GRASSROOTS TARGETING LLC
$22.41M
2025-2026 cycle
GRASSROOTS TARGETING LLC is a strategy & research vendor. In the 2025-2026 cycle GRASSROOTS TARGETING LLC was paid $22.41M across 84 client committees, of which $6K flowed through Independent Expenditures rather than direct committee payments.
Part I Identity
Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.
Source split
$22.41M
=
$22.41M
(Schedule B)
+
$6K
(Independent Expenditures)
| Schedule B direct committee payments |
$22,405,124 | 496 rows | 100.0% |
| Independent Expenditures money this entity spent supporting candidates, NOT a committee paying them |
$6,000 | 1 rows | 0.0% |
- Activity span ALL TIME
- Oct 2, 2012 → Jun 12, 2026
- spans 13.7 years
- Disbursements ALL TIME
- 496
- Schedule B + IE rows
- Client committees ALL TIME
- 84
- distinct payers
Part II Activity in selected window
One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.
Spend trajectory
Monthly spend to this vendor over the last 12 months.
Jul 2025
Jun 2026
$1.91M
across 12 months
Top buyers
Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.
No buyer activity in this window.
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 3 months · top 3
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| WHATLEY, MICHAEL NC · Senate REP |
$168,500 | 2 |
| REPUBLICAN NATIONAL COMMITTEE C00003418 |
$20,000 | 1 |
| NRCC C00075820 |
$7,500 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 6 months · top 8
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| RESTORATION OF AMERICA PAC C00571588 |
$527,000 | 1 |
| WHATLEY, MICHAEL NC · Senate REP |
$183,500 | 4 |
| REPUBLICAN NATIONAL COMMITTEE C00003418 |
$85,430 | 6 |
| NRCC C00075820 |
$59,000 | 4 |
| JOHNSON, JAMES MICHAEL LA · House REP |
$35,500 | 1 |
| NORTHWOODS FUTURE PAC C00922955 |
$30,000 | 3 |
| VAN ORDEN, DERRICK F. MR. WI · House REP |
$10,000 | 2 |
| GROTHMAN, GLENN S. WI · House REP |
$7,500 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 12 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| RESTORATION OF AMERICA PAC C00571588 |
$527,000 | 1 |
| WHATLEY, MICHAEL NC · Senate REP |
$188,500 | 6 |
| REPUBLICAN NATIONAL COMMITTEE C00003418 |
$170,382 | 11 |
| ARENHOLZ, ASHLEY HINSON IA · Senate REP |
$161,000 | 1 |
| THE SENTINEL ACTION FUND C00811166 |
$140,000 | 1 |
| 810163 810163 |
$116,000 | 1 |
| NRCC C00075820 |
$111,500 | 8 |
| NORTHWOODS FUTURE PAC C00922955 |
$110,500 | 7 |
| MORRIS, NATE KY · Senate REP |
$80,000 | 1 |
| GROTHMAN, GLENN S. WI · House REP |
$52,500 | 7 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 18 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| RESTORATION OF AMERICA PAC C00571588 |
$527,000 | 1 |
| REPUBLICAN NATIONAL COMMITTEE C00003418 |
$290,382 | 17 |
| WHATLEY, MICHAEL NC · Senate REP |
$188,500 | 6 |
| ARENHOLZ, ASHLEY HINSON IA · Senate REP |
$161,000 | 1 |
| THE SENTINEL ACTION FUND C00811166 |
$140,000 | 1 |
| NRCC C00075820 |
$134,000 | 10 |
| 810163 810163 |
$116,000 | 1 |
| NORTHWOODS FUTURE PAC C00922955 |
$110,500 | 7 |
| GROTHMAN, GLENN S. WI · House REP |
$105,000 | 14 |
| MORRIS, NATE KY · Senate REP |
$80,000 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 24 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| REPUBLICAN NATIONAL COMMITTEE C00003418 |
$1,899,710 | 23 |
| RESTORATION OF AMERICA PAC C00571588 |
$527,000 | 1 |
| WHATLEY, MICHAEL NC · Senate REP |
$188,500 | 6 |
| VAN ORDEN, DERRICK F. MR. WI · House REP |
$164,200 | 17 |
| ARENHOLZ, ASHLEY HINSON IA · Senate REP |
$161,000 | 1 |
| KEYSTONE RENEWAL PAC C00849489 |
$155,000 | 1 |
| GROTHMAN, GLENN S. WI · House REP |
$155,000 | 18 |
| REPUBLICAN LEADERSHIP FUND INC. C00838169 |
$155,000 | 1 |
| SCOTT, RICK SEN FL · Senate REP |
$149,000 | 5 |
| THE SENTINEL ACTION FUND C00811166 |
$140,000 | 1 |
By party
Revenue by party
D · 0%
R · 100%
| Party | Amount | % |
|---|---|---|
| Democratic | $0 | 0.00% |
| Republican | $21,226,076 | 94.71% |
| Non-partisan | $1,185,048 | 5.29% |
Part III Reference tables
Full all-time and cycle-to-date data.
