COEFFICIENT

$3.85M 2025-2026 cycle

COEFFICIENT is a strategy & research vendor. In the 2025-2026 cycle COEFFICIENT was paid $3.85M across 44 client committees, of which $2.53M flowed through Independent Expenditures rather than direct committee payments.

Strategy & Research ● Recent

Part I Identity

Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.

Source split

$3.85M = $1.33M (Schedule B) + $2.53M (Independent Expenditures)
Schedule B
direct committee payments		 $1,328,956 138 rows 34.5%
Independent Expenditures
money this entity spent supporting candidates, NOT a committee paying them		 $2,525,996 60 rows 65.5%
Activity span ALL TIME
Mar 2, 2020 → May 20, 2026
spans 6.2 years
Disbursements ALL TIME
138
Schedule B + IE rows
Client committees ALL TIME
44
distinct payers

Part II Activity in selected window

One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.

Spend trajectory

Monthly spend to this vendor over the last 12 months.

Apr 2025 Mar 2026
$74K across 12 months
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Top buyers

Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.

No buyer activity in this window.

VIEW 1 DIAGRAM DECORATIVE

Top buyers last 3 months · top 1

CAMERON, DANIEL $1K — · 2 txns C COEFFICIENT
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
CAMERON, DANIEL
KY · Senate REP
 $1,492 2
View all buyers in research · last 3 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 6 months · top 4

WHATLEY, MICHAEL $13K Strategy & Research · 1 txn GOBER, CHRIS $11K Digital · 3 txns CAMERON, DANIEL $6K — · 6 txns EMMER, THOMAS EARL JR. $2K — · 3 txns C COEFFICIENT
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
WHATLEY, MICHAEL
NC · Senate REP
 $12,500 1
GOBER, CHRIS
TX · House REP
 $10,553 3
CAMERON, DANIEL
KY · Senate REP
 $5,987 6
EMMER, THOMAS EARL JR.
MN · House REP
 $1,500 3
View all buyers in research · last 6 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 12 months · top 5

CAMERON, DANIEL $22K Field & Voter Contact · 11 txns WHATLEY, MICHAEL $13K Strategy & Research · 1 txn GOBER, CHRIS $11K Digital · 3 txns EMMER, THOMAS EARL JR. $6K Strategy & Research · 4 txns DEFENDING AMERICA PAC, INC. $5K Strategy & Research · 1 txn C COEFFICIENT
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
CAMERON, DANIEL
KY · Senate REP
 $21,794 11
WHATLEY, MICHAEL
NC · Senate REP
 $12,500 1
GOBER, CHRIS
TX · House REP
 $10,553 3
EMMER, THOMAS EARL JR.
MN · House REP
 $6,000 4
DEFENDING AMERICA PAC, INC.
C00848739
 $5,000 1
View all buyers in research · last 12 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 18 months · top 6

CAMERON, DANIEL $22K Field & Voter Contact · 13 txns SLF PAC $18K Strategy & Research · 1 txn WHATLEY, MICHAEL $13K Strategy & Research · 1 txn GOBER, CHRIS $11K Digital · 3 txns EMMER, THOMAS EARL JR. $6K Strategy & Research · 4 txns DEFENDING AMERICA PAC, INC. $5K Strategy & Research · 1 txn C COEFFICIENT
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
CAMERON, DANIEL
KY · Senate REP
 $22,257 13
SLF PAC
C00571703
 $17,500 1
WHATLEY, MICHAEL
NC · Senate REP
 $12,500 1
GOBER, CHRIS
TX · House REP
 $10,553 3
EMMER, THOMAS EARL JR.
MN · House REP
 $6,000 4
DEFENDING AMERICA PAC, INC.
C00848739
 $5,000 1
View all buyers in research · last 18 mo →
VIEW 1 DIAGRAM DECORATIVE

Top buyers last 24 months · top 10

BROWN, SAM $52K Strategy & Research · 9 txns COUGHLIN, KEVIN $28K Strategy & Research · 4 txns CAMERON, DANIEL $22K Field & Voter Contact · 13 txns SLF PAC $18K Strategy & Research · 1 txn EMMER, THOMAS EARL JR. $15K Strategy & Research · 6 txns WHATLEY, MICHAEL $13K Strategy & Research · 1 txn GOBER, CHRIS $11K Digital · 3 txns TOGETHER FOR NEVADA'S FUTURE PAC $10K Strategy & Research · 1 txn HANSEN, ERIC $10K Strategy & Research · 4 txns C00867853 $8K Strategy & Research · 1 txn C COEFFICIENT
VIEW 2 TABLE EXPORTABLE
Filer Total spend Disbursements
BROWN, SAM
NV · Senate REP
 $51,691 9
COUGHLIN, KEVIN
OH · House REP
 $28,083 4
CAMERON, DANIEL
KY · Senate REP
 $22,257 13
SLF PAC
C00571703
 $17,500 1
EMMER, THOMAS EARL JR.
MN · House REP
 $15,234 6
WHATLEY, MICHAEL
NC · Senate REP
 $12,500 1
GOBER, CHRIS
TX · House REP
 $10,553 3
TOGETHER FOR NEVADA'S FUTURE PAC
C00882050
 $10,000 1
HANSEN, ERIC
DE · Senate REP
 $9,756 4
C00867853
C00867853
 $8,310 1
View all buyers in research · last 24 mo →

By party

Revenue by party

99% R
D · 1%
R · 99%
PartyAmount%
Democratic $32,633 0.85%
Republican $2,687,854 69.72%
Non-partisan $1,134,465 29.43%

Part III Reference tables

Full all-time and cycle-to-date data.

