GO BIG MEDIA
$25.63M
2025-2026 cycle
GO BIG MEDIA is a digital vendor. In the 2025-2026 cycle GO BIG MEDIA was paid $25.63M across 131 client committees, of which $9.81M flowed through Independent Expenditures rather than direct committee payments.
Part I Identity
Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.
Source split
$25.63M
=
$15.82M
(Schedule B)
+
$9.81M
(Independent Expenditures)
| Schedule B direct committee payments |
$15,821,681 | 1,713 rows | 61.7% |
| Independent Expenditures money this entity spent supporting candidates, NOT a committee paying them |
$9,812,240 | 130 rows | 38.3% |
- Activity span ALL TIME
- Jul 16, 2015 → Aug 6, 2026
- spans 11.1 years
- Disbursements ALL TIME
- 1,713
- Schedule B + IE rows
- Client committees ALL TIME
- 131
- distinct payers
Part II Activity in selected window
One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.
Spend trajectory
Monthly spend to this vendor over the last 12 months.
Sep 2025
Aug 2026
$810K
across 12 months
Top buyers
Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.
No buyer activity in this window.
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 3 months · top 6
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| AFC VICTORY FUND 00088032 |
$231,635 | 8 |
| OBERWEIS, JAMES MR. FL · House REP |
$48,500 | 6 |
| BITEMAN, DENNIS BO DEAN II WY · House REP |
$8,300 | 3 |
| NRSC C00027466 |
$7,101 | 1 |
| REPUBLICAN PARTY OF KENTUCKY C00156810 |
$5,000 | 1 |
| MONTANA REPUBLICAN STATE CENTRAL COMMITTEE C00008086 |
$2,582 | 3 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 6 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| AFC VICTORY FUND 00088032 |
$281,635 | 9 |
| NGUYEN, CHI CHARLIE CA · House REP |
$136,949 | 6 |
| OBERWEIS, JAMES MR. FL · House REP |
$79,100 | 9 |
| ROWELL, AUDIE FL · House REP |
$23,753 | 1 |
| SUNUNU, JOHN E NH · Senate REP |
$20,325 | 3 |
| BITEMAN, DENNIS BO DEAN II WY · House REP |
$17,830 | 6 |
| SMITH, DAVID BROCK OR · Senate REP |
$16,500 | 2 |
| ADAIR, PATTI OR · House REP |
$13,660 | 3 |
| MONTANA REPUBLICAN STATE CENTRAL COMMITTEE C00008086 |
$10,176 | 8 |
| NRSC C00027466 |
$7,101 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 12 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| AFC VICTORY FUND 00088032 |
$316,301 | 11 |
| NGUYEN, CHI CHARLIE CA · House REP |
$136,949 | 6 |
| OBERWEIS, JAMES MR. FL · House REP |
$96,350 | 11 |
| SUNUNU, JOHN E NH · Senate REP |
$75,957 | 8 |
| MONTANA REPUBLICAN STATE CENTRAL COMMITTEE C00008086 |
$25,812 | 20 |
| AFC VICTORY FUND C00846683 |
$25,000 IE $25,000 |
1 |
| FINE, RANDY FL · House REP |
$24,263 | 3 |
| ROWELL, AUDIE FL · House REP |
$23,753 | 1 |
| HANN, DAVID W MN · Senate REP |
$20,887 | 3 |
| ADAIR, PATTI OR · House REP |
$19,440 | 5 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 18 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| FINE, RANDY FL · House REP |
$321,917 | 14 |
| AFC VICTORY FUND 00088032 |
$316,301 | 11 |
| NGUYEN, CHI CHARLIE CA · House REP |
$136,949 | 6 |
| OBERWEIS, JAMES MR. FL · House REP |
$96,350 | 11 |
| SUNUNU, JOHN E NH · Senate REP |
$75,957 | 8 |
| PATHWAY TO VICTORY INC. C00894618 |
$41,000 | 2 |
| MONTANA REPUBLICAN STATE CENTRAL COMMITTEE C00008086 |
$25,812 | 20 |
| AFC VICTORY FUND C00846683 |
$25,000 IE $25,000 |
1 |
| ROWELL, AUDIE FL · House REP |
$23,753 | 1 |
| HANN, DAVID W MN · Senate REP |
$20,887 | 3 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 24 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| MAKE AMERICA GREAT AGAIN INC. C00825851 |
$1,170,139 IE $1,081,680 · SB $88,459 |
6 |
| SCREAMING EAGLE PAC INC. C00856427 |
$622,850 IE $622,350 · SB $500 |
2 |
| AFC VICTORY FUND 00088032 |
$481,301 | 16 |
| FINE, RANDY FL · House REP |
$396,395 | 18 |
| CHAVEZ-DEREMER, LORI OR · House REP |
$316,022 | 12 |
| SALAZAR, MARIA ELVIRA FL · House REP |
$184,528 | 4 |
| PAULINA LUNA, ANNA FL · House REP |
$146,079 | 5 |
| NGUYEN, CHI CHARLIE CA · House REP |
$136,949 | 6 |
| LAKE, KARI AZ · Senate REP |
$100,000 | 1 |
| OBERWEIS, JAMES MR. FL · House REP |
$96,350 | 11 |
By party
Revenue by party
D · 4%
R · 96%
| Party | Amount | % |
|---|---|---|
| Democratic | $996,503 | 3.89% |
| Republican | $22,895,863 | 89.32% |
| Non-partisan | $1,741,555 | 6.79% |
Part III Reference tables
Full all-time and cycle-to-date data.
