Direct Persuasion Group, LLC

$16.80M 2025-2026 cycle

Direct Persuasion Group, LLC is a fundraising vendor. In the 2025-2026 cycle Direct Persuasion Group, LLC was paid $16.80M across 14 client committees, of which $530K flowed through Independent Expenditures rather than direct committee payments.

Fundraising ○ Slowing (~3mo since last)
Limited recent activity. Most recent disbursement to this vendor was 3 months ago (Mar 3, 2026). Charts below reflect cycle-to-date totals; the recent windows may be sparse.

Part I Identity

Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.

Source split

$16.80M = $16.27M (Schedule B) + $530K (Independent Expenditures)
Schedule B
direct committee payments		 $16,268,658 304 rows 96.8%
Independent Expenditures
money this entity spent supporting candidates, NOT a committee paying them		 $530,000 11 rows 3.2%
Activity span ALL TIME
Mar 27, 2017 → Mar 3, 2026
spans 8.9 years
Disbursements ALL TIME
304
Schedule B + IE rows
Client committees ALL TIME
14
distinct payers

Part II Activity in selected window

One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.

Spend trajectory

Monthly spend to this vendor over the last 12 months.

Apr 2025 Mar 2026
$369K across 12 months
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Top buyers

Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.

No buyer activity in this window.

No buyer activity in this window.

VIEW 1 DIAGRAM DECORATIVE

Top buyers last 6 months · top 2

BOEBERT, LAUREN $51K Digital · 5 txns REPUBLICAN NATIONAL COMMITTEE $20K Fundraising · 3 txns DP Direct Persuasion Group, LLC
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
BOEBERT, LAUREN
CO · House REP
 $50,540 5
REPUBLICAN NATIONAL COMMITTEE
C00003418
 $20,376 3
View all buyers in research · last 6 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 12 months · top 2

REPUBLICAN NATIONAL COMMITTEE $146K Media · 10 txns BOEBERT, LAUREN $113K Digital · 12 txns DP Direct Persuasion Group, LLC
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
REPUBLICAN NATIONAL COMMITTEE
C00003418
 $146,328 10
BOEBERT, LAUREN
CO · House REP
 $113,075 12
View all buyers in research · last 12 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 18 months · top 4

BOEBERT, LAUREN $218K Digital · 19 txns REPUBLICAN NATIONAL COMMITTEE $179K Media · 12 txns CALIFORNIA REPUBLICAN PARTY FEDERAL A… $7K Digital · 2 txns GOOD FOR AMERICA VICTORY COMMITTEE $3K Digital · 4 txns DP Direct Persuasion Group, LLC
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
BOEBERT, LAUREN
CO · House REP
 $217,831 19
REPUBLICAN NATIONAL COMMITTEE
C00003418
 $179,169 12
CALIFORNIA REPUBLICAN PARTY FEDERAL ACCT.
C00140590
 $7,167 2
GOOD FOR AMERICA VICTORY COMMITTEE
C00817601
 $3,299 4
View all buyers in research · last 18 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 24 months · top 9

BOEBERT, LAUREN $674K Fundraising · 29 txns REPUBLICAN NATIONAL COMMITTEE $334K Fundraising · 14 txns CALIFORNIA REPUBLICAN PARTY FEDERAL A… $35K Fundraising · 7 txns WELLS, BILL D. $12K Fundraising · 6 txns SERRANO GLASSNER, CHRISTINE $8K Fundraising · 2 txns GOOD, ROBERT G. HON. $8K Fundraising · 2 txns TRUMP, DONALD J. $5K Fundraising · 1 txn GOOD FOR AMERICA VICTORY COMMITTEE $3K Digital · 4 txns C00853200 $297 Fundraising · 1 txn DP Direct Persuasion Group, LLC
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
BOEBERT, LAUREN
CO · House REP
 $673,619 29
REPUBLICAN NATIONAL COMMITTEE
C00003418
 $334,221 14
CALIFORNIA REPUBLICAN PARTY FEDERAL ACCT.
C00140590
 $34,861 7
WELLS, BILL D.
CA · House REP
 $11,978 6
SERRANO GLASSNER, CHRISTINE
NJ · Senate REP
 $8,033 2
GOOD, ROBERT G. HON.
VA · House REP
 $7,500 2
TRUMP, DONALD J.
US · President REP
 $5,276 1
GOOD FOR AMERICA VICTORY COMMITTEE
C00817601
 $3,299 4
C00853200
C00853200
 $297 1
View all buyers in research · last 24 mo →

By party

Revenue by party

100% R
D · 0%
R · 100%
PartyAmount%
Democratic $0 0.00%
Republican $15,401,452 91.68%
Non-partisan $1,397,206 8.32%

Part III Reference tables

Full all-time and cycle-to-date data.