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Cycle-over-cycle trajectory

2020202120222023202420252026 Q1 2020 (2020 cycle): $2KQ2 2020 (2020 cycle): $24KQ3 2020 (2020 cycle): $28KQ4 2020 (2020 cycle): $260KQ2 2021 (2020 cycle): $3KQ3 2021 (2022 cycle): $25KQ4 2021 (2022 cycle): $3KQ1 2022 (2022 cycle): $7KQ2 2022 (2022 cycle): $53KQ4 2022 (2022 cycle): $34KQ2 2023 (2024 cycle): $25KQ3 2023 (2024 cycle): $151KQ4 2023 (2024 cycle): $189KQ1 2024 (2024 cycle): $213KQ2 2024 (2024 cycle): $124KQ3 2024 (2024 cycle): $24KQ4 2024 (2024 cycle): $90KQ2 2025 (2026 cycle): $18KQ3 2025 (2026 cycle): $6KQ4 2025 (2026 cycle): $25KQ1 2026 (2026 cycle): $26K Q1Q3Q2Q4Q2Q2Q4Q2Q4Q3Q1 $260K

current cycle earlier election cycle off-cycle year quarterly · 7 years

Per-quarter totals
Year Q Cycle Total Txns Top buyer · share Top category · share Cum. (cycle) YoY %
2020 Q1 2020 $2K 1 C00715847 100% Strategy & Research 100% $2K —
2020 Q2 2020 $24K 4 ASSOCIATED REPUBLICANS OF T… 52% Strategy & Research 100% $26K —
2020 Q3 2020 $28K 4 DOUGLAS WILL L MR 39% Strategy & Research 100% $54K —
2020 Q4 2020 $260K 13 C00492454 52% Strategy & Research 100% $314K —
2021 Q2 2020 $3K 1 BUCKINGHAM MD DAWN C HONORA… 100% Strategy & Research 100% $317K —
2021 Q3 2022 $25K 1 GONZALEZ, ANTHONY E 100% Strategy & Research 100% $25K —
2021 Q4 2022 $3K 1 KIGGANS, JENNIFER 100% Strategy & Research 100% $28K —
2022 Q1 2022 $7K 5 SLOCUM JOHN HARVEY MR 68% Strategy & Research 100% $35K +195%
2022 Q2 2022 $53K 11 KIGGANS, JENNIFER 25% Strategy & Research 100% $88K +122%
2022 Q4 2022 $34K 11 KIGGANS, JENNIFER 53% Strategy & Research 100% $122K -87%
2023 Q2 2024 $25K 1 TRUMP, DONALD J. 100% Strategy & Research 100% $25K —
2023 Q3 2024 $151K 6 TRUMP, DONALD J. 100% Strategy & Research 100% $176K +505%
2023 Q4 2024 $189K 5 TRUMP, DONALD J. 87% Strategy & Research 100% $365K +6345%
2024 Q1 2024 $213K 14 TRUMP, DONALD J. 77% Strategy & Research 100% $578K +2795%
2024 Q2 2024 $124K 16 LOUDERMILK, BARRY 43% Strategy & Research 100% $702K +133%
2024 Q3 2024 $24K 8 COUGHLIN, KEVIN 39% Strategy & Research 100% $726K —
2024 Q4 2024 $90K 13 BROWN, SAM 55% Strategy & Research 100% $816K +165%
2025 Q2 2026 $18K 3 SLF PAC 97% Strategy & Research 97% $18K -28%
2025 Q3 2026 $6K 3 EMMER, THOMAS EARL JR. 80% Strategy & Research 80% $24K -96%
2025 Q4 2026 $25K 5 CAMERON, DANIEL 59% Field & Voter Contact 59% $48K -87%
2026 Q1 2026 $26K 12 WHATLEY, MICHAEL 49% Strategy & Research 49% $74K -88%
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Revenue by service category

No category revenue in this window.

No category revenue in this window.

