David Penaloza

$1.80M 2025-2026 cycle

David Penaloza is a political services vendor. In the 2025-2026 cycle David Penaloza was paid $1.80M across 6 client committees.

○ Slowing (~3mo since last)

Part I Identity

Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.

Activity span ALL TIME
Apr 25, 2026 → May 29, 2026
spans 1 months
Disbursements ALL TIME
40
Schedule B rows
Client committees ALL TIME
6
distinct payers

Part II Activity in selected window

One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.

Spend trajectory

Monthly spend to this vendor over the last 12 months.

Jun 2025 May 2026
$1.80M across 12 months
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Top buyers

Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.

No buyer activity in this window.

VIEW 1 DIAGRAM DECORATIVE

Top buyers last 3 months · top 6

GROW CALIFORNIA $516K Media · 3 txns PENALOZA FOR ASSEMBLY 2026 FIGHTING F… $279K Other / Unclassified · 3 txns 911819 $115K Print & Mail · 1 txn PENALOZA FOR ASSEMBLY 2026; DAVID $62K Strategy & Research · 3 txns DAVITA PATIENT PROTECTION COMMITTEE $57K — · 4 txns CALIFORNIA ALLIANCE OF FAMILY OWNED B… $44K Print & Mail · 4 txns DP David Penaloza
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 6 months · top 6

GROW CALIFORNIA $915K Media · 10 txns PENALOZA FOR ASSEMBLY 2026 FIGHTING F… $518K Strategy & Research · 6 txns 911819 $115K Print & Mail · 1 txn DAVITA PATIENT PROTECTION COMMITTEE $99K Print & Mail · 7 txns CALIFORNIA ALLIANCE OF FAMILY OWNED B… $93K Print & Mail · 13 txns PENALOZA FOR ASSEMBLY 2026; DAVID $62K Strategy & Research · 3 txns DP David Penaloza
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 12 months · top 6

GROW CALIFORNIA $915K Media · 10 txns PENALOZA FOR ASSEMBLY 2026 FIGHTING F… $518K Strategy & Research · 6 txns 911819 $115K Print & Mail · 1 txn DAVITA PATIENT PROTECTION COMMITTEE $99K Print & Mail · 7 txns CALIFORNIA ALLIANCE OF FAMILY OWNED B… $93K Print & Mail · 13 txns PENALOZA FOR ASSEMBLY 2026; DAVID $62K Strategy & Research · 3 txns DP David Penaloza
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 18 months · top 6

GROW CALIFORNIA $915K Media · 10 txns PENALOZA FOR ASSEMBLY 2026 FIGHTING F… $518K Strategy & Research · 6 txns 911819 $115K Print & Mail · 1 txn DAVITA PATIENT PROTECTION COMMITTEE $99K Print & Mail · 7 txns CALIFORNIA ALLIANCE OF FAMILY OWNED B… $93K Print & Mail · 13 txns PENALOZA FOR ASSEMBLY 2026; DAVID $62K Strategy & Research · 3 txns DP David Penaloza
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 24 months · top 6

GROW CALIFORNIA $915K Media · 10 txns PENALOZA FOR ASSEMBLY 2026 FIGHTING F… $518K Strategy & Research · 6 txns 911819 $115K Print & Mail · 1 txn DAVITA PATIENT PROTECTION COMMITTEE $99K Print & Mail · 7 txns CALIFORNIA ALLIANCE OF FAMILY OWNED B… $93K Print & Mail · 13 txns PENALOZA FOR ASSEMBLY 2026; DAVID $62K Strategy & Research · 3 txns DP David Penaloza

By party

PartyAmount%
Democratic $0 0.00%
Republican $0 0.00%
Non-partisan $1,801,396 100.00%

Part III Reference tables

Full all-time and cycle-to-date data.

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Cycle-over-cycle trajectory

2026 Q2 2026 (2026 cycle): $1.8M Q2 $1.8M

current cycle earlier election cycle off-cycle year quarterly · 1 year

Per-quarter totals
Year Q Cycle Total Txns Top buyer · share Top category · share Cum. (cycle) YoY %
2026 Q2 2026 $1.8M 40 GROW CALIFORNIA 51% Media 49% $1.8M
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Revenue by service category

No category revenue in this window.