Money flow through this vendor
Where their ad buys point
IE payers (left) → races the buys targeted (right) · independent-expenditure filings onlyNo activity in the last 1 months.
No activity in the last 3 months.
No activity in the last 6 months.
Cycle-over-cycle trajectory
current cycle earlier election cycle off-cycle year quarterly · 10 years
Per-quarter totals
| Year | Q | Cycle | Total | Txns | Top buyer · share | Top category · share | Cum. (cycle) | YoY % |
|---|---|---|---|---|---|---|---|---|
| 2017 | Q1 | 2018 | $69K | 16 | MULLIN, MARKWAYNE 40% | Digital 100% | $69K | — |
| 2017 | Q2 | 2016 | $6K | 1 | BUSH GEORGE P HONORABLE 100% | Digital 100% | $6K | — |
| 2017 | Q2 | 2018 | $73K | 22 | CLF 36% | Digital 100% | $143K | — |
| 2017 | Q3 | 2018 | $363K | 33 | STRANGE, LUTHER J III 77% | Digital 100% | $505K | — |
| 2017 | Q4 | 2018 | $110K | 35 | LONEGAN, STEVEN 22% | Digital 100% | $615K | — |
| 2018 | Q1 | 2018 | $299K | 80 | BOB CORLEW FOR CONGRESS 16% | Digital 100% | $914K | — |
| 2018 | Q2 | 2018 | $451K | 92 | REBUILDING AMERICA NOW 23% | Digital 100% | $1.37M | — |
| 2018 | Q3 | 2018 | $650K | 88 | DINO FOR CONGRESS 23% | Digital 100% | $2.02M | — |
| 2018 | Q4 | 2018 | $1.39M | 83 | WILLIAMS, ROGER 36% | Digital 100% | $3.4M | — |
| 2019 | Q1 | 2018 | $7K | 2 | DAHLE FOR SENATE 2019; BRIAN 100% | Digital 100% | $3.41M | — |
| 2019 | Q1 | 2020 | $54K | 20 | WILLIAMS, ROGER 20% | Digital 100% | $54K | -22% |
| 2019 | Q2 | 2020 | $58K | 28 | WILLIAMS, ROGER 23% | Digital 100% | $112K | -20% |
| 2019 | Q3 | 2020 | $128K | 43 | CHELE FARLEY FOR CONGRESS I… 19% | Digital 100% | $240K | -65% |
| 2019 | Q4 | 2020 | $187K | 50 | WILLIAMS, ROGER 26% | Digital 100% | $427K | +71% |
| 2020 | Q1 | 2020 | $325K | 47 | WILLIAMS, ROGER 35% | Digital 100% | $752K | +8% |
| 2020 | Q2 | 2020 | $323K | 88 | MARK RONCHETTI FOR NEW MEXI… 26% | Digital 100% | $1.08M | -28% |
| 2020 | Q3 | 2020 | $2.17M | 99 | WILLIAMS, ROGER 47% | Digital 100% | $3.25M | +235% |
| 2020 | Q4 | 2020 | $1.58M | 69 | WILLIAMS, ROGER 55% | Digital 100% | $4.83M | +14% |
| 2021 | Q1 | 2022 | $30K | 12 | REPUBLICAN PARTY OF KENTUCKY 56% | Digital 100% | $30K | -45% |
| 2021 | Q2 | 2022 | $195K | 25 | TSHIBAKA, KELLY 56% | Digital 100% | $225K | +235% |
| 2021 | Q3 | 2022 | $276K | 37 | TSHIBAKA, KELLY 28% | Digital 100% | $500K | +116% |
| 2021 | Q4 | 2022 | $314K | 55 | NORTON, ELIJAH 25% | Digital 100% | $814K | +67% |