Cycle-over-cycle trajectory
current cycle earlier election cycle off-cycle year quarterly · 10 years
Per-quarter totals
| Year | Q | Cycle | Total | Txns | Top buyer · share | Top category · share | Cum. (cycle) | YoY % |
|---|---|---|---|---|---|---|---|---|
| 2017 | Q1 | 2018 | $53 | 1 | PEOPLE FOR PEARCE 100% | Strategy & Research 100% | $53 | — |
| 2017 | Q2 | 2018 | $19K | 2 | PEOPLE FOR PEARCE 86% | Strategy & Research 100% | $19K | — |
| 2017 | Q3 | 2018 | $140 | 1 | PEOPLE FOR PEARCE 100% | Strategy & Research 100% | $19K | — |
| 2017 | Q4 | 2018 | $25K | 2 | NEW REPUBLICAN PAC 80% | Strategy & Research 100% | $44K | — |
| 2018 | Q1 | 2018 | $35K | 3 | NEW REPUBLICAN PAC 57% | Strategy & Research 100% | $79K | — |
| 2018 | Q2 | 2018 | $195K | 11 | REPUBLICAN NATIONAL COMMITT… 32% | Strategy & Research 100% | $274K | — |
| 2018 | Q3 | 2018 | $898K | 12 | REPUBLICAN NATIONAL COMMITT… 68% | Strategy & Research 100% | $1.17M | — |
| 2018 | Q4 | 2018 | $761K | 7 | REPUBLICAN NATIONAL COMMITT… 85% | Strategy & Research 100% | $1.93M | — |
| 2019 | Q1 | 2020 | $25K | 1 | NEW REPUBLICAN PAC 100% | Strategy & Research 100% | $25K | +46852% |
| 2019 | Q2 | 2020 | $360K | 8 | REPUBLICAN NATIONAL COMMITT… 90% | Strategy & Research 100% | $385K | +1847% |
| 2019 | Q3 | 2020 | $408K | 7 | REPUBLICAN NATIONAL COMMITT… 86% | Strategy & Research 100% | $794K | +291317% |
| 2019 | Q4 | 2020 | $776K | 7 | REPUBLICAN NATIONAL COMMITT… 94% | Strategy & Research 100% | $1.57M | +3005% |
| 2020 | Q1 | 2020 | $401K | 11 | REPUBLICAN NATIONAL COMMITT… 42% | Strategy & Research 100% | $1.97M | +1048% |
| 2020 | Q2 | 2020 | $1.63M | 16 | REPUBLICAN NATIONAL COMMITT… 68% | Strategy & Research 100% | $3.6M | +733% |
| 2020 | Q3 | 2020 | $2.37M | 19 | REPUBLICAN NATIONAL COMMITT… 59% | Strategy & Research 100% | $5.97M | +164% |
| 2020 | Q4 | 2020 | $1.59M | 17 | REPUBLICAN NATIONAL COMMITT… 77% | Strategy & Research 100% | $7.56M | +110% |
| 2021 | Q1 | 2020 | $61K | 1 | RESTORE LEADERSHIP ATX 100% | Strategy & Research 100% | $7.62M | — |
| 2021 | Q1 | 2022 | $10K | 1 | REPUBLICAN NATIONAL COMMITT… 100% | Strategy & Research 100% | $10K | -60% |
| 2021 | Q2 | 2020 | $500 | 1 | RESTORE LEADERSHIP ATX 100% | Strategy & Research 100% | $7.63M | — |
| 2021 | Q2 | 2022 | $113K | 5 | NRSC 49% | Strategy & Research 100% | $123K | -69% |
| 2021 | Q3 | 2022 | $509K | 10 | REPUBLICAN NATIONAL COMMITT… 84% | Strategy & Research 100% | $632K | +25% |
| 2021 | Q4 | 2022 | $270K | 10 | REPUBLICAN NATIONAL COMMITT… 72% | Strategy & Research 100% | $902K | -65% |
