ADVANTAGE INC.
$5.25M
2025-2026 cycle
ADVANTAGE INC. is a digital vendor. In the 2025-2026 cycle ADVANTAGE INC. was paid $5.25M across 102 client committees, of which $206K flowed through Independent Expenditures rather than direct committee payments.
Part I Identity
Stable facts about this entity. These figures do not change as you adjust the timeframe in Part II.
Source split
$5.25M
=
$5.04M
(Schedule B)
+
$206K
(Independent Expenditures)
| Schedule B direct committee payments |
$5,044,767 | 393 rows | 96.1% |
| Independent Expenditures money this entity spent supporting candidates, NOT a committee paying them |
$206,177 | 8 rows | 3.9% |
- Activity span ALL TIME
- Aug 9, 2000 → May 26, 2026
- spans 25.8 years
- Disbursements ALL TIME
- 393
- Schedule B + IE rows
- Client committees ALL TIME
- 102
- distinct payers
Part II Activity in selected window
One timeframe control governs all three panels below. Change it once and the trajectory, top buyers, and party breakdown all update together.
Spend trajectory
Monthly spend to this vendor over the last 12 months.
Jun 2025
May 2026
$39K
across 12 months
Top buyers
Two views of the same data — diagram and table share the time-window control and the same top-buyers slice. Click "View all buyers in research" to drill in with the matching date range.
No buyer activity in this window.
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 3 months · top 5
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| THE SENTINEL ACTION FUND C00811166 |
$139,863 IE $139,863 |
1 |
| ALABAMA STRONG PAC C00906610 |
$37,000 IE $37,000 |
1 |
| CALIFORNIA CONSERVATIVES PAC C00947275 |
$16,403 IE $16,403 |
1 |
| REPUBLICAN PARTY OF IOWA C00014498 |
$4,000 | 2 |
| ALASKA REPUBLICAN PARTY C00253260 |
$1,500 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 6 months · top 8
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| THE SENTINEL ACTION FUND C00811166 |
$139,863 IE $139,863 |
1 |
| ALABAMA STRONG PAC C00906610 |
$37,000 IE $37,000 |
1 |
| CALIFORNIA CONSERVATIVES PAC C00947275 |
$16,403 IE $16,403 |
1 |
| REPUBLICAN PARTY OF IOWA C00014498 |
$8,203 | 4 |
| ALASKA REPUBLICAN PARTY C00253260 |
$3,000 | 2 |
| HAGGARD, CRAIG IN · House REP |
$1,990 | 2 |
| STOVER, BRIAN C. GA · House REP |
$1,365 | 2 |
| OROZCO, JOSE NM · House REP |
$300 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 12 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| THE SENTINEL ACTION FUND C00811166 |
$139,863 IE $139,863 |
1 |
| ALABAMA STRONG PAC C00906610 |
$37,000 IE $37,000 |
1 |
| REPUBLICAN PARTY OF IOWA C00014498 |
$20,203 | 10 |
| CALIFORNIA CONSERVATIVES PAC C00947275 |
$16,403 IE $16,403 |
1 |
| REPUBLICAN PARTY OF WISCONSIN C00074450 |
$5,000 | 1 |
| TOTH, STEVE TX · House REP |
$3,460 | 4 |
| ALASKA REPUBLICAN PARTY C00253260 |
$3,000 | 2 |
| HAGGARD, CRAIG IN · House REP |
$1,990 | 2 |
| STOVER, BRIAN C. GA · House REP |
$1,365 | 2 |
| OROZCO, JOSE NM · House REP |
$300 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 18 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| THE SENTINEL ACTION FUND C00811166 |
