 100% 19mo ago
Strategy & Research $3,443 1 $3K 0.1% 810163 100% 23y ago
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Client retention

Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.

1
Anchor clients 3+ cycles
$81,297 · 1% of revenue
16
Repeat clients 2 cycles
$938,822 · 15% of revenue
167
One-time clients 1 cycle
$5,133,562 · 83% of revenue
Top 1 anchor clients · all-time
Client Cycles All-time spend Txns First paid Last paid
810163 3 $81,297 13 2000-10-05 2006-07-31
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Geographic concentration

Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.

State   Total spend % of revenue Clients
CA
$6,153,680 100.0% 184
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Notable disbursements

5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.

Reason Date Filer Category Purpose Amount
Largest all-time 2022-09-24 YES ON 27 - CALIFORNIANS FOR SOLUTIONS TO HOMELESSNESS AND MENTAL HEALTH SUPPORT, A COALITION OF HOUSING AND MENTAL HEALTH EXPERTS, CONCERNED TAXPAYERS AND DIGITAL SPORTS ENTERTAINMENT AND GAMING ... Other / Unclassified $281,386
Largest all-time 2016-10-19 PHARMACEUTICAL RESEARCH AND MANUFACTURERS OF AMERICA CALIFORNIA INITIATIVE FUND Other / Unclassified $134,790
Largest all-time 2022-10-31 COMMITTEE TO PROTECT CALIFORNIA KIDS SPONSORED BY NONPROFIT HEALTH ORGANIZATIONS Other / Unclassified $132,770
Largest all-time 2020-09-16 STOP THE DANGEROUS & COSTLY DIALYSIS PROPOSITION, SPONSORED BY DIALYSIS PROVIDERS AND CAREGIVERS Other / Unclassified $123,569
Largest all-time 2020-10-20 CALIFORNIANS TO STOP HIGHER PROPERTY TAXES AND SAVE PROP 13, SPONSORED BY CALIFORNIA HOMEOWNERS, TAXPAYERS, AND BUSINESSES Other / Unclassified $99,854
Largest this cycle 2026-04-14 MAHAN FOR GOVERNOR 2026; CALIFORNIA BACK TO BASICS SUPPORTING MATT Other / Unclassified $23,928
Largest this cycle 2026-03-10 MAHAN FOR GOVERNOR 2026; DELIVER FOR CALIFORNIA - MATT Other / Unclassified $18,190
Largest this cycle 2026-03-17 MAHAN FOR GOVERNOR 2026; DELIVER FOR CALIFORNIA - MATT Other / Unclassified $15,831
Recent 2025-10-18 STOP SACRAMENTO'S POWER GRAB Other / Unclassified $36,380
Recent 2025-10-08 STEYER, THOMAS F. Media Media Buy $17,128
See all 456 disbursements →