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Cycle-over-cycle trajectory

2017201820192020202120222023202420252026 Q1 2017 (2018 cycle): $150KQ2 2017 (2018 cycle): $53KQ3 2017 (2018 cycle): $343KQ4 2017 (2018 cycle): $480KQ1 2018 (2018 cycle): $36KQ2 2018 (2018 cycle): $281KQ3 2018 (2018 cycle): $60KQ4 2018 (2018 cycle): $5.77MQ1 2019 (2020 cycle): $89KQ2 2019 (2020 cycle): $100KQ3 2019 (2018 cycle): $11KQ3 2019 (2020 cycle): $331KQ4 2019 (2018 cycle): $24KQ4 2019 (2020 cycle): $767KQ1 2020 (2020 cycle): $297KQ2 2020 (2020 cycle): $233Q1 2021 (2022 cycle): $342Q2 2021 (2020 cycle): $4KQ2 2021 (2022 cycle): $251KQ3 2021 (2022 cycle): $987KQ4 2021 (2022 cycle): $1.09MQ1 2022 (2022 cycle): $890KQ2 2022 (2022 cycle): $694KQ3 2022 (2022 cycle): $892KQ4 2022 (2022 cycle): $609KQ1 2023 (2024 cycle): $212KQ2 2023 (2024 cycle): $106KQ3 2023 (2024 cycle): $128KQ4 2023 (2024 cycle): $165KQ1 2024 (2024 cycle): $216KQ2 2024 (2024 cycle): $429KQ3 2024 (2024 cycle): $197KQ4 2024 (2024 cycle): $203KQ1 2025 (2026 cycle): $33KQ2 2025 (2026 cycle): $136KQ3 2025 (2026 cycle): $97KQ4 2025 (2026 cycle): $99KQ1 2026 (2026 cycle): $38K Q1Q3Q1Q3Q1Q3Q4Q1Q1Q2Q4Q2Q4Q2Q4Q2Q4Q2Q4Q1 $5.77M