$139,863 IE $139,863 |
1 |
| ALABAMA STRONG PAC C00906610 |
$37,000 IE $37,000 |
1 |
| REPUBLICAN PARTY OF IOWA C00014498 |
$22,203 | 11 |
| CALIFORNIA CONSERVATIVES PAC C00947275 |
$16,403 IE $16,403 |
1 |
| REPUBLICAN PARTY OF WISCONSIN C00074450 |
$6,500 | 2 |
| TOTH, STEVE TX · House REP |
$3,460 | 4 |
| ALASKA REPUBLICAN PARTY C00253260 |
$3,000 | 2 |
| HAGGARD, CRAIG IN · House REP |
$1,990 | 2 |
| STOVER, BRIAN C. GA · House REP |
$1,365 | 2 |
| OROZCO, JOSE NM · House REP |
$300 | 1 |
VIEW 1 DIAGRAM DECORATIVE
Top buyers last 24 months · top 10
VIEW 2 TABLE EXPORTABLE
| Filer | Total spend | Disbursements |
|---|---|---|
| AMERICAN CROSSROADS C00487363 |
$843,925 | 21 |
| THE SENTINEL ACTION FUND C00811166 |
$201,383 IE $139,863 · SB $61,520 |
5 |
| DOBSON, CAROLEENE AL · House REP |
$107,300 | 3 |
| CRUZ, RAFAEL EDWARD TED TX · Senate REP |
$64,169 | 5 |
| ELECT PRINCIPLED VETERANS FUND (EPV FUND) C00772152 |
$44,608 | 2 |
| ALABAMA STRONG PAC C00906610 |
$37,000 IE $37,000 |
1 |
| REPUBLICAN PARTY OF IOWA C00014498 |
$34,203 | 15 |
| DOMENICI, NELLA LOUISE LOUISE NM · Senate REP |
$21,149 | 1 |
| REPUBLICAN PARTY OF WISCONSIN C00074450 |
$20,589 | 4 |
| CALIFORNIA CONSERVATIVES PAC C00947275 |
$16,403 IE $16,403 |
1 |
By party
Revenue by party
D · 0%
R · 100%
| Party | Amount | % |
|---|---|---|
| Democratic | $0 | 0.00% |
| Republican | $2,791,107 | 53.15% |
| Non-partisan | $2,459,837 | 46.85% |
Part III Reference tables
Full all-time and cycle-to-date data.
Money flow through this vendor
Where their ad buys point
IE payers (left) → races the buys targeted (right) · independent-expenditure filings onlyNo activity in the last 1 months.
Cycle-over-cycle trajectory
current cycle earlier election cycle off-cycle year quarterly · 9 years
Per-quarter totals
| Year | Q | Cycle | Total | Txns | Top buyer · share | Top category · share | Cum. (cycle) | YoY % |
|---|---|---|---|---|---|---|---|---|
| 2017 | Q2 | 2018 | $19K | 6 | REPUBLICAN PARTY OF MINNESO… 85% | Digital 100% | $19K | — |
| 2017 | Q3 | 2018 | $19K | 9 | WASHINGTON STATE REPUBLICAN… 48% | Digital 100% | $38K | — |
| 2017 | Q4 | 2018 | $16K | 10 | CALIFORNIA REPUBLICAN PARTY… 58% | Digital 100% | $53K | — |
| 2018 | Q1 | 2018 | $11K | 10 | CALIFORNIA REPUBLICAN PARTY… 64% | Digital 99% | $64K | — |
| 2018 | Q2 | 2018 | $51K | 7 | NRCC 85% | Digital 100% | $115K | — |
| 2018 | Q3 | 2018 | $99K | 4 | NRCC 87% | Digital 100% | $214K | — |
| 2018 | Q4 | 2018 | $183K | 5 | NRCC 99% | Digital 100% | $397K | — |
| 2019 | Q1 | 2020 | $5K | 1 | REPUBLICAN PARTY OF MINNESO… 100% | Digital 100% | $5K | — |
| 2019 | Q3 | 2020 | $3K | 2 | REPUBLICAN PARTY OF MINNESO… 100% | Digital 100% | $8K | -84% |
| 2019 | Q4 | 2020 | $3K | 2 | REPUBLICAN PARTY OF MINNESO… 100% | Digital 100% | $11K | -81% |
| 2020 | Q1 | 2020 | $4K | 4 | REPUBLICAN PARTY OF MINNESO… 53% | Digital 100% | $15K | -61% |
| 2020 | Q2 | 2020 | $17K | 3 | REPUBLICAN PARTY OF MINNESO… 79% | Digital 100% | $32K | -67% |