| 2022 | Q1 | 2022 | $139K | 8 | NRSC 54% | Strategy & Research 100% | $1.04M | -65% |
| 2022 | Q2 | 2022 | $1.4M | 31 | REPUBLICAN NATIONAL COMMITT… 38% | Strategy & Research 100% | $2.44M | -14% |
| 2022 | Q3 | 2022 | $937K | 22 | REPUBLICAN NATIONAL COMMITT… 23% | Strategy & Research 100% | $3.38M | -60% |
| 2022 | Q4 | 2022 | $1.37M | 38 | NRSC 26% | Strategy & Research 100% | $4.75M | -14% |
| 2023 | Q1 | 2024 | $80K | 6 | GROTHMAN, GLENN S. 81% | Strategy & Research 100% | $80K | +700% |
| 2023 | Q2 | 2024 | $124K | 13 | DEFENDING MAIN STREET SUPER… 28% | Strategy & Research 100% | $204K | +10% |
| 2023 | Q3 | 2024 | $202K | 17 | WICKER, ROGER SEN. 22% | Strategy & Research 100% | $407K | -60% |
| 2023 | Q4 | 2024 | $392K | 23 | SCOTT, RICK SEN 26% | Strategy & Research 100% | $799K | +45% |
| 2024 | Q1 | 2024 | $327K | 22 | STATE ACTION FUND PAC INC. 29% | Strategy & Research 100% | $1.13M | +135% |
| 2024 | Q2 | 2024 | $1.06M | 29 | REPUBLICAN NATIONAL COMMITT… 64% | Strategy & Research 100% | $2.19M | -24% |
| 2024 | Q3 | 2024 | $2.75M | 25 | REPUBLICAN NATIONAL COMMITT… 81% | Strategy & Research 100% | $4.94M | +193% |
| 2024 | Q4 | 2024 | $886K | 14 | REPUBLICAN NATIONAL COMMITT… 70% | Strategy & Research 100% | $5.82M | -35% |
| 2025 | Q1 | 2026 | $198K | 17 | REPUBLICAN NATIONAL COMMITT… 30% | Fundraising 100% | $198K | +148% |
| 2025 | Q2 | 2026 | $125K | 12 | REPUBLICAN NATIONAL COMMITT… 48% | Fundraising 100% | $323K | +1% |
| 2025 | Q3 | 2026 | $161K | 12 | REPUBLICAN NATIONAL COMMITT… 37% | Fundraising 100% | $484K | -20% |
| 2025 | Q4 | 2024 | $116K | 1 | 810163 100% | Strategy & Research 100% | $5.94M | — |
| 2025 | Q4 | 2026 | $322K | 11 | THE SENTINEL ACTION FUND 43% | Fundraising 100% | $807K | -18% |
| 2026 | Q1 | 2026 | $464K | 23 | ARENHOLZ, ASHLEY HINSON 35% | Strategy & Research 55% | $1.27M | +42% |
| 2026 | Q2 | 2026 | $851K | 15 | RESTORATION OF AMERICA PAC 62% | — | $2.12M | -20% |
Revenue by service category
No category revenue in this window.
No category revenue in this window.
Per-category breakdown · cycle-to-date
| Category | Total spend | Txns | Avg check | % of total | Top buyer · share | Last paid |
|---|---|---|---|---|---|---|
| Strategy & Research | $20,439,982 | 415 | $49K | 95.5% | REPUBLICAN NATIONAL COMMITT… 57% | 5mo ago |
| Fundraising | $962,556 | 62 | $16K | 4.5% | REPUBLICAN NATIONAL COMMITT… 28% | 4mo ago |
Client retention
Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.
