COUNTERPOINT MESSAGING, LLC
$4.85M
2025-2026 cycle
COUNTERPOINT MESSAGING, LLC is a digital vendor. In the 2025-2026 cycle COUNTERPOINT MESSAGING, LLC was paid $4.85M across 37 client committees, of which $673K flowed through Independent Expenditures rather than direct committee payments.
Part I Identity
Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.
Source split
$4.85M
=
$4.17M
(Schedule B)
+
$673K
(Independent Expenditures)
| Schedule B direct committee payments |
$4,172,802 | 152 rows | 86.1% |
| Independent Expenditures money this entity spent supporting candidates, NOT a committee paying them |
$672,987 | 28 rows | 13.9% |
- Activity span ALL TIME
- Jan 15, 2018 → Oct 28, 2025
- spans 7.8 years
- Disbursements ALL TIME
- 152
- Schedule B + IE rows
- Client committees ALL TIME
- 37
- distinct payers
Part II Activity in selected window
One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.
Spend trajectory
Monthly spend to this vendor over the last 12 months.
Nov 2024
Oct 2025
$36K
across 12 months
Top buyers
Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.
No buyer activity in this window.
No buyer activity in this window.
No buyer activity in this window.
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 12 months · top 1
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| THE REAL ESTATE COUNCIL OF AUSTIN BUSINESS M PAC 00027579 |
$13,354 | 3 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 18 months · top 1
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| THE REAL ESTATE COUNCIL OF AUSTIN BUSINESS M PAC 00027579 |
$13,354 | 3 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 24 months · top 7
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| THE REAL ESTATE COUNCIL OF AUSTIN ADVANCING DEMOCRACY PAC 00083043 |
$49,707 | 7 |
| STEBBINS FOR JUDGE 2024; JOHNENE LINDA 1464389 |
$15,000 | 1 |
| THE REAL ESTATE COUNCIL OF AUSTIN BUSINESS M PAC 00027579 |
$13,354 | 3 |
| ROSE FOR JUDGE 2024; RENEE 1464029 |
$10,000 | 1 |
| MAC FOR JUDGE 2024; STEVEN YEE JAK 1458578 |
$10,000 | 1 |
| BOSS UP PAC C00840587 |
$10,000 | 1 |
| C00858647 C00858647 |
$7,686 | 1 |
By party
Revenue by party
D · 100%
R · 0%
| Party | Amount | % |
|---|---|---|
| Democratic | $1,515,986 | 31.28% |
| Republican | $4,645 | 0.10% |
| Non-partisan | $3,325,157 | 68.62% |
Part III Reference tables
Full all-time and cycle-to-date data.
Cycle-over-cycle trajectory
current cycle earlier election cycle off-cycle year quarterly · 8 years
Per-quarter totals
| Year | Q | Cycle | Total | Txns | Top buyer · share | Top category · share | Cum. (cycle) | YoY % |
|---|---|---|---|---|---|---|---|---|
| 2018 | Q1 | 2018 | $20K | 3 | C00662213 45% | Digital 100% | $20K | — |
| 2018 | Q2 | 2018 | $26K | 5 | THE REAL ESTATE COUNCIL OF … 79% | Digital 100% | $46K | — |
| 2018 | Q3 | 2018 | $90K | 6 | C00662213 43% | Digital 100% | $136K | — |
| 2018 | Q4 | 2018 | $20K | 2 | THE REAL ESTATE COUNCIL OF … 100% | Digital 100% | $156K | — |
| 2019 | Q1 | 2018 | $6K | 1 | THE REAL ESTATE COUNCIL OF … 100% | Digital 100% | $162K | — |
| 2019 | Q3 | 2018 | $12K | 2 | THE REAL ESTATE COUNCIL OF … 100% | Digital 100% | $174K | — |
| 2019 | Q4 | 2018 | $26K | 2 | THE REAL ESTATE COUNCIL OF … 100% | Digital 100% | $200K | — |
| 2020 | Q1 | 2020 | $837K | 12 | BEATTY, JOYCE 97% | Digital 100% | $837K | +4086% |
| 2020 | Q2 | 2020 | $214K | 5 | BEATTY, JOYCE 64% | Digital 100% | $1.05M | +714% |
| 2020 | Q3 | 2020 | $589K | 20 | C00373464 59% | Digital 100% | $1.64M | +555% |
| 2020 | Q4 | 2020 | $1.29M | 21 | C00373464 34% | Digital 100% | $2.93M | +6310% |
| 2021 | Q1 | 2020 | $5K | 1 | THE REAL ESTATE COUNCIL OF … 100% | Digital 100% | $2.93M | -25% |
| 2021 | Q2 | 2020 | $5K | 1 | THE REAL ESTATE COUNCIL OF … 100% | Digital 100% | $2.94M | — |
| 2021 | Q3 | 2020 | $5K | 1 | THE REAL ESTATE COUNCIL OF … 100% | Digital 100% | $2.94M | -63% |
| 2021 | Q4 | 2020 | $5K | 1 | THE REAL ESTATE COUNCIL OF … 100% | Digital 100% | $2.95M | -79% |
| 2022 | Q1 | 2022 | $6K | 1 | THE REAL ESTATE COUNCIL OF … 100% | Digital 100% | $6K | -99% |
| 2022 | Q2 | 2022 | $108K | 12 | GELFOUND FOR JUDGE 2022; CO… 28% | Digital 82% | $114K | -49% |