| 2020 | Q4 | 2020 | $172K | 5 | REPUBLICAN PARTY OF MINNESO… 100% | Digital 100% | $204K | -6% |
| 2022 | Q1 | 2022 | $3K | 4 | LAMON, JIM MR 44% | Digital 100% | $3K | -21% |
| 2022 | Q2 | 2022 | $253K | 32 | DOLAN FOR OHIO22 51% | Digital 100% | $256K | +1428% |
| 2022 | Q3 | 2022 | $80K | 26 | LAMON, JIM MR 48% | Digital 100% | $336K | — |
| 2022 | Q4 | 2022 | $73K | 18 | LAMON, JIM MR 32% | Digital 100% | $409K | -58% |
| 2023 | Q1 | 2024 | $250K | 1 | NEVER BACK DOWN INC. 100% | Digital 100% | $250K | — |
| 2023 | Q2 | 2024 | $524K | 7 | NEVER BACK DOWN INC. 95% | Digital 100% | $774K | — |
| 2023 | Q3 | 2024 | $522K | 7 | NEVER BACK DOWN INC. 96% | Digital 100% | $1.3M | — |
| 2023 | Q4 | 2024 | $633K | 20 | NEVER BACK DOWN INC. 98% | Digital 100% | $1.93M | — |
| 2024 | Q1 | 2024 | $334K | 19 | NEVER BACK DOWN INC. 61% | Digital 100% | $2.26M | +9753% |
| 2024 | Q2 | 2024 | $184K | 29 | AMERICAN CROSSROADS 44% | Digital 100% | $2.45M | -27% |
| 2024 | Q3 | 2024 | $583K | 28 | AMERICAN CROSSROADS 63% | Digital 100% | $3.03M | +628% |
| 2024 | Q4 | 2024 | $727K | 43 | AMERICAN CROSSROADS 66% | Digital 100% | $3.76M | +898% |
| 2025 | Q2 | 2026 | $4K | 2 | REPUBLICAN PARTY OF IOWA 57% | Strategy & Research 57% | $4K | -99% |
| 2025 | Q3 | 2026 | $6K | 3 | REPUBLICAN PARTY OF IOWA 100% | Strategy & Research 100% | $10K | -99% |
| 2025 | Q4 | 2026 | $14K | 7 | REPUBLICAN PARTY OF IOWA 44% | Strategy & Research 63% | $23K | -98% |
| 2026 | Q1 | 2026 | $6K | 6 | REPUBLICAN PARTY OF IOWA 39% | Strategy & Research 39% | $29K | -98% |
| 2026 | Q2 | 2026 | $10K | 6 | REPUBLICAN PARTY OF IOWA 59% | — | $39K | -94% |
Stations this firm's clients buy from
Stations this firm's clients buy from top 2 · $24,896 · Los Angeles, CA dominant market
Broadcast stations that committees who pay ADVANTAGE INC. also pay directly on their Schedule B filings. We can't prove ADVANTAGE INC. routed money to these stations, but the concentration signal reveals the market network this firm's clients spend on.
| Station | Market | Network | Total client spend | Buys | Activity window |
|---|---|---|---|---|---|
| KFI-AM | Los Angeles, CA | Independent | $17,471 | 1 | Oct 2024 |
| KNX-AM | Los Angeles, CA | CBS | $7,425 | 1 | Oct 2024 |
Revenue by service category
No category revenue in this window.
No category revenue in this window.
Per-category breakdown · cycle-to-date
| Category | Total spend | Txns | Avg check | % of total | Top buyer · share | Last paid |
|---|---|---|---|---|---|---|
| Digital | $5,001,660 | 365 | $14K | 99.4% | NEVER BACK DOWN INC. 42% | 19mo ago |
| Strategy & Research | $18,798 | 11 | $2K | 0.4% | REPUBLICAN PARTY OF IOWA 86% | 5mo ago |
| Field & Voter Contact | $7,000 | 3 | $2K | 0.1% | REPUBLICAN PARTY OF WISCONS… 93% | 5mo ago |
| Other / Unclassified | $4,289 | 4 | $1K | 0.1% | 741949 58% | 8y ago |
| Software & Tech | $1,730 | 2 | $865 | 0.0% | TOTH, STEVE 50% | 5mo ago |
Client retention
Sticky-relationship signal: how many clients keep coming back across cycles vs one-time buyers.