| 2022 | Q1 | 2022 | $638K | 73 | WILLIAMS, ROGER 24% | Digital 100% | $1.45M | +96% |
| 2022 | Q2 | 2022 | $943K | 67 | NORTON, ELIJAH 29% | Digital 100% | $2.39M | +192% |
| 2022 | Q3 | 2022 | $552K | 88 | CHAVEZ-DEREMER, LORI 19% | Digital 100% | $2.95M | -75% |
| 2022 | Q4 | 2022 | $792K | 85 | BATTLE BORN VALUES PAC 37% | Digital 100% | $3.74M | -50% |
| 2023 | Q1 | 2024 | $71K | 17 | CHAVEZ-DEREMER, LORI 58% | Digital 100% | $71K | +141% |
| 2023 | Q2 | 2024 | $85K | 17 | MAKE AMERICA GREAT AGAIN IN… 56% | Digital 100% | $157K | -56% |
| 2023 | Q3 | 2024 | $121K | 26 | MAKE AMERICA GREAT AGAIN IN… 55% | Digital 100% | $277K | -56% |
| 2023 | Q4 | 2024 | $93K | 23 | MAKE AMERICA GREAT AGAIN IN… 40% | Digital 100% | $371K | -70% |
| 2024 | Q1 | 2024 | $218K | 32 | BOST, MICHAEL 34% | Digital 100% | $588K | -66% |
| 2024 | Q2 | 2024 | $324K | 32 | AFC VICTORY FUND 24% | Digital 100% | $912K | -66% |
| 2024 | Q3 | 2024 | $677K | 38 | CHAVEZ-DEREMER, LORI 65% | Digital 100% | $1.59M | +23% |
| 2024 | Q4 | 2024 | $931K | 37 | CHAVEZ-DEREMER, LORI 21% | Digital 100% | $2.52M | +17% |
| 2024 | Q4 | 2026 | $24K | 1 | FINE, RANDY 100% | Digital 100% | $24K | — |
| 2025 | Q1 | 2024 | $850 | 2 | FRIENDS OF BRANDON CREIGHTON 100% | Digital 100% | $2.52M | — |
| 2025 | Q1 | 2026 | $266K | 22 | FINE, RANDY 77% | Digital 100% | $290K | +275% |
| 2025 | Q2 | 2024 | $500 | 1 | FRIENDS OF BRANDON CREIGHTON 100% | Digital 100% | $2.52M | — |
| 2025 | Q2 | 2026 | $95K | 7 | FINE, RANDY 94% | Digital 99% | $385K | +11% |
| 2025 | Q3 | 2024 | $25K | 1 | AFC VICTORY FUND 100% | Digital 100% | $2.55M | — |
| 2025 | Q3 | 2026 | $87K | 9 | FINE, RANDY 62% | Digital 99% | $472K | -28% |
| 2025 | Q4 | 2024 | $1K | 1 | FRIENDS OF BRANDON CREIGHTON 100% | Digital 100% | $2.55M | — |
| 2025 | Q4 | 2026 | $58K | 15 | SUNUNU, JOHN E 58% | Digital 99% | $530K | -38% |
| 2026 | Q1 | 2026 | $111K | 28 | SUNUNU, JOHN E 20% | Digital 26% | $641K | -49% |
| 2026 | Q2 | 2026 | $336K | 37 | NGUYEN, CHI CHARLIE 41% | Digital 15% | $977K | +4% |
| 2026 | Q3 | 2026 | $278K | 19 | AFC VICTORY FUND 78% | Digital 78% | $1.26M | -59% |
Revenue by service category
No category revenue in this window.
Per-category breakdown · cycle-to-date
| Category | Total spend | Txns | Avg check | % of total | Top buyer · share | Last paid |
|---|---|---|---|---|---|---|
| Digital | $15,087,419 | 1,642 | $9K | 100.0% | WILLIAMS, ROGER 19% | 6w ago |
Client retention
Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.