| 2022 | Q3 | 2022 | $286K | 16 | C00720912 90% | Digital 100% | $401K | -51% |
| 2022 | Q4 | 2022 | $100K | 7 | HERRERO ABEL HONORABLE 94% | Digital 100% | $501K | -92% |
| 2023 | Q2 | 2022 | $14K | 1 | MAKING GOVERNMENT WORK 100% | Digital 100% | $515K | +211% |
| 2023 | Q2 | 2024 | $15K | 1 | THE PRINCIPLES PROJECT 100% | Digital 100% | $15K | — |
| 2023 | Q3 | 2024 | $4K | 1 | TENNESSEE DEMOCRATIC PARTY 100% | Digital 100% | $19K | — |
| 2023 | Q4 | 2024 | $8K | 1 | THE PRINCIPLES PROJECT 100% | Digital 100% | $26K | — |
| 2024 | Q1 | 2024 | $236K | 6 | PATEL, BHAVINI 100% | Digital 100% | $262K | +3828% |
| 2024 | Q2 | 2024 | $141K | 9 | PATEL, BHAVINI 57% | Digital 100% | $403K | +30% |
| 2024 | Q3 | 2024 | $32K | 4 | THE REAL ESTATE COUNCIL OF … 68% | Digital 100% | $434K | -89% |
| 2024 | Q4 | 2024 | $63K | 7 | THE REAL ESTATE COUNCIL OF … 45% | Digital 84% | $497K | -37% |
| 2025 | Q3 | 2024 | $6K | 1 | THE REAL ESTATE COUNCIL OF … 100% | Digital 100% | $503K | — |
| 2025 | Q4 | 2024 | $7K | 2 | THE REAL ESTATE COUNCIL OF … 100% | Digital 100% | $511K | — |
Revenue by service category
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Per-category breakdown · cycle-to-date
| Category | Total spend | Txns | Avg check | % of total | Top buyer · share | Last paid |
|---|---|---|---|---|---|---|
| Digital | $4,143,802 | 149 | $28K | 99.3% | BEATTY, JOYCE 23% | 7mo ago |
| Other / Unclassified | $29,000 | 3 | $10K | 0.7% | HARE FOR JUDGE 2022 41% | 20mo ago |
Client retention
Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.
1
Anchor clients 3+ cycles
$251,122 · 6% of revenue
2
Repeat clients 2 cycles
$85,751 · 2% of revenue
34
One-time clients 1 cycle
$3,835,929 · 92% of revenue
Top 1 anchor clients · all-time
| Client | Cycles | All-time spend | Txns | First paid | Last paid |
|---|---|---|---|---|---|
| THE REAL ESTATE COUNCIL OF AUSTIN ADVANCING DEMOCRACY PAC | 4 | $251,122 | 33 | 2018-10-31 | 2024-12-06 |
Geographic concentration
Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.
| State | Total spend | % of revenue | Clients | |
|---|---|---|---|---|
| Unknown | $1,498,960 | 35.9% | 12 | |
| TX | $1,203,297 | 28.8% | 6 | |
| OH | $945,850 | 22.7% | 1 | |
| PA | $315,695 | 7.6% | 1 | |
| CA | $160,600 | 3.8% | 12 | |
| TN | $33,900 | 0.8% | 2 | |
| MI | $10,000 | 0.2% | 1 | |
| NY | $4,000 | 0.1% | 1 | |
| FL | $500 | 0.0% | 1 |
Notable disbursements
5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.
| Reason | Date | Filer | Category | Purpose | Amount |
|---|---|---|---|---|---|
| Largest all-time | 2020-10-15 | HIRSCH SHARON L MS | Digital | digital media services | $192,393 |
| Largest all-time | 2020-01-30 | BEATTY, JOYCE | Digital | MEDIA BUY - PRODUCTION AND MULTIMEDIA PLACEMENT | $170,844 |
| Largest all-time | 2020-04-10 | BEATTY, JOYCE | Digital | MEDIA BUY - PRODUCTION AND MULTIMEDIA PLACEMENT | $136,760 |
| Largest all-time | 2020-10-01 | C00373464 | Digital | MEDIA BUY | $130,080 |
| Largest all-time | 2020-02-28 | BEATTY, JOYCE | Digital | MEDIA BUY - PRODUCTION AND MULTIMEDIA PLACEMENT | $129,024 |
| Largest this cycle | 2024-03-08 | PATEL, BHAVINI | Digital | TV ADVERTISING | $85,000 |
| Largest this cycle | 2024-03-15 | PATEL, BHAVINI | Digital | TV ADVERTISING | $75,000 |
| Largest this cycle | 2024-04-10 | PATEL, BHAVINI | Digital | TV ADVERTISING | $60,000 |
| Largest this cycle | 2024-02-21 | PATEL, BHAVINI | Digital | TV ADVERTISING | $33,000 |
| Largest this cycle | 2024-03-21 | PATEL, BHAVINI | Digital | TV ADVERTISING | $25,000 |
| Recent | 2024-12-04 | THE REAL ESTATE COUNCIL OF AUSTIN ADVANCING DEMOCRACY PAC | Digital | Advice on messaging and expenditure strategy | $8,650 |
| Recent | 2024-12-06 | THE REAL ESTATE COUNCIL OF AUSTIN ADVANCING DEMOCRACY PAC | Digital | Advice on messaging and expenditure strategy | $6,000 |
| Recent | 2025-09-23 | THE REAL ESTATE COUNCIL OF AUSTIN BUSINESS M PAC | Digital | Advice on messaging and expenditure strategy | $6,000 |
| Recent | 2025-10-16 | THE REAL ESTATE COUNCIL OF AUSTIN BUSINESS M PAC | Digital | Advice on messaging and expenditure strategy | $6,000 |
| Recent | 2025-10-28 | THE REAL ESTATE COUNCIL OF AUSTIN BUSINESS M PAC | Digital | Consultant Travel Expenses | $1,354 |