2
Anchor clients 3+ cycles
$310,882 · 6% of revenue
9
Repeat clients 2 cycles
$236,274 · 5% of revenue
91
One-time clients 1 cycle
$4,497,611 · 89% of revenue
Top 2 anchor clients · all-time
| Client | Cycles | All-time spend | Txns | First paid | Last paid |
|---|---|---|---|---|---|
| REPUBLICAN PARTY OF MINNESOTA - FEDERAL | 4 | $273,865 | 26 | 2017-04-20 | 2024-09-09 |
| 810163 | 4 | $37,017 | 12 | 2003-10-03 | 2018-12-31 |
Geographic concentration
Where this vendor's clients are based — federal committees by state, plus implicit jurisdiction for CA and TX state filers.
| State | Total spend | % of revenue | Clients | |
|---|---|---|---|---|
| TX | $2,182,141 | 45.3% | 4 | |
| DC | $1,344,849 | 27.9% | 5 | |
| CA | $292,332 | 6.1% | 36 | |
| MN | $273,865 | 5.7% | 1 | |
| OH | $223,618 | 4.6% | 3 | |
| AL | $127,480 | 2.6% | 2 | |
| AZ | $126,824 | 2.6% | 1 | |
| NE | $79,553 | 1.7% | 1 | |
| VA | $53,908 | 1.1% | 3 | |
| WI | $41,677 | 0.9% | 1 | |
| IA | $40,003 | 0.8% | 3 | |
| UT | $32,358 | 0.7% | 2 |
Notable disbursements
5 largest all-time · 5 largest in the current cycle · 5 most recent. Each row earns its place.
| Reason | Date | Filer | Category | Purpose | Amount |
|---|---|---|---|---|---|
| Largest all-time | 2023-07-01 | NEVER BACK DOWN INC. | Digital | DATABASE MANAGEMENT SERVICE/MODELING | $250,000 |
| Largest all-time | 2023-03-01 | NEVER BACK DOWN INC. | Digital | DATABASE MANAGEMENT SERVICE/MODELING | $250,000 |
| Largest all-time | 2023-08-03 | NEVER BACK DOWN INC. | Digital | DATABASE MANAGEMENT SERVICE/MODELING | $250,000 |
| Largest all-time | 2023-05-01 | NEVER BACK DOWN INC. | Digital | DATABASE MANAGEMENT SERVICE/MODELING | $250,000 |
| Largest all-time | 2023-04-06 | NEVER BACK DOWN INC. | Digital | DATABASE MANAGEMENT SERVICE/MODELING | $250,000 |
| Largest this cycle | 2025-10-06 | REPUBLICAN PARTY OF WISCONSIN | Field & Voter Contact | AUTODIALER | $5,000 |
| Largest this cycle | 2026-01-27 | REPUBLICAN PARTY OF IOWA | Strategy & Research | TELEMARKETING CONSULTING | $2,203 |
| Largest this cycle | 2025-08-27 | REPUBLICAN PARTY OF IOWA | Strategy & Research | TELEMARKETING CONSULTING | $2,000 |
| Largest this cycle | 2025-12-16 | REPUBLICAN PARTY OF IOWA | Strategy & Research | TELEMARKETING CONSULTING | $2,000 |
| Largest this cycle | 2025-07-31 | REPUBLICAN PARTY OF IOWA | Strategy & Research | TELEMARKETING CONSULTING | $2,000 |
| Recent | 2026-05-26 | REPUBLICAN PARTY OF IOWA | — | TELEMARKETING CONSULTING | $2,000 |
| Recent | 2026-05-01 | REPUBLICAN PARTY OF IOWA | — | TELEMARKETING CONSULTING | $2,000 |
| Recent | 2026-04-08 | REPUBLICAN PARTY OF IOWA | — | TELEMARKETING CONSULTING | $2,000 |
| Recent | 2026-04-22 | ALASKA REPUBLICAN PARTY | — | ADVANTAGE GRASSROOTS APPLICATIONS | $1,500 |
| Recent | 2026-05-05 | ALASKA REPUBLICAN PARTY | — | ADVANTAGE GRASSROOTS APPLICATIONS | $1,500 |