7
Anchor clients 3+ cycles
$5,475,582 · 35% of revenue
14
Repeat clients 2 cycles
$3,078,433 · 19% of revenue
109
One-time clients 1 cycle
$7,267,667 · 46% of revenue
Top 7 anchor clients · all-time
| Client | Cycles | All-time spend | Txns | First paid | Last paid |
|---|---|---|---|---|---|
| WILLIAMS, ROGER | 3 | $2,826,173 | 48 | 2018-10-05 | 2022-04-01 |
| CHAVEZ-DEREMER, LORI | 3 | $1,185,357 | 123 | 2021-07-23 | 2025-01-16 |
| PAULINA LUNA, ANNA | 4 | $610,271 | 44 | 2020-07-07 | 2026-02-18 |
| REPUBLICAN PARTY OF KENTUCKY | 4 | $341,962 | 85 | 2019-07-03 | 2026-07-27 |
| BUCSHON, LARRY D. | 4 | $286,293 | 95 | 2017-07-12 | 2024-01-02 |
| DEFEND TEXAS FUND | 4 | $126,928 | 33 | 2019-09-30 | 2026-04-28 |
| GREEN, MARK DR. | 3 | $98,598 | 46 | 2017-11-08 | 2022-10-03 |
Geographic concentration
Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.
| State | Total spend | % of revenue | Clients | |
|---|---|---|---|---|
| TX | $4,041,910 | 32.3% | 22 | |
| OR | $1,332,338 | 10.6% | 6 | |
| FL | $1,311,296 | 10.5% | 5 | |
| WA | $921,482 | 7.4% | 6 | |
| DC | $919,830 | 7.4% | 8 | |
| AZ | $867,155 | 6.9% | 4 | |
| VA | $799,122 | 6.4% | 11 | |
| NM | $526,923 | 4.2% | 4 | |
| NV | $478,723 | 3.8% | 5 | |
| AK | $446,620 | 3.6% | 1 | |
| NJ | $440,208 | 3.5% | 10 | |
| MA | $425,136 | 3.4% | 3 |
Notable disbursements
5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.
| Reason | Date | Filer | Category | Purpose | Amount |
|---|---|---|---|---|---|
| Largest all-time | 2020-09-04 | PATIENTS FOR AFFORDABLE DRUGS ACTION | Digital | TV ADS | $553,057 |
| Largest all-time | 2018-10-05 | WILLIAMS, ROGER | Digital | MEDIA BUY, VIDEO PRODUCTION, DESIGN AND PRINTING | $381,028 |
| Largest all-time | 2020-10-06 | WILLIAMS, ROGER | Digital | MEDIA BUY | $342,695 |
| Largest all-time | 2022-10-13 | BATTLE BORN VALUES PAC | Digital | PREPAYMENT: MEDIA PRODUCTION / MEDIA PLACEMENT | $297,000 |
| Largest all-time | 2020-09-09 | WILLIAMS, ROGER | Digital | MEDIA BUY | $295,138 |
| Largest this cycle | 2026-07-27 | AFC VICTORY FUND | Digital | NON-TX IE-DIGITAL | $102,199 |
| Largest this cycle | 2026-07-21 | AFC VICTORY FUND | Digital | NON-TX IE-DIGITAL | $91,300 |
| Largest this cycle | 2026-05-20 | NGUYEN, CHI CHARLIE | — | COMMUNICATION - SOCIAL MEDIA | $63,000 |
| Largest this cycle | 2026-05-05 | NGUYEN, CHI CHARLIE | — | DIGITAL MEDIA ADS | $62,000 |
| Largest this cycle | 2025-04-02 | FINE, RANDY | Digital | DIGITAL CONSULTING | $60,500 |
| Recent | 2026-07-29 | AFC VICTORY FUND | Digital | NON-TX IE-DIGITAL | $11,358 |
| Recent | 2026-07-28 | OBERWEIS, JAMES MR. | — | ADVERTISING PRODUCTION | $1,444 |
| Recent | 2026-08-06 | AFC VICTORY FUND | Digital | NON-TX IE-DIGITAL | $1,342 |
| Recent | 2026-07-31 | AFC VICTORY FUND | Digital | NON-TX IE-DIGITAL | $540 |
| Recent | 2026-08-03 | AFC VICTORY FUND | Digital | NON-TX IE-DIGITAL | $504 |