7
Anchor clients 3+ cycles
$15,465,547 · 69% of revenue
8
Repeat clients 2 cycles
$1,208,821 · 5% of revenue
69
One-time clients 1 cycle
$5,730,756 · 26% of revenue
Top 7 anchor clients · all-time
| Client | Cycles | All-time spend | Txns | First paid | Last paid |
|---|---|---|---|---|---|
| REPUBLICAN NATIONAL COMMITTEE | 5 | $12,051,311 | 78 | 2018-05-03 | 2026-06-05 |
| NRSC | 4 | $1,648,121 | 49 | 2018-03-27 | 2024-06-26 |
| VAN ORDEN, DERRICK F. MR. | 4 | $663,652 | 61 | 2020-05-08 | 2026-03-03 |
| GROTHMAN, GLENN S. | 3 | $415,000 | 47 | 2022-02-09 | 2026-03-17 |
| 810163 | 3 | $348,833 | 4 | 2020-08-20 | 2025-10-31 |
| NRCC | 3 | $257,161 | 21 | 2017-10-30 | 2026-06-12 |
| HUDSON, RICHARD L. JR. | 3 | $81,469 | 5 | 2017-05-03 | 2022-04-07 |
Geographic concentration
Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.
| State | Total spend | % of revenue | Clients | |
|---|---|---|---|---|
| DC | $15,225,393 | 71.7% | 9 | |
| VA | $1,410,509 | 6.6% | 14 | |
| WI | $1,278,506 | 6.0% | 6 | |
| FL | $1,168,776 | 5.5% | 7 | |
| CA | $438,333 | 2.1% | 4 | |
| PA | $320,909 | 1.5% | 4 | |
| AZ | $287,500 | 1.4% | 2 | |
| NC | $269,969 | 1.3% | 2 | |
| MA | $244,200 | 1.2% | 3 | |
| TX | $235,500 | 1.1% | 3 | |
| OH | $174,130 | 0.8% | 4 | |
| MI | $172,125 | 0.8% | 4 |
Notable disbursements
5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.
| Reason | Date | Filer | Category | Purpose | Amount |
|---|---|---|---|---|---|
| Largest all-time | 2024-09-04 | REPUBLICAN NATIONAL COMMITTEE | Strategy & Research | POLLING SERVICES / CONSULTING | $916,500 |
| Largest all-time | 2024-07-10 | REPUBLICAN NATIONAL COMMITTEE | Strategy & Research | POLLING SERVICES / CONSULTING | $750,216 |
| Largest all-time | 2020-10-16 | REPUBLICAN NATIONAL COMMITTEE | Strategy & Research | POLLING SERVICES / CONSULTING | $720,500 |
| Largest all-time | 2020-05-29 | REPUBLICAN NATIONAL COMMITTEE | Strategy & Research | POLLING SERVICES / CONSULTING | $702,000 |
| Largest all-time | 2020-09-30 | REPUBLICAN NATIONAL COMMITTEE | Strategy & Research | POLLING SERVICES / CONSULTING | $684,200 |
| Largest this cycle | 2026-04-06 | RESTORATION OF AMERICA PAC | — | ADVERTISING EXPENSES | $527,000 |
| Largest this cycle | 2026-05-27 | WHATLEY, MICHAEL | — | STRATEGY CONSULTING | $163,500 |
| Largest this cycle | 2026-01-13 | ARENHOLZ, ASHLEY HINSON | Strategy & Research | SURVEY RESEARCH | $161,000 |
| Largest this cycle | 2025-12-29 | THE SENTINEL ACTION FUND | Fundraising | VOTER RESEARCH | $140,000 |
| Largest this cycle | 2025-10-06 | MORRIS, NATE | Fundraising | TEXT MESSAGE SERVICE | $80,000 |
| Recent | 2026-05-11 | JOHNSON, JAMES MICHAEL | — | CAMPAIGN RESEARCH | $35,500 |
| Recent | 2026-06-05 | REPUBLICAN NATIONAL COMMITTEE | — | POLLING SERVICES / CONSULTING | $20,000 |
| Recent | 2026-06-12 | NRCC | — | DATA ANALYSIS CONSULTING | $7,500 |
| Recent | 2026-06-02 | WHATLEY, MICHAEL | — | STRATEGY CONSULTING | $5,000 |