FULL REACH MEDIA GROUP
FULL REACH MEDIA GROUP is a strategy & research vendor. In the 2025-2026 cycle FULL REACH MEDIA GROUP was paid $254.54M across 8 client committees, of which $253.41M flowed through Independent Expenditures rather than direct committee payments.
Part I Identity
Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.
Source split
| Schedule B direct committee payments |
$1,127,293 | 30 rows | 0.4% |
| Independent Expenditures money this entity spent supporting candidates, NOT a committee paying them |
$253,410,254 | 235 rows | 99.6% |
- Activity span ALL TIME
- Aug 31, 2020 → May 19, 2026
- spans 5.7 years
- Disbursements ALL TIME
- 30
- Schedule B + IE rows
- Client committees ALL TIME
- 8
- distinct payers
Part II Activity in selected window
One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.
Spend trajectory
Monthly spend to this vendor over the last 12 months.
Top buyers
Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.
No buyer activity in this window.
Top buyers last 3 months · top 3
| Filer | Total spend | Disbursements |
|---|---|---|
| TEXANS FOR A CONSERVATIVE MAJORITY C00542217 |
$1,446,083 IE $1,446,083 |
2 |
| AMERICA ONE C00728667 |
$200,000 IE $200,000 |
1 |
| ALABAMA CONSERVATIVES C00906685 |
$147,500 IE $147,500 |
3 |
Top buyers last 6 months · top 3
| Filer | Total spend | Disbursements |
|---|---|---|
| TEXANS FOR A CONSERVATIVE MAJORITY C00542217 |
$18,031,278 IE $18,011,278 · SB $20,000 |
20 |
| AMERICA ONE C00728667 |
$1,697,476 IE $1,697,476 |
8 |
| ALABAMA CONSERVATIVES C00906685 |
$940,545 IE $940,545 |
6 |
Top buyers last 12 months · top 3
| Filer | Total spend | Disbursements |
|---|---|---|
| TEXANS FOR A CONSERVATIVE MAJORITY C00542217 |
$28,543,693 IE $28,508,693 · SB $35,000 |
38 |
| AMERICA ONE C00728667 |
$2,288,276 IE $2,288,276 |
10 |
| ALABAMA CONSERVATIVES C00906685 |
$940,545 IE $940,545 |
6 |
Top buyers last 18 months · top 3
| Filer | Total spend | Disbursements |
|---|---|---|
| TEXANS FOR A CONSERVATIVE MAJORITY C00542217 |
$31,641,193 IE $31,591,193 · SB $50,000 |
44 |
| AMERICA ONE C00728667 |
$2,288,276 IE $2,288,276 |
10 |
| ALABAMA CONSERVATIVES C00906685 |
$940,545 IE $940,545 |
6 |
Top buyers last 24 months · top 5
| Filer | Total spend | Disbursements |
|---|---|---|
| PRESERVE AMERICA PAC C00878801 |
$82,683,358 IE $82,676,698 · SB $6,660 |
26 |
| TEXANS FOR A CONSERVATIVE MAJORITY C00542217 |
$31,641,193 IE $31,591,193 · SB $50,000 |
44 |
| AMERICA PAC C00879510 |
$5,055,653 IE $4,990,653 · SB $65,000 |
60 |
| AMERICA ONE C00728667 |
$2,288,276 IE $2,288,276 |
10 |
| ALABAMA CONSERVATIVES C00906685 |
$940,545 IE $940,545 |
6 |
By party
Revenue by party
| Party | Amount | % |
|---|---|---|
| Democratic | $0 | 0.00% |
| Republican | $243,247,776 | 95.56% |
| Non-partisan | $11,289,771 | 4.44% |
Part III Reference tables
Full all-time and cycle-to-date data.
Money flow through this vendor
Where their ad buys point
IE payers (left) → races the buys targeted (right) · independent-expenditure filings onlyNo activity in the last 1 months.