Revenue by service category

last 3 months · hover bars for cycle context
Media — cycle-to-date Total: $883K across 7 disbursements (avg $126K/check) Top buyer: GROW CALIFORNIA (100% of category) Last paid: 2mo ago · no prior-cycle baseline Media $516K Print & Mail — cycle-to-date Total: $257K across 13 disbursements (avg $20K/check) Top buyer: 911819 (45% of category) Last paid: 2mo ago · no prior-cycle baseline Print & Mail $181K Strategy & Research — cycle-to-date Total: $125K across 9 disbursements (avg $14K/check) Top buyer: PENALOZA FOR ASSEMBLY 2026; DAVID (32% of category) Last paid: 3mo ago · no prior-cycle baseline Strategy & Research $39K

Revenue by service category

last 6 months · hover bars for cycle context
Media — cycle-to-date Total: $883K across 7 disbursements (avg $126K/check) Top buyer: GROW CALIFORNIA (100% of category) Last paid: 2mo ago · no prior-cycle baseline Media $883K Print & Mail — cycle-to-date Total: $257K across 13 disbursements (avg $20K/check) Top buyer: 911819 (45% of category) Last paid: 2mo ago · no prior-cycle baseline Print & Mail $257K Strategy & Research — cycle-to-date Total: $125K across 9 disbursements (avg $14K/check) Top buyer: PENALOZA FOR ASSEMBLY 2026; DAVID (32% of category) Last paid: 3mo ago · no prior-cycle baseline Strategy & Research $125K Admin & Office — cycle-to-date Total: $446 across 1 disbursements (avg $446/check) Top buyer: CALIFORNIA ALLIANCE OF FAMILY OWNED BUSINESSES PAC (100% of category) Last paid: 3mo ago · no prior-cycle baseline Admin & Office $446 Software & Tech — cycle-to-date Total: $385 across 1 disbursements (avg $385/check) Top buyer: CALIFORNIA ALLIANCE OF FAMILY OWNED BUSINESSES PAC (100% of category) Last paid: 3mo ago · no prior-cycle baseline Software & Tech $385

Revenue by service category

last 12 months · hover bars for cycle context
Media — cycle-to-date Total: $883K across 7 disbursements (avg $126K/check) Top buyer: GROW CALIFORNIA (100% of category) Last paid: 2mo ago · no prior-cycle baseline Media $883K Print & Mail — cycle-to-date Total: $257K across 13 disbursements (avg $20K/check) Top buyer: 911819 (45% of category) Last paid: 2mo ago · no prior-cycle baseline Print & Mail $257K Strategy & Research — cycle-to-date Total: $125K across 9 disbursements (avg $14K/check) Top buyer: PENALOZA FOR ASSEMBLY 2026; DAVID (32% of category) Last paid: 3mo ago · no prior-cycle baseline Strategy & Research $125K Admin & Office — cycle-to-date Total: $446 across 1 disbursements (avg $446/check) Top buyer: CALIFORNIA ALLIANCE OF FAMILY OWNED BUSINESSES PAC (100% of category) Last paid: 3mo ago · no prior-cycle baseline Admin & Office $446 Software & Tech — cycle-to-date Total: $385 across 1 disbursements (avg $385/check) Top buyer: CALIFORNIA ALLIANCE OF FAMILY OWNED BUSINESSES PAC (100% of category) Last paid: 3mo ago · no prior-cycle baseline Software & Tech $385

Revenue by service category

last 18 months · hover bars for cycle context
Media — cycle-to-date Total: $883K across 7 disbursements (avg $126K/check) Top buyer: GROW CALIFORNIA (100% of category) Last paid: 2mo ago · no prior-cycle baseline Media $883K Print & Mail — cycle-to-date Total: $257K across 13 disbursements (avg $20K/check) Top buyer: 911819 (45% of category) Last paid: 2mo ago · no prior-cycle baseline Print & Mail $257K Strategy & Research — cycle-to-date Total: $125K across 9 disbursements (avg $14K/check) Top buyer: PENALOZA FOR ASSEMBLY 2026; DAVID (32% of category) Last paid: 3mo ago · no prior-cycle baseline Strategy & Research $125K Admin & Office — cycle-to-date Total: $446 across 1 disbursements (avg $446/check) Top buyer: CALIFORNIA ALLIANCE OF FAMILY OWNED BUSINESSES PAC (100% of category) Last paid: 3mo ago · no prior-cycle baseline Admin & Office $446 Software & Tech — cycle-to-date Total: $385 across 1 disbursements (avg $385/check) Top buyer: CALIFORNIA ALLIANCE OF FAMILY OWNED BUSINESSES PAC (100% of category) Last paid: 3mo ago · no prior-cycle baseline Software & Tech $385