current cycle earlier election cycle off-cycle year quarterly · 10 years

Per-quarter totals
Year Q Cycle Total Txns Top buyer · share Top category · share Cum. (cycle) YoY %
2017 Q1 2018 $150K 1 REPUBLICAN NATIONAL COMMITT… 100% Fundraising 100% $150K —
2017 Q2 2018 $53K 3 REPUBLICAN NATIONAL COMMITT… 100% Fundraising 100% $203K —
2017 Q3 2018 $343K 8 REPUBLICAN NATIONAL COMMITT… 100% Fundraising 100% $546K —
2017 Q4 2018 $480K 5 REPUBLICAN NATIONAL COMMITT… 100% Fundraising 100% $1.03M —
2018 Q1 2018 $36K 3 REPUBLICAN NATIONAL COMMITT… 100% Fundraising 100% $1.06M —
2018 Q2 2018 $281K 7 REPUBLICAN NATIONAL COMMITT… 100% Fundraising 100% $1.34M —
2018 Q3 2018 $60K 3 REPUBLICAN NATIONAL COMMITT… 100% Fundraising 100% $1.4M —
2018 Q4 2018 $5.77M 5 REPUBLICAN NATIONAL COMMITT… 100% Fundraising 100% $7.17M —
2019 Q1 2020 $89K 3 REPUBLICAN NATIONAL COMMITT… 100% Fundraising 100% $89K -40%
2019 Q2 2020 $100K 1 REPUBLICAN NATIONAL COMMITT… 100% Fundraising 100% $189K +90%
2019 Q3 2018 $11K 1 810163 100% Fundraising 100% $7.18M —
2019 Q3 2020 $331K 5 REPUBLICAN NATIONAL COMMITT… 100% Fundraising 100% $521K -3%
2019 Q4 2018 $24K 2 810163 100% Fundraising 100% $7.21M —
2019 Q4 2020 $767K 6 REPUBLICAN NATIONAL COMMITT… 100% Fundraising 100% $1.29M +60%
2020 Q1 2020 $297K 4 REPUBLICAN NATIONAL COMMITT… 88% Fundraising 100% $1.58M +728%
2020 Q2 2020 $233 1 810163 100% Fundraising 100% $1.58M -100%
2021 Q1 2022 $342 1 NRSC 100% Fundraising 100% $342 -100%
2021 Q2 2020 $4K 1 810163 100% Fundraising 100% $1.59M —
2021 Q2 2022 $251K 12 REPUBLICAN NATIONAL COMMITT… 70% Fundraising 100% $251K +151%
2021 Q3 2022 $987K 18 NRSC 69% Fundraising 100% $1.24M +198%
2021 Q4 2022 $1.09M 19 NRSC 71% Fundraising 100% $2.33M +43%
2022 Q1 2022 $890K 14 NRSC 72% Fundraising 100% $3.22M +200%
2022 Q2 2022 $694K 17 SCOTT, RICK SEN 49% Fundraising 100% $3.92M +298141%
2022 Q3 2022 $892K 19 TRUMP SAVE AMERICA JOINT FU… 68% Fundraising 100% $4.81M —
2022 Q4 2022 $609K 17 TRUMP SAVE AMERICA JOINT FU… 46% Fundraising 100% $5.42M —
2023 Q1 2024 $212K 10 STEFANIK, ELISE M. 55% Fundraising 100% $212K +61881%
2023 Q2 2024 $106K 5 REPUBLICAN NATIONAL COMMITT… 85% Fundraising 100% $318K -58%
2023 Q3 2024 $128K 6 REPUBLICAN NATIONAL COMMITT… 71% Fundraising 100% $446K -87%
2023 Q4 2024 $165K 8 REPUBLICAN NATIONAL COMMITT… 54% Fundraising 100% $611K -85%
2024 Q1 2024 $216K 14 WELLS, BILL D. 59% Fundraising 100% $827K -76%
2024 Q2 2024 $429K 23 BOEBERT, LAUREN 43% Fundraising 100% $1.26M -38%
2024 Q3 2024 $197K 13 BOEBERT, LAUREN 86% Fundraising 100% $1.45M -78%
2024 Q4 2024 $203K 10 BOEBERT, LAUREN 87% Fundraising 100% $1.66M -67%
2025 Q1 2026 $33K 6 BOEBERT, LAUREN 76% Digital 100% $33K -84%
2025 Q2 2026 $136K 10 BOEBERT, LAUREN 59% Digital 61% $169K +28%
2025 Q3 2026 $97K 6 REPUBLICAN NATIONAL COMMITT… 66% Media 66% $266K -24%
2025 Q4 2026 $99K 10 REPUBLICAN NATIONAL COMMITT… 56% Media 45% $365K -40%
2026 Q1 2026 $38K 4 BOEBERT, LAUREN 82% Digital 82% $402K -83%
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Revenue by service category

No category revenue in this window.

No category revenue in this window.

Revenue by service category

last 6 months · hover bars for cycle context
Digital — cycle-to-date Total: $223K across 24 disbursements (avg $9K/check) Top buyer: BOEBERT, LAUREN (95% of category) Last paid: 3mo ago · no prior-cycle baseline Digital $51K Fundraising — cycle-to-date Total: $15.85M across 271 disbursements (avg $58K/check) Top buyer: REPUBLICAN NATIONAL COMMITTEE (66% of category) Last paid: 4mo ago · +857% vs prior cycle Fundraising $12K Media — cycle-to-date Total: $161K across 9 disbursements (avg $18K/check) Top buyer: REPUBLICAN NATIONAL COMMITTEE (100% of category) Last paid: 5mo ago · no prior-cycle baseline Media $9K

Revenue by service category

last 12 months · hover bars for cycle context
Media — cycle-to-date Total: $161K across 9 disbursements (avg $18K/check) Top buyer: REPUBLICAN NATIONAL COMMITTEE (100% of category) Last paid: 5mo ago · no prior-cycle baseline Media $128K Digital — cycle-to-date Total: $223K across 24 disbursements (avg $9K/check) Top buyer: BOEBERT, LAUREN (95% of category) Last paid: 3mo ago · no prior-cycle baseline Digital $113K Fundraising — cycle-to-date Total: $15.85M across 271 disbursements (avg $58K/check) Top buyer: REPUBLICAN NATIONAL COMMITTEE (66% of category) Last paid: 4mo ago · +857% vs prior cycle Fundraising $18K

Revenue by service category

last 18 months · hover bars for cycle context
Digital — cycle-to-date Total: $223K across 24 disbursements (avg $9K/check) Top buyer: BOEBERT, LAUREN (95% of category) Last paid: 3mo ago · no prior-cycle baseline Digital $223K Media — cycle-to-date Total: $161K across 9 disbursements (avg $18K/check) Top buyer: REPUBLICAN NATIONAL COMMITTEE (100% of category) Last paid: 5mo ago · no prior-cycle baseline Media $161K Fundraising — cycle-to-date Total: $15.85M across 271 disbursements (avg $58K/check) Top buyer: REPUBLICAN NATIONAL COMMITTEE (66% of category) Last paid: 4mo ago · +857% vs prior cycle Fundraising $23K