Revenue by service category

last 6 months · hover bars for cycle context
Strategy & Research — cycle-to-date Total: $1.29M across 119 disbursements (avg $11K/check) Top buyer: TRUMP, DONALD J. (39% of category) Last paid: 3mo ago · +59% vs prior cycle Strategy & Research $13K Digital — cycle-to-date Total: $11K across 3 disbursements (avg $4K/check) Top buyer: GOBER, CHRIS (100% of category) Last paid: 4mo ago · no prior-cycle baseline Digital $11K

Revenue by service category

last 12 months · hover bars for cycle context
Strategy & Research — cycle-to-date Total: $1.29M across 119 disbursements (avg $11K/check) Top buyer: TRUMP, DONALD J. (39% of category) Last paid: 3mo ago · +59% vs prior cycle Strategy & Research $22K Field & Voter Contact — cycle-to-date Total: $16K across 7 disbursements (avg $2K/check) Top buyer: CAMERON, DANIEL (100% of category) Last paid: 7mo ago · no prior-cycle baseline Field & Voter Contact $16K Digital — cycle-to-date Total: $11K across 3 disbursements (avg $4K/check) Top buyer: GOBER, CHRIS (100% of category) Last paid: 4mo ago · no prior-cycle baseline Digital $11K

Revenue by service category

last 18 months · hover bars for cycle context
Strategy & Research — cycle-to-date Total: $1.29M across 119 disbursements (avg $11K/check) Top buyer: TRUMP, DONALD J. (39% of category) Last paid: 3mo ago · +59% vs prior cycle Strategy & Research $40K Field & Voter Contact — cycle-to-date Total: $16K across 7 disbursements (avg $2K/check) Top buyer: CAMERON, DANIEL (100% of category) Last paid: 7mo ago · no prior-cycle baseline Field & Voter Contact $16K Digital — cycle-to-date Total: $11K across 3 disbursements (avg $4K/check) Top buyer: GOBER, CHRIS (100% of category) Last paid: 4mo ago · no prior-cycle baseline Digital $11K

Revenue by service category

last 24 months · hover bars for cycle context
Strategy & Research — cycle-to-date Total: $1.29M across 119 disbursements (avg $11K/check) Top buyer: TRUMP, DONALD J. (39% of category) Last paid: 3mo ago · +59% vs prior cycle Strategy & Research $162K Field & Voter Contact — cycle-to-date Total: $16K across 7 disbursements (avg $2K/check) Top buyer: CAMERON, DANIEL (100% of category) Last paid: 7mo ago · no prior-cycle baseline Field & Voter Contact $16K Digital — cycle-to-date Total: $11K across 3 disbursements (avg $4K/check) Top buyer: GOBER, CHRIS (100% of category) Last paid: 4mo ago · no prior-cycle baseline Digital $11K
Per-category breakdown · cycle-to-date
Category Total spend Txns Avg check % of total Top buyer · share Last paid
Strategy & Research $1,294,647 119 $11K 98.0% TRUMP, DONALD J. 39% 3mo ago
Field & Voter Contact $16,270 7 $2K 1.2% CAMERON, DANIEL 100% 7mo ago
Digital $10,553 3 $4K 0.8% GOBER, CHRIS 100% 4mo ago
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Client retention

Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.

0
Anchor clients 3+ cycles
$0 · 0% of revenue
5
Repeat clients 2 cycles
$125,330 · 9% of revenue
39
One-time clients 1 cycle
$1,203,626 · 91% of revenue
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Geographic concentration

Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.

State   Total spend % of revenue Clients
VA
$549,899 42.8% 3
Unknown
$243,469 18.9% 14
TX
$174,679 13.6% 9
OH
$90,754 7.1% 2
GA
$58,095 4.5% 2
NV
$51,691 4.0% 1
IN
$33,583 2.6% 2
KY
$22,257 1.7% 1
DC
$17,500 1.4% 1
PA
$15,900 1.2% 1
MN
$15,234 1.2% 1
NC
$12,500 1.0% 1
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Notable disbursements

5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.

Reason Date Filer Category Purpose Amount
Largest all-time 2023-10-10 TRUMP, DONALD J. Strategy & Research POLLING EXPENSE $130,000
Largest all-time 2020-10-27 C00492454 Strategy & Research MEDIA BUY $81,385
Largest all-time 2024-01-16 TRUMP, DONALD J. Strategy & Research POLLING EXPENSE $69,934
Largest all-time 2023-07-19 TRUMP, DONALD J. Strategy & Research POLLING EXPENSE $50,000
Largest all-time 2023-09-01 TRUMP, DONALD J. Strategy & Research POLLING EXPENSE $49,127
Largest this cycle 2025-04-24 SLF PAC Strategy & Research POLLING $17,500
Largest this cycle 2025-10-28 CAMERON, DANIEL Field & Voter Contact TEXTING / PHONES $12,730
Largest this cycle 2026-03-05 WHATLEY, MICHAEL Strategy & Research POLLING EXPENSE $12,500
Largest this cycle 2026-01-08 GOBER, CHRIS Digital TEXTING SVC $5,035
Largest this cycle 2025-12-22 GOBER, CHRIS Digital TEXTING SVC $5,031
Recent 2026-02-17 CAMERON, DANIEL — TEXTING / PHONES $809
Recent 2026-03-18 CAMERON, DANIEL — TEXTING / PHONES $756
Recent 2026-03-24 CAMERON, DANIEL — TEXTING / PHONES $736
Recent 2026-03-02 CAMERON, DANIEL — TEXTING / PHONES $505
View all disbursements in research →
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See all 138 disbursements →