Revenue by service category

last 24 months · hover bars for cycle context
Media — cycle-to-date Total: $883K across 7 disbursements (avg $126K/check) Top buyer: GROW CALIFORNIA (100% of category) Last paid: 2mo ago · no prior-cycle baseline Media $883K Print & Mail — cycle-to-date Total: $257K across 13 disbursements (avg $20K/check) Top buyer: 911819 (45% of category) Last paid: 2mo ago · no prior-cycle baseline Print & Mail $257K Strategy & Research — cycle-to-date Total: $125K across 9 disbursements (avg $14K/check) Top buyer: PENALOZA FOR ASSEMBLY 2026; DAVID (32% of category) Last paid: 3mo ago · no prior-cycle baseline Strategy & Research $125K Admin & Office — cycle-to-date Total: $446 across 1 disbursements (avg $446/check) Top buyer: CALIFORNIA ALLIANCE OF FAMILY OWNED BUSINESSES PAC (100% of category) Last paid: 3mo ago · no prior-cycle baseline Admin & Office $446 Software & Tech — cycle-to-date Total: $385 across 1 disbursements (avg $385/check) Top buyer: CALIFORNIA ALLIANCE OF FAMILY OWNED BUSINESSES PAC (100% of category) Last paid: 3mo ago · no prior-cycle baseline Software & Tech $385
Per-category breakdown · cycle-to-date
Category Total spend Txns Avg check % of total Top buyer · share Last paid
Media $882,843 7 $126K 68.2% GROW CALIFORNIA 100% 2mo ago
Print & Mail $256,901 13 $20K 19.9% 911819 45% 2mo ago
Strategy & Research $124,617 9 $14K 9.6% PENALOZA FOR ASSEMBLY 2026;… 32% 3mo ago
Other / Unclassified $29,000 1 $29K 2.2% PENALOZA FOR ASSEMBLY 2026 … 100% 2mo ago
Admin & Office $446 1 $446 0.0% CALIFORNIA ALLIANCE OF FAMI… 100% 3mo ago
Software & Tech $385 1 $385 0.0% CALIFORNIA ALLIANCE OF FAMI… 100% 3mo ago
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Client retention

Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.

0
Anchor clients 3+ cycles
$0 · 0% of revenue
0
Repeat clients 2 cycles
$0 · 0% of revenue
6
One-time clients 1 cycle
$1,801,396 · 100% of revenue
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Geographic concentration

Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.

State   Total spend % of revenue Clients
CA
$1,801,396 100.0% 6
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Notable disbursements

5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.

Reason Date Filer Category Purpose Amount
Largest all-time 2026-05-26 GROW CALIFORNIA Media TELEVISION/DIGITAL ADS $370,407
Largest all-time 2026-05-20 PENALOZA FOR ASSEMBLY 2026 FIGHTING FOR LOWER PRICES, A COALITION OF CALIFORNIA EMPLOYERS, INSURANCE, ENERGY AND HEALTH CARE PROVIDERS; FOCUSED ON AFFORDABILITY, SUPPORTING DAVID SAL, CNS, PHO $200,000
Largest all-time 2026-05-05 GROW CALIFORNIA Media TELEVISION ADS $182,363
Largest all-time 2026-04-30 GROW CALIFORNIA Media TELEVISION ADS $138,863
Largest all-time 2026-05-23 GROW CALIFORNIA Media DIGITAL/TELEVISION ADS $131,885
Recent 2026-05-29 PENALOZA FOR ASSEMBLY 2026 FIGHTING FOR LOWER PRICES, A COALITION OF CALIFORNIA EMPLOYERS, INSURANCE, ENERGY AND HEALTH CARE PROVIDERS; FOCUSED ON AFFORDABILITY, SUPPORTING DAVID SAL, CNS, PHO $50,000
Recent 2026-05-26 DAVITA PATIENT PROTECTION COMMITTEE LIT $15,689
Recent 2026-05-26 DAVITA PATIENT PROTECTION COMMITTEE LIT $12,988
Recent 2026-05-26 CALIFORNIA ALLIANCE OF FAMILY OWNED BUSINESSES PAC Print & Mail MAILER $7,374
3 raw FEC name variants collapsed into this canonical entity
See all 40 disbursements →