Revenue by service category

last 24 months · hover bars for cycle context
Fundraising — cycle-to-date Total: $15.85M across 271 disbursements (avg $58K/check) Top buyer: REPUBLICAN NATIONAL COMMITTEE (66% of category) Last paid: 4mo ago · +857% vs prior cycle Fundraising $695K Digital — cycle-to-date Total: $223K across 24 disbursements (avg $9K/check) Top buyer: BOEBERT, LAUREN (95% of category) Last paid: 3mo ago · no prior-cycle baseline Digital $223K Media — cycle-to-date Total: $161K across 9 disbursements (avg $18K/check) Top buyer: REPUBLICAN NATIONAL COMMITTEE (100% of category) Last paid: 5mo ago · no prior-cycle baseline Media $161K
Per-category breakdown · cycle-to-date
Category Total spend Txns Avg check % of total Top buyer · share Last paid
Fundraising $15,852,666 271 $58K 97.6% REPUBLICAN NATIONAL COMMITT… 66% 4mo ago
Digital $223,297 24 $9K 1.4% BOEBERT, LAUREN 95% 3mo ago
Media $161,095 9 $18K 1.0% REPUBLICAN NATIONAL COMMITT… 100% 5mo ago
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Client retention

Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.

1
Anchor clients 3+ cycles
$10,729,360 · 66% of revenue
6
Repeat clients 2 cycles
$4,942,429 · 30% of revenue
7
One-time clients 1 cycle
$596,869 · 4% of revenue
Top 1 anchor clients · all-time
Client Cycles All-time spend Txns First paid Last paid
REPUBLICAN NATIONAL COMMITTEE 5 $10,729,360 135 2017-03-27 2026-01-30
#

Geographic concentration

Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.

State   Total spend % of revenue Clients
DC
$13,171,932 81.0% 2
VA
$1,327,462 8.2% 4
CO
$746,477 4.6% 1
NY
$371,619 2.3% 1
FL
$337,000 2.1% 1
CA
$285,837 1.8% 3
NJ
$28,033 0.2% 1
Unknown
$297 0.0% 1
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Notable disbursements

5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.

Reason Date Filer Category Purpose Amount
Largest all-time 2018-10-30 REPUBLICAN NATIONAL COMMITTEE Fundraising MEDIA SERVICES / CONSULTING $2,250,000
Largest all-time 2018-10-17 REPUBLICAN NATIONAL COMMITTEE Fundraising MEDIA SERVICES / CONSULTING $1,970,000
Largest all-time 2018-11-05 REPUBLICAN NATIONAL COMMITTEE Fundraising MEDIA SERVICES / CONSULTING $792,517
Largest all-time 2018-11-26 REPUBLICAN NATIONAL COMMITTEE Fundraising MEDIA SERVICES / CONSULTING $608,000
Largest all-time 2021-08-23 NRSC Fundraising ADVERTISING $349,683
Largest this cycle 2025-05-27 BOEBERT, LAUREN Digital DIGITAL FUNDRAISING $37,008
Largest this cycle 2025-09-10 REPUBLICAN NATIONAL COMMITTEE Media MEDIA SERVICES / CONSULTING $27,407
Largest this cycle 2025-04-29 BOEBERT, LAUREN Digital DIGITAL FUNDRAISING $25,748
Largest this cycle 2025-08-12 BOEBERT, LAUREN Digital DIGITAL FUNDRAISING $21,746
Largest this cycle 2025-10-22 REPUBLICAN NATIONAL COMMITTEE Media MEDIA SERVICES / CONSULTING $20,173
Recent 2026-03-03 BOEBERT, LAUREN Digital DIGITAL FUNDRAISING $14,091
Recent 2026-01-12 BOEBERT, LAUREN Digital DIGITAL FUNDRAISING $10,056
Recent 2026-01-30 REPUBLICAN NATIONAL COMMITTEE Fundraising LIST ACQUISITION $6,880
Recent 2026-02-13 BOEBERT, LAUREN Digital DIGITAL FUNDRAISING $6,644
Recent 2025-12-17 REPUBLICAN NATIONAL COMMITTEE Fundraising LIST ACQUISITION $4,786
View all disbursements in research →
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See all 304 disbursements →