Cycle-over-cycle trajectory
current cycle earlier election cycle off-cycle year quarterly · 6 years
| Year | Q | Cycle | Total | Txns | Top buyer · share | Top category · share | Cum. (cycle) | YoY % |
|---|---|---|---|---|---|---|---|---|
| 2020 | Q3 | 2020 | $450K | 5 | DALE CRAFTS FOR CONGRESS 62% | Strategy & Research 100% | $450K | — |
| 2020 | Q4 | 2020 | $260K | 6 | DALE CRAFTS FOR CONGRESS 65% | Strategy & Research 100% | $710K | — |
| 2021 | Q3 | 2022 | $25K | 1 | GONZALEZ, ANTHONY E 100% | Strategy & Research 100% | $25K | — |
| 2021 | Q4 | 2022 | $600 | 1 | GONZALEZ, ANTHONY E 100% | Strategy & Research 100% | $26K | — |
| 2022 | Q1 | 2022 | $10K | 1 | LAWSON FOR CONGRESS 100% | Strategy & Research 100% | $36K | — |
| 2022 | Q2 | 2022 | $223K | 8 | LAWSON FOR CONGRESS 100% | Strategy & Research 100% | $259K | — |
| 2024 | Q3 | 2024 | $44K | 2 | PRESERVE AMERICA PAC 100% | Strategy & Research 100% | $44K | — |
| 2024 | Q4 | 2024 | $65K | 2 | AMERICA PAC 100% | Strategy & Research 100% | $109K | — |
| 2025 | Q3 | 2026 | $15K | 2 | TEXANS FOR A CONSERVATIVE M… 100% | Strategy & Research 100% | $15K | — |
| 2025 | Q4 | 2026 | $15K | 1 | TEXANS FOR A CONSERVATIVE M… 100% | Strategy & Research 100% | $30K | — |
| 2026 | Q1 | 2026 | $20K | 1 | TEXANS FOR A CONSERVATIVE M… 100% | Strategy & Research 100% | $50K | — |
Revenue by service category
No category revenue in this window.
No category revenue in this window.
| Category | Total spend | Txns | Avg check | % of total | Top buyer · share | Last paid |
|---|---|---|---|---|---|---|
| Strategy & Research | $1,127,293 | 30 | $38K | 100.0% | DALE CRAFTS FOR CONGRESS 40% | 5mo ago |
Client retention
Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.
Geographic concentration
Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.
| State | Total spend | % of revenue | Clients | |
|---|---|---|---|---|
| ME | $446,857 | 39.6% | 1 | |
| VA | $289,288 | 25.7% | 3 | |
| DC | $250,110 | 22.2% | 1 | |
| TX | $115,000 | 10.2% | 2 | |
| OH | $26,038 | 2.3% | 1 |
Notable disbursements
5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.
| Reason | Date | Filer | Category | Purpose | Amount |
|---|---|---|---|---|---|
| Largest all-time | 2020-09-21 | DALE CRAFTS FOR CONGRESS | Strategy & Research | PLACED MEDIA | $108,921 |
| Largest all-time | 2020-09-30 | DALE CRAFTS FOR CONGRESS | Strategy & Research | PLACED MEDIA | $107,697 |
| Largest all-time | 2020-10-14 | DALE CRAFTS FOR CONGRESS | Strategy & Research | PLACED MEDIA | $94,133 |
| Largest all-time | 2020-09-22 | NRCC | Strategy & Research | MEDIA | $87,691 |
| Largest all-time | 2020-09-29 | NRCC | Strategy & Research | MEDIA | $83,816 |
| Largest this cycle | 2026-02-27 | TEXANS FOR A CONSERVATIVE MAJORITY | Strategy & Research | RESEARCH CONSULTING | $20,000 |
| Largest this cycle | 2025-12-01 | TEXANS FOR A CONSERVATIVE MAJORITY | Strategy & Research | RESEARCH CONSULTING | $15,000 |
| Largest this cycle | 2025-07-15 | TEXANS FOR A CONSERVATIVE MAJORITY | Strategy & Research | RESEARCH CONSULTING | $10,000 |
| Largest this cycle | 2025-08-04 | TEXANS FOR A CONSERVATIVE MAJORITY | Strategy & Research | RESEARCH CONSULTING | $5,000 |
| Recent | 2024-10-24 | AMERICA PAC | Strategy & Research | MEDIA PRODUCTION